Clear Channel Adshel & Play

Transcription

1 Street Furniture

2 Clear Channel Adshel & Play Opti Play Maxi Play Mix Media Play Implantation National National National Format 2 m² and Screens 2 m² and Screens 2 m² and Screens Duration 1 week 1 week 1 week Total Sides Paper Sides City Play Sides Gross Media Cost ( ) Taxes ( ) Brussels Premium Play Brussels Center Play Brussels Full Play Golden Play Implantation Brussels Brussels Brussels Brussels, Antwerp, Ghent Format 2 m² and Screens 2 m² and Screens 2 m² and Screens 2 m² and Screens Duration 1 week 1 week 1 week 1 week Total Sides Paper Sides City Play Sides Gross Media Cost ( ) Taxes ( ) Gross rates, agency commission applicable #Hours City Play: 6AM - 2AM with 10% SOT Size (H W): 2 m² 1,60 1,20 Size City Play: 75 inch No sector exclusivity for Opti Play and Maxi Play in weeks 1-4, 14, 15, 19, 23, 26-35, and no sector exclusivity on City Play. 30 Out-Of-Home in Street

3 Number of Sides Clear Channel Adshel & Play Opti Play Maxi Play 2 m² and Screens 2 m² and Screens 5 Main Centers Antwerpen CIM Bruxelles CIM Charleroi CIM Gent CIM Liège CIM Regional North Aalst 0 0 Brugge Hasselt-Genk Kortrijk Leuven 0 0 Mechelen 0 0 Oostende Roeselare 0 0 Sint-Niklaas Turnhout Regional South Arlon 0 0 La Louvière Mons Namur Tournai Verviers Well Fitted North Aarschot Deinze 0 0 Dendermonde 0 0 Diest Eeklo 5 4 Geel 0 0 Halle 0 0 Herentals Ieper 0 0 Knokke Lier 0 0 Lokeren 0 0 Mol 0 0 Oudenaarde Ronse 0 0 Sint-Truiden 0 0 Tielt 2 1 Tienen Tongeren 0 0 Waregem Well Fitted South Ath 0 0 Eupen 0 0 Huy Marche-en-Famenne 0 0 Mouscron 1 4 Nivelles Wavre Non-CIM Street Furniture 31

4 Clear Channel People & Places imity F1F2 F1F2 800 F1F Gross rates, agency commission applicable Size (H W): 2 m² 1,60 1,20 No sector exclusivity F1 F2 Carrefour Group Colruyt Group Delhaize Group Implantation National National National National National National National Format 2 m² 2 m² 2 m² 2 m² 2 m² 2 m² 2 m² 1 week Sides Stores covered Max. sides distance 150 m 200 m 300 m 200 m 200 m 250 m 200 m Gross Media Cost ( ) Taxes ( ) Clear Channel People & Places imity & Be Affinity Opti Play Maxi Play Proximity/Affinity 30% Proximity/Affinity 30% imity 500 Be Affinity 500 & Be Affinity Luxury Car & Be Affinity Travel Car Implantation National National National National National National Format 2 m² and Screens 2 m² an Screens 2 m² 2 m² 2 m² 2 m² Total Sides Targeted Sides City Play Sides Gross Media Cost ( ) Taxes ( ) Gross rates, agency commission applicable #Hours City Play: 6AM - 2AM with 10% SOT Size (H W): 2 m² 1,60 1,20 Size City Play: 75 inch No sector exclusivity for Opti Play and Maxi Play in weeks 1-4, 14, 15, 19, 23, 26-35, and no sector exclusivity on City Play. 32 Out-Of-Home in Street

5 Clear Channel Adshel Local and National add-ons Brussels Premium Brussels Center Brussels Full Ghent Golden Triangle Implantation Brussels Brussels Brussels Ghent Antwerp, Bxl, Ghent Format 2 m² 2 m² 2 m² 2 m² 2 m² Duration 1 week 1 week 1 week 1 week 1 week Sides Gross Media Cost ( ) Taxes ( ) Antwerp Premium Antwerp Center Antwerp Antwerp Full Antwerp Plug In Ghent Antw Plug In Implantation Antwerp Antwerp Antwerp Antwerp Antwerp Antwerp and Ghent Format 2 m² 2 m² 2 m² 2 m² 2 m² 2 m² Sides Gross Media Cost ( ) Taxes ( ) Gross rates, agency commission applicable Size (H W): 2 m² 1,60 1,20 No sector exclusivity Antwerp Premium: Antwerp City (within Leien) Antwerp Center: Antwerp Premium + Districts: Antwerp, Borgerhout, Berchem and Deurne Antwerp: Antwerp Center + Districts: Ekeren, Hoboken, Merksem and Wilrijk Antwerp Full: Antwerp + Districts: Aartselaar, Kapellen, Mortsel, Schoten and Wommelgem Brussels Premium: 1000 Brussels + Av.Louise Brussels Center: Brussels Premium + Haren + Laeken + Neder Over Heembeek Brussels Full: Brussels Center + 19 municipalities Ghent: Ghent - Merelbeke - St-Martens-Latem Golden Triangle: 100 sides Premium Ghent sides Premium Antwerp sides Brussels Premium Street Furniture 33

