Parking Task Force Recommendations. West Salem Redevelopment Advisory Board July 10, 2013

Transcription

1 Parking Task Force Recommendations West Salem Redevelopment Advisory Board July 10, 2013

2 Vision For This Project Vibrant business climate with flexible, easy to use parking options for customers. Financial stability for parking garages and parking services. What are the Benefits for Customers? Provides parking choices free in garages, paid on-street Flexibility to move car from block to block within your paid parking time limit Convenient payment options (for example smartphone, prepaid, debit/credit cards, etc.) Parking area time limits and hours can be customized Ability to pay for the amount of time you want, no 2-hour restrictions Clean and safe parking garages Improved clarity on parking regulations 2

3 Vision For This Project Vibrant business climate with flexible, easy to use parking options for customers. Financial stability for parking garages and parking services. What are the Benefits for Businesses? Customers decide how long they want to park Businesses have the option to validate customer parking Frees up Urban Renewal funds for Downtown revitalization Provides revenue to keep parking garages clean and safe and in good repair Provides stable funds for Downtown security and parking enforcement Encourages Downtown employees to park off-street and leave on-street parking for customers Eliminates current business paid parking tax 3

4 Why a Parking Task Force? Established by the Salem City Council August 13, 2012 to provide recommendations to the Salem City Council, the City Manager and City staff on: Which Parking Areas Were Studied? Parking Task Force Mayor Peterson, Co-Chair Councilor Bennett, Co-Chair Kacey Wheeler, JC Penney Dana Vugteveen, Salem Center Mall Sam Brentano, Marion County Commissioner Brian King, DAS-State of Oregon Alan Schechtman, Sid s Furniture LeAnn Keim, West Coast Bank Tyler Jackson, Jackson Jewelers Financial stability of the current parking system Maintain public parking garages Downtown vibrancy and economic vitality The impacts of the current parking system as shows on the map 4

5 What Did the Task Force Learn? Findings Outside Downtown In West Salem, North Broadway and South Waterfront areas, the current parking model is working For the Capitol Mall area, revenue covers costs, but coin operated meters are old and need new technology Limited resources to enforce parking in neighborhoods Findings Downtown Current revenue does not pay all the operating and capital costs Parking regulations are challenging to customers Employees are parking in on-street customer parking spaces 5

6 What is the Problem in Downtown? The annual operating cost* deficit is approximately $200,000 each year The deficit to cover parking garage capital improvement costs* approximately $500,000 per year The estimated revenue shortfall every year for the next five years is $700,000 per year Security services and parking garage maintenance has been reduced *Operating costs: Examples: Insurance, enforcement, materials, supplies, equipment, staff *Capital costs: Examples: Elevators, decks, lights, safety barriers, water proofing 6

7 Options Considered to Solve Financial Problem That Were Not Feasible Defer capital projects in parking garages Expand Parking District boundary Increase parking permit costs Privatize parking garages Impose user fee for visitors in parking garages Extend parking enforcement hours Further reduce operational expenses Increase the parking tax paid by businesses Continue to use Riverfront-Downtown Urban Renewal funds to pay for parking garage capital costs and continue to use funds from the parking garage ground-floor lease spaces for operating shortfalls, which diverts funds intended for Downtown economic development projects and parking garage retail space improvements. 7

8 Option Details Option 1: Increase minimum rate, reduce parking credit, increase per space tax. Option 2: Increase per space tax. Option 3: Increase minimum rate and increase per space tax. Business Impact Options (Not Feasible) Option 1 Option 2 Option 3 Current Tax New Tax Increase Current Tax New Tax Increase Current Tax New Tax Increase 1. Retail Small $ $ % $ $ % $ $ % Medium $1,362 $5, % $1,362 $5, % $1,362 $5, % Large $ $93,314 47,220% $43,282 $112, % $43,282 $113, % 2. Restaurant Small $ $ % $ $ % $ $500 73% Medium $1,354 $3, % $864 $2, % $864 $2,525 66% Large $1,210 $5, % $1,852 $4, % $1,852 $4, % 3. Office Small $ $ % $ $ % $ $ % Medium $495 $1, % $495 $1, % $879 $2, % Large $1,916 $8, % $1,916 $5, % $1,916 $5, % 4. Hotel/Motel $ $37,740 19,038% $ $ % $ $ % Small Businesses: Salem Summit Co., Appraisal Group, Busick Court Restaurant, Barrie Hughes Group LLC Medium Businesses: Quisenberry Pharmacy, McGrath s Fish House, Integra Telecom, David Evans & Associates Large Businesses: Macy s, Old Spaghetti Warehouse, Regence Blue Cross, JC Penney 8

