MAGAZINE Publisher s Statement 6 months ended December 31, 2014 Subject to Audit
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1 MAGAZINE Publisher s Statement 6 months ended December 31, 2014 Subject to Audit Field Served: The 164-year old monthly journal of politics, economics, society, travel, culture and nature, as well as essays and fiction. Home of the Harper s Index. Published by Harper s Magazine Foundation Frequency: 12 times/year 1. TOTAL AVERAGE PAID & VERIFIED CIRCULATION : (See Par. 6) Average for the Statement Period % Rate Base (See Below) Above (Below) % Above (Below) : Paid 114, , Paid 116, , , , Single Copy Sales 19, Single Copy Sales 19, , ,000 12, PRICES Suggested Average Price (2) Retail Prices (1) Net Gross (Optional) Average Single Copy $6.99 Subscription $30.00 Average Subscription Price Annualized (12 issue frequency) $15.24 Average Subscription Price per Copy $1.27 (1) For the Statement period (2) Represents subscriptions for the 12 months ended June 30, PAID & VERIFIED CIRCULATION BY ISSUE OF PRINT AND DIGITAL REPLICA Paid Single Copy Sales Paid Single Copy Sales July 122,529 1, ,216 2,199 2, ,415 17, , ,818 1, ,591 Aug. 115,294 1, ,814 2,199 2, ,013 23, , ,506 1, ,121 Sept. 113,593 1, ,986 2,199 2, ,185 23, , ,296 1, ,775 Oct. 111,023 1, ,344 2,199 2, ,543 25, , ,952 1, ,353 Nov. 114,917 1, ,148 2,199 2, ,347 15, , ,261 1, ,556 Dec. 111,234 1, ,375 2,199 2, ,574 11, , ,102 1, , W. Seegers Road Arlington Heights, IL T: F:
2 4. AVERAGE CIRCULATION BY REGIONAL, METRO & DEMOGRAPHIC EDITIONS None 5. TREND ANALYSIS 2010 % 2011 % 2012 % 2013 % 2014 % : Paid 176, , , , , N/A N/A N/A N/A 1, , , , , , Single Copy Sales 22, , , , , , , , , , Year Over Year Percent of Change Avg. Annualized Subscription Price $14.52 $1.27 $14.78 $14.76 $ SUPPLEMENTAL ANALYSIS OF AVERAGE PAID & VERIFIED CIRCULATION The following averages, as reported below, are included in Par. 1 and annotated here per applicable rules. See Par. 9 for full explanation. Average for Period Average for Period 6A. ADDITIONAL ANALYSIS OF VERIFIED PUBLIC PLACE The following represents the average public place copies made available during the statement period to the following public areas: 6B. ADDITIONAL ANALYSIS OF VERIFIED INDIVIDUAL USE The following represents the average individual use copies made available during the statement period to the following individuals: % of PAID SUBSCRIPTIONS Individual * 110,839 1, , Award Point* 1,700 1, Sponsored Sales 2, , TOTAL PAID SUBSCRIPTIONS 114,765 1, , VERIFIED SUBSCRIPTIONS Individual Use (See Par. 6B) 2,199 2, TOTAL VERIFIED SUBSCRIPTIONS 2,199 2, TOTAL PAID & VERIFIED SUBSCRIPTIONS 116,964 1, , SINGLE COPY SALES Single Sales 19, , TOTAL SINGLE COPY SALES 19, , TOTAL PAID & VERIFIED CIRCULATION 136,323 1, , *Included in Average Price calculation None : Individually Requested Individual Use Other Individual Use Copies Individual Use 2,199 2,199 Page 2 of
3 7. GEOGRAPHIC DATA for the October 2014 issue paid & verified circulation of this issue was 1.9% greater than the total average paid & verified circulation. State PAID SUBSCRIPTIONS Paid VERIFIED SUBSCRIPTIONS SINGLE COPY SALES Single Copy Sales Alabama Arizona 1, , , , ,111 Arkansas California 15, , ,438 2, ,719 19, ,157 Colorado 2, , , , ,016 Connecticut 1, , , , ,820 Delaware District of Columbia 1, , , , ,406 Florida 3, , ,274 1,179 1,179 4, ,453 Georgia 1, , , , ,195 Idaho Illinois 4, , , , ,545 Indiana 1, , , , ,358 Iowa , , ,091 Kansas Kentucky , ,032 Louisiana Maine 1, , , , ,104 Maryland 2, , , , ,650 Massachusetts 4, , , , ,517 Michigan 2, , , , ,667 Minnesota 2, , , , ,152 Mississippi Missouri 