6 Clear Channel City Play City Play National City Play Brussels City Play Belgian Coast City Play Brussels Downtown City Play Brussels Uptown City Play Brussels Atomium Implantation Brussels Brussels Koksijde, Knokke-Heist Brussels Brussels Brussels Format 75 inch 75 inch 75 inch 75 inch 75 inch 75 inch Sreens Share Of Time 20% 20% 20% 20% 20% 20% Gross Media Cost ( ) Taxes ( ) Gross rates, agency commission applicable Max. 4 ad creations with the same length spot. Same Share Of Time for each ad creation during the whole campaign. If more than 4 ad creations, 100 net/ad creation will be charged. Multiple ad creations with different Share Of Time during the day or different Share Of Time/ad creation, a supplement of 500 net will be charged. Medialed Knokke Vertical Screens 7 days 14 days 30 days Format 2 m² 2 m² 2 m² Sreens Share Of Voice 3,33% 3,33% 3,33% Gross Media Cost ( ) Taxes ( ) During School Holidays Gross Media Cost +15% 34 Out-Of-Home in Street

7 JCDecaux National, Targeted and Customized Networks VRP 675 National VRP 675 POI VRP 675 Customized VRP 700 National VRP 700 POI VRP 700 Customized Implantation National National National National National National Format 2 m² 2 m² 2 m² 2 m² 2 m² 2 m² Sides Net Media Cost index 100 ( ) Taxes ( ) Mixed 740 Mixed 740 Customized Mixed 755 Mixed 755 Customized Mixed 780 Mixed 780 Customized Implantation National National National National National National Format 2 m² and Screens 2 m² and Screens 2 m² and Screens 2 m² and Screens 2 m² and Screens 2 m² and Screens Total Sides Paper Sides DOOH Screen Sides Net Media Cost index 100 ( ) Taxes ( ) Fully Customized 200 Fully Customized 300 Fully Customized 400 Fully Customized 500 Fully Customized 600 Implantation National National National National National National Format 2 m² 2 m² 2 m² 2 m² 2 m² 2 m², Metro, Insert Sides Net Media Cost index 100 ( ) Taxes ( ) Urban 3 Net rates, no agency commission applicable Size (H W): 2 m² 1,75 1,18 Size DOOH Screens: 75 inch SOT DOOH Screens: 20% Available POI networks: FMCG, Automotive, Finance, Entertainement, Fashion, Home, Kids, Multimedia, Personal care, Pets, Sport, Tourism, Young People. Number of sides are indicative. No sector exclusivity in week 1-4, 6, 9, 23, 27-34, on national networks. No sector exclusivity on local networks. No exclusivity between national and local networks. Street Furniture 35

8 Number of Sides JCDecaux National Networks VRP 675 VRP 740 Mixed 2 m² 2 m² and Screens 5 Main Centers Antwerpen CIM Bruxelles CIM Charleroi CIM Gent CIM 1 1 Liège CIM Regional North Aalst Brugge Hasselt-Genk Kortrijk Leuven 0 0 Mechelen Oostende Roeselare Sint-Niklaas Turnhout Regional South Arlon 8 8 La Louvière 0 0 Mons Namur Tournai Verviers Well Fitted North Aarschot 0 0 Deinze Dendermonde Diest 0 0 Eeklo 0 0 Geel Halle 0 0 Herentals 0 0 Ieper Knokke Lier Lokeren Mol Oudenaarde 0 0 Ronse Sint-Truiden Tielt 0 0 Tienen Tongeren 0 0 Waregem Well Fitted South Ath 2 2 Eupen 0 0 Huy 0 0 Marche-en-Famenne 0 0 Mouscron Nivelles 0 0 Wavre 0 0 Non-CIM Out-Of-Home in Street

9 JCDecaux Retail and Local Networks Conso Carrefour Group Conso Colruyt Conso Colruyt Group Conso Delhaize Implantation National National National National Format 2 m² 2 m² 2 m² 2 m² Duration 1 week 1 week 1 week 1 week Sides Net Media Cost index 100 ( ) Taxes ( ) Conso Ahold Delhaize Group Conso Louis Delhaize Group Conso Aldi Conso Lidl Implantation National National National National Format 2 m² 2 m² 2 m² 2 m² Duration 1 week 1 week 1 week 1 week Sides Net Media Cost index 100 ( ) Taxes ( ) Local Brussels 150 Local Brussels 175 Local Liège Implantation Brussels Brussels Liège Format 2 m² 2 m² 2 m² Duration 1 week 1 week 1 week Sides Net Media Cost index 100 ( ) Taxes ( ) Net rates, no agency commission applicable Size (H W): 2 m² 1,75 1,18 Carrefour Group = Carrefour Hyper, Market, Express, except the 63 stores of the JCD Digital F1 network Coruyt Group = Alvo, BioPlanet, Colruyt, Okay, EuroSpar, Spar, Spar Express Ahold Delhaize Group = Albert Heijn, Delhaize, Proxy Delhaize, AD Delhaize Louis Delhaize Group = Louis Delhaize, Match, Smatch Number of sides are indicative. No sector exclusivity in week 1-4, 6, 9, 23, 27-34, on national networks. No sector exclusivity on local networks. No exclusivity between national and local networks. Street Furniture 37

10 JCDecaux Digital Brussels and Liège Brussels Full Network Brussels City Center Brussels City Center North Brussels City Center South Implantation Brussels Brussels Brussels Brussels Format 75 inch 75 inch 75 inch 75 inch Duration 1 week 1 week 1 week 1 week Sreens Share Of Time 20% 20% 20% 20% Gross Media Cost ( ) Taxes ( ) Brussels Crown Brussels Crown West Brussels Crown East Liège Full Network Implantation Brussels Brussels Brussels Liège Format 75 inch 75 inch 75 inch 75 inch Duration 1 week 1 week 1 week 1 week Sreens Share Of Time 20% 20% 20% 20% Gross Media Cost ( ) Taxes ( ) JCDecaux Price index per week Week Index Week Index Week Index Week Index Week Index Out-Of-Home in Street