9 Parking Task Force Recommendations Downtown Parking District Use Riverfront-Downtown Urban Renewal Funds for capital improvements to maintain the parking garages in good condition for a period up to three years (FY 13/14-15/16) to allow time to implement a financial sustainable on-street parking system within the Salem Downtown Parking District. At the time of implementation of paid on-street parking, eliminate the Salem Downtown Parking District and Tax. Conduct an annual analysis of the financial condition of the downtown parking area through the budget process. Capitol Mall and Core Area Neighborhoods 1. Replace existing meters with new technology 2. Annual review of all parking fees and fines 3. Establish consistent on-street parking regulations 4. Evaluate functionality of Residential Parking Permit District Program Free Parking Spaces Available In Garages After On-Street Paid Parking Implementation: 1, Expand the Capitol Mall Parking District by approximately three blocks to encompass wider areas impacted by Mall area employees and visitors 9

10 Summary: Implementing On-Street Paid Parking System Paid on-street parking within the entire Parking District is estimated to solve the $700,000 funding gap at a rate of $1.25 per hour during years 1-5. Net Revenue Estimate* Rate(per hour) Years 1-5 $1.00 $768,000/year $1.25 $1,300,000/year $1.50 $1,700,000/year * Includes all costs associated with implementation of paid on-street parking 10

11 How Has This Worked in Other Communities? Communities Contacted: Tacoma, WA Lloyd District Portland, OR Oregon City, OR How is it Working Today? Tacoma recruited large businesses into downtown after paid on-street parking was implemented, including 2,000 jobs. Tacoma 2012 occupancy data shows some of the highest occupancy levels in the Downtown Parking District. Lloyd District maintains some of the lowest office/retail vacancy rates in Oregon; development has grown several million square feet. Lloyd District has not had any negative streetlevel business impact as a result of paid on-street parking. Our downtown has many challenges, and empty storefronts has and is still a problem. [Businesses moving] is going to happen and probably get in the news negatively, but that doesn t mean everyone feels that way. So, yes, we have had that problem, although we have also had businesses moving into the area because they wanted paid parking. - Tacoma Downtown Association I think the Lloyd District made the right decision. We have on-street parking that is available and well-managed. The paid parking has allowed us to accomplish our access goals (employees using transit, bikes and walking to work). The system generates surplus revenue that is reinvested in the parking and transportation access system. Employment has grown and we have some of the lowest office/retail vacancy rates in the region. - Lloyd District Transportation Management Association 11

12 Community Outreach Presentations have been given by Parking Task Force Members and City staff to a variety of Salem Organizations: Salem Chamber of Commerce CANDO Neighborhood Association Downtown Advisory Board Neighborhood Chair Meeting West Salem Redevelopment Advisory Board SCAN Neighborhood Association NEN Neighborhood Association Grant Neighborhood Association (materials were provided, July meeting cancelled) The Parking Task Force scheduled 3 Open Houses for the community to learn about the recommendations, ask questions and provide feedback: June 25, 8 a.m.- 10 a.m. June 26, 1 p.m. - 3 p.m. July 11, 5:30 p.m. - 7:30 p.m. 12

13 Next Steps: If Council Approves Downtown Paid On-Street Parking Recommendations: Financial analysis of paid system 2013 Council/Public Update Summer 2014 Implementation Planning Summer 2014 Spring 2015 Council/Public Update Winter 2014 Issue RFP for Technology Winter 2015 Spring 2015 Council/Public Update Summer 2015 Equipment Installation/Implementation Late Summer

14 Frequently Asked Questions What type of paid parking system will be installed? Will the technology accept credit/debit card payments? Decisions about the City s parking management system will be made by the City Council. The needs of downtown customers and visitors are a priority. New technology will be evaluated for its ability to accept both coins and credit/debit cards for payment, as well as, cost and reliability. Will there be paid parking in the parking garages? Parking will remain free and unlimited time for visitors and customers of the downtown who park in the garages. The garages will also continue to offer paid permit parking options for employees. Will there be new on-street time limits? Time limits have not yet been decided, and will be established based on the needs of downtown customers. Will the Downtown Parking Tax go away when paid on-street parking is implemented? The Parking Task Force has recommended the parking tax be eliminated. The final decision will be made by City Council. Is a merchant parking validation program possible? In evaluating new parking technology the City will work with vendors to ensure that validating options are available with the new equipment. Will the restriction on parking twice-in-once-block in one day go away? Yes Will there be any changes to the Residential Parking District Program? Not at this time Free Parking Spaces Available After On-Street Paid Parking Implementation: 1,279 14

15 Frequently Asked Questions How many cities in Oregon have public paid parking? Ashland (select locations) Downtown Portland, on and off-street Lloyd District, on-street Central Eastside, Portland, on-street Hood River, on and off-street Corvallis, on-street (core is free surrounded by meters), off-street (select locations are metered) Oregon City, on-street, off-street Eugene, on-street, off-street Bend, off-street The paid on-street system selected will be customized to meet the unique needs of Salem s visitors and businesses. 15

16 Questions? 16