A taste of our technology
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1 Safety Today
2 A taste of our technology
3 Table of Contents: Safety Today Mobileye Story Revolutionizing Mobility Israeli ADAS regulations Mapping Sofia with ACB
4 Over 90% of collisions are due to human error Source VTRC - Virginia Transportation Research Council NHTSA
5 Human error is generating the road accident toll
6 Road Accident Statistics in Bulgaria Bulgaria s road accident death toll in 2017 was 678 Interior Ministry.* Almost 100 fatalities per 1M citizens, Number ONE in the EU for road death 2016 statistics** Estimated GDP lost due to road traffic crashes: 2.0%.*** Sources: *sofiaglobe.com January 2 nd 2018 **the Union of the Bulgarian Automobilists, May 22, 2017 ***
7 How can an early warning help? 1.5 seconds early warning can prevent 90% of rear end collisions, 2.0 seconds warning can prevent almost all crashes! Collision probability Crossing accidents Col. with oncoming traffic Rear end accidents 04/13/10 04/13/10 Early warning time Source: Zhand, B. (2009). Forward Collisions Accidents, AXA
8 Conclusion?! RETROFIT ADAS In ANY current vehicle Have warnings in time and Save lives! 04/13/10 04/13/10
9 Mobileye Story
10 In 1999, Prof. Amnon Shashua and Mr. Ziv Aviram found Mobileye and harness the power of computer vision for automotive safety 2014: Publicly traded on the NYSE (MBLY) 2017: An Intel Company 2021: BMW Group and Mobileye Team Up to Bring Fully Autonomous Driving to Streets 2007: First Camera/Radar Fusion Volvo 2011: First camera-only FCW 2015: - First camera-only AEB - 10 Millionth Chip 2016: First camera-only full speed Adaptive Cruise Control (ACC) on Nissan ProPILOT 2017: REM mapping launch: Two million vehicles collecting data by YE 2018
11 Nearly Two Decades Later Mobileye is a world leader in Advanced Driver Assistance Systems (ADAS) 25+ Leading OEMs rely on Mobileye 32+ million Mobileye-equipped vehicles 13 automakers Working with Mobileye to enable autonomous driving
12 32M+ Vehicles with Mobileye Technology. 93% of new cars sold rated 5 stars by Euro NCAP
13 2017 Review EyeQ Shipped ,250 9, M Thousands 6,750 4, M 6M 2, M
14 Mobileye Retrofit customers are spread across the globe:
15 Solutions for any Family or Fleet Mobileye 6, 7Pix Mobileye Shield+ Mobileye 8 Connect
16 Artificial Intelligence - much more than a camera
17
18 Single Camera & dashboard display (ME 6) One-time easy installation No subscription fees
19 Co Pilot Lifesaving Features Forward Collision Warning Pedestrian and Cyclist Warning Lane Departure Warning Intelligent High Beam Control Headway Monitoring & Warning Speed Limit Indication
20 Forward looking Camera & dashboard display (ME 6) Because every second counts!
21 Real life scenario Because every life counts!
22 Mobileye Shield+ TM Turn Assist Solution * Coming EU regulation!
23 Shield+ for large vehicles Multiple Cameras Dashboard Display 2 additional side displays for pedestrian and cyclist detection Designed for large vehicles w/large blind spots Best solution for urban areas
24 Our solution In cockpit driver alerts
25 Our solution
26 Our solution in test scenario In cockpit driver alerts
27 Our solution in test scenario Even for trams!
28 Why Mobileye? 2000 Trucks with Mobileye A control group of 400 trucks 1 Year Testing and 77 million kilometers No Collisions (11-13 Expected) 5 Collisions (4-5 Expected)
29 Crash rate decreased by 58% Philip Morris equipped in Ukraine 350 passengers cars from its commercial fleet. Former crash rate was around 200 accidents/year, as of January 2016 it is only 35.!
30 Coca-Cola Hellenic Location: All of East EU Example Bulgaria Years
31 Fuel savings due to better distance keeping 12% average savings Toyota Aygo and similar passenger vehicles Passenger Vehicles 8% average savings Commercial Vehicles 4% Almost 40 Euro fuel cost savings per vehicle per month! company cars 5.5% fuel reduction passenger cars, 15% reduction in fuel expenditure
32 Israel Road Safety ADAS Regulations
33 The cost of Road Crashes to the Israeli economy is around 5 Billion $ a year (2011) Damages caused by road delays Cost to Government Authorities Property Damage Crashes with fatalities Serious Crashes Light Crashes Source: Green Light (Or Yarok) Association, Israel
34 The claim frequency of vehicles using Mobileye was 45% less than vehicles that did not use Mobileye. STATE OF ISRAEL MINISTRY OF FINANCE * After eliminating actuaries factors Independent Actuary Study 2012 Vehicles without Mobileye system Exposure policy ,737,679 Number of Claims 186,688 Claims Frequency 2.41% -57% Vehicles with Mobileye system 6, %
35 2013 TAX INCENTIVE PROGRAM Buyers of new vehicles were invited to demand safety technology features in their vehicles, supported financially by a tax reduction. BOTH the government and the public earned!
