Use of mobility stations to reach a city-friendly urban mobility
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1 Use of mobility stations to reach a city-friendly urban mobility Polis Conference Brüssel 2015 team red Deutschland GmbH Project manager: Dr. Bodo Schwieger Editor: Luise Fremder
2 team red Innovation Consultancy Experience of 13 years, 50 experts, 300 projects und 10 innovation prices Transport Mobility Tourism Engineer Market Researcher City Planner Geograph Designer Journalist Event Manager Economist Programmer slide
3 Why mobility stations A point at which means of transport are linked Short transfer distances and times Promote multi- and intermodality Modal shift to sustainable modes alternative to cars Should be generally adopted? Source: André Stocker Design 2013 slide
4 Existing mobility stations Bremen: First mobility station of Germany established in 2003, called Mobil.punkt and Mobil.pünktchen Source: Michael Glotz-Richter, Bremen Source: slide
5 Existing mobility stations Hamburg: switchh, establishment of many mobility stations since 2013 Source: Source: slide
6 Existing mobility stations Munich: Opening of a first mobility station at Münchner Freiheit in November 2014 Source: Source: slide
7 Existing mobility stations Offenburg: Opening of a first mobility station at the exhibition hall in June 2015 Source: Source: slide
8 methodical approach Desktop research Three expert interviews Online study 15 questions call by newsletter to 2,500 individuals 110 answers from: local governments (35 %) consulting companies around Germany (15 %) transport associations (11 %) car sharing (11 %) and others (28 %) slide
9 Basic awareness and relevance 0% 20% 40% 60% 80% 100% Yes No I don't know 60% At every stopping point will be mobility stations in the long-term 50% 40% In every German city will be mobility stations 30% There will be mobility stations in every big city 20% None/little importance 10% I don't know 0% N = 110 slide
10 Advantages of mobility stations Promotion of the eco-modes Short transfers between modes Large choice of modes of transport Short connecting time High quality infrastructure Efficient use of inner-city areas Reduction of congestions Positive effects on the cityscape negative positive Protection against vandalism -2-1,5-1 -0,5 0 0,5 1 1,5 2 N = 110 slide
11 Multi- and intermodality 60% 50% 40% 30% 20% 10% 0% Yes Rather yes Rather no No I don't know N = 110 slide
12 Effects on mode choice Bike Sharing Car Sharing negative positive Public Transport Pedelec Feet Private bicycle E-Bike Car hire Motorcycle Private car -2-1,5-1 -0,5 0 0,5 1 1,5 2 N = 110 slide
13 Financing Cities or municipalities Service providers Federal state, government or EU through subsidies Transport associations Commercial companies through sponsoring Other 0% 20% 40% 60% 80% 100% N = 110 slide
14 Relevance for the participants of the study 6% 0% 26% 31% Yes, of course I think so Perhaps, I still cannot say for sure Most likely not Not at all/i don't know 37% N = 110 slide
15 Conclusions & Outlook Mobility stations are becoming an important measure will have a relevance for future planning according to the results of the study With Bremen being the innovation leader, during the last two years in more than six German cities mobility stations have been established The approaches differ, but the idea remains the same Should a standard be developed and implemented / recommended? Financial support by German federal government in the framework of environmental protection will help develope the market slide
16 Contact Localgovernment, departmenthead:the establishment of mobility stations should be promoted. This survey is a contribution towards this aim. Thank you for your attention! Luise Fremder (B.Sc.) luise.fremder@gmail.com Automobil industrie, project manager: Not an isolated application everywhere, but rather consistent from North cape to Crete. team red Deutschland GmbH Geschäftsführer Dr. Bodo Schwieger Almstadtstr. 7, Berlin Tel: +49.(0) Fax: +49.(0) slide
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