36 2014 In 2014, 40,000 Mobileye systems were installed in Israel. What would have happened if not? Serious Injuries Light Injuries Deaths Out of 40,000 cars without Mobileye systems Casualties: 1001 persons
37 2014 In 2014, 40,000 Mobileye systems were installed in Israel. Drivers with the system installed Were saved from Light Injuries Were saved from Serious Injuries Were saved From Deaths 450 families lives were NOT changed!!! 6
38 2014 & beyond Growth in adoption of Collision Avoidance Systems
39 2015 & Beyond A reform mandating a compulsory insurance Discount for vehicles equipped with LDW and FCW safety features Lane Departure Warning Forward Collision Warning
40 Israel's Ministry of Transport issued a mandate requiring 2016 ALL VEHICLES WEIGHING 3.5 TONS OR MORE TO INSTALL COLLISION AVOIDANCE SYSTEMS this mandate impacts vehicle models from 2012 and on and goes into effect November 1 st 2016.
41 2016 Vs Fatalities in Truck and Buses Accidents 108 Category
42 Israel's Ministry of Transport issued a mandate as of requiring ALL NEW VEHICLES TO BE MARKED BY A SAFETY SCORE 2017 & Beyond
43 Government decided of a 45M budget to support EXISTING vehicle owners to have ADAS USED VEHICLES OWNERS may get Government support for installing ADAS! 2017 & Beyond Approved suppliers Support by DISCOUNTING Yearly Technical vehicle test, for three years in row!
44 Israel's Ministry of Transport issued a mandate as of requiring ALL NEW VEHICLES TO HAVE ADAS! 2018 & Beyond Either Original equipped OR retrofitted in the Port No vehicle NEW can go on the road with no ADAS!
45 Government Regulation for ADAS - Summery Raise Awareness Incentivize Mandate Preventive Safety rating Threshold in Municipal tenders Tax rebate Grants to corporates Mandate vehicle types 3.5 ton Public transportation all new cars Mandate driver type - New drivers - Senior drivers
46 Bulgaria - serious Actions Visits in Israel to learn the subject Hosting Mobileye delegations in Ministries of Economy and Transport Automotive Cluster Bulgaria agreement signed with Mobileye to lead HD Mapping and Safety projects in Sofia and other cities! Exploring new EU regulation draft Turn Assist (Adding ADAS to existing Large vehicles operating in Cities
47 Revolutionizing Mobility
48 What if we took human error out of the "driving equation? Fully autonomous vehicles could reduce accidents, cutting them by an estimated 90% once AVs become the primary means of transport Source: Boston Consulting Group, A Roadmap to Safer Driving Through Advanced Driver Assistance Systems,
49 Strategy Building Blocks Leveraging ADAS Economic Scalability Low-cost camera-centric sensing Formalizing Safety Ensure safety for consumers and regulators
50 The ADAS Road to AV Reality ADAS Human driver monitors environment AUTOMATED Vehicle system monitors environment UP TO LEVEL 02 LEVEL 03 LEVEL 04 LEVEL 05 LEVEL LEVEL NO AUTOMATION DRIVER ASSISTANCE PARTIAL AUTOMATION CONDITIONAL AUTOMATION HIGH AUTOMATION FULL AUTOMATION
51 Our Technology Our 2017: ~9M shipped Our System understands the driving scene Pedestrians Lane Markings Vehicles Traffic Signs Land Marks Traffic Lights Holistic Path Drivable Path
52 From Road Safety to Autonomous Driving The Building Blocks Sensing The ability to detect all relevant aspects of the driving scene Mapping (REM ) The ability to produce a highly accurate map, with an ultra-high refresh rate Driving Policy Teaching the vehicle to maneuver in challenging situations such as merging into traffic with human-like intuition
53 Sensing Camera based PROOF Future merge with other sensor types for REDUNDANCY Each camera has its own AI!
54 Why HD maps are important for autonomous driving Redundancy for sensors Memory of the vehicle Crucial for localization and planning
55 REM Stages HARVESTING AGGREGATING LOCALIZATION
56 REM Harvesting
57 REM Aggregation Roadscape data is aggregated to create HD roadbooks distributed to autonomous vehicles in map tiles
58 Mapping - REM (Road experience management) RB data projected onto image space. Road edge, lane marks, lane center, landmarks (in Yellow) RB data projected onto Google Earth.
59 REM Future Application: Hazards Vehicle vision sensor identifies hazards on the road and can classify them to warn other drivers
60 REM Future Application: Parking Vehicle vision sensor identifies empty parking spots, resulting in a dynamic map of free parking spaces
61 Negotiating the road with human-like intuition Driving Policy
62 Goals - An Automated Vehicle Must Be: Safe Transparent Useful Affordable
63 How Safe Is Safe Enough? Absolute Safety is impossible Before After Typical highway situation
64 Responsibility Sensitive Safety (RSS) An Open and Transparent Safety Standard the AV Decision-Making FORMALIZE The common sense of safe driving DEFINE Dangerous situations and proper responses AVOID Causing crashes RSS is an open, transparent and non-proprietary proposal for the entire AV Industry
65 Driving Policy 100,000 runs (8 agents placed randomly on the stretch in each trial) 0% accidents 99.95% success (50 trials failed to complete the double-merge task) running time: 1msec per agent on EyeQ4
66 How all the pillars work together with RSS? Assertive Driving with RSS
67 Strategic Autonomous Driving Initiatives Barcelona New York London Düsseldorf Jerusalem Sofia!! Budapest Seoul Manchester
68 Automotive Cluster Bulgaria is leading a governmental project together with Mobileye to have HD mapping of Sofia (REM ) to allow valuable DATA for increased City Roads Safety To allow AV testing in Bulgaria
69 With Mutual efforts we can make Bulgaria Safe TODAY!
70 Make an change! In your car In your Fleet In your city In your country! THANK YOU!
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