1, , , , ,672 Montana Nebraska Nevada New Hampshire New Jersey 2, , , , ,095 New Mexico 1, , , , ,229 New York 11, , ,414 2, ,967 14, ,381 North Carolina 2, , , , ,782 North Dakota Ohio 2, , , , ,974 Oklahoma Oregon 3, , , , ,832 Pennsylvania 4, , , , ,850 Rhode Island South Carolina South Dakota Tennessee 1, , , , ,533 Texas 3, , , , ,850 Utah Vermont Virginia 2, , , , ,327 Washington 4, , , , ,418 West Virginia Wisconsin 2, , , , ,429 Wyoming TOTAL 48 CONTERMINOUS STATES 99, ,667 1,977 1, ,644 20, , , ,498 Alaska Hawaii TOTAL ALASKA & HAWAII , , , ,152 U.S. Unclassified TOTAL UNITED STATES 100, ,669 1,997 1, ,666 20, , , ,650 Poss. & Other Areas U.S. & POSS., etc. 100, ,757 1,999 1, ,756 20, , , ,761 CANADA Alberta British Columbia 1, , , , ,582 Manitoba New Brunswick Newfoundland/Labrador Northwest Territories Nova Scotia Nunavut Ontario 3,668 3, ,741 2, ,041 5, ,782 Prince Edward Island Quebec , ,249 Saskatchewan Yukon Territory Canadian Unclassified TOTAL CANADA 7, , ,961 4, ,071 11, ,032 International 2, , , , ,418 Other Unclassified Military or Civilian Personnel Overseas GRAND TOTAL 111,023 1, ,344 2,199 2, ,543 25, , ,952 1, ,353 Page 3 of
4 8. ANALYSIS OF TOTAL NEW AND RENEWAL PAID INDIVIDUAL SUBSCRIPTIONS gross subscriptions (new and renewal) sold in the six month period ended December 31, 2014 A. DURATION % (a) One to six months (1 to 6 issues) (b) Seven to eleven months (7 to 11 issues) (c) Twelve months (12 issues)... 28, (d) Thirteen to twenty-four months... 15, (e) Twenty-five months and more Sold in Period... 43, B. USE OF PREMIUMS (a) Ordered without premium... 43, (b) Ordered with material reprinted from branded editorial material... None (c) Ordered with other premiums... None Sold in Period... 43, C.CHANNELS % (a) Ordered by subscriber action via direct mail, direct mail agents, inserts, online, renewals, catalogs, or other outlets available to the subscribers... 41, (b) Ordered by subscribers in response to unsolicited telemarketing and door to door selling... None (c) Ordered by subscribers in response to fund-raising programs of schools, churches, and other similar organizations... 2, (d) as part of membership in an organization... None Sold in Period... 43, EXPLANATORY (a) Suggested Retail Prices: Average Single Copy: Canada, $7.99. : U.S., 2 yrs. $43.00; 3 yrs. $ Canada, 1 yr. $33.00; 2 yrs. $49.00; 3 yrs. $ International, 1 yr. $50.00; 2 yrs ; 3 yrs. $ (b) Average nonanalyzed nonpaid circulation for the 6 month period: 5,411 copies per issue. (c) Post expiration copies: None. (d) DESCRIPTION OF DIGITAL - The is identical to the print product in format and advertising content. The is available at (e) Award Point Subscription Sales: The average of 1,700 copies per issue, shown in Par. 6 and included in Par. 1, includes the following: An average of 1,694 copies per issue represents copies served to subscribers in exchange for the redemption of Airline Frequent Flyer Miles. These subscriptions were sold at 12 issues for $15.00, in exchange for the redemption of 500 to 600 points at the rate of 2½ to 3 per mile. An average of 6 copies per issue represents copies purchased through the redemption of award points valued at 10 per point. (f) Sponsored Subscription Sales: The average of 2,228 copies per issue (2,226 copies; 2 copies), shown in Par. 6 and included in Par. 1, represents copies purchased by various business concerns in quantities of 11 or more. (g) An average of 2,199 copies are included in Individually Requested that were served to subscribers that ordered the magazine for which payment was not received Page 4 of
5 10. VARIANCE Latest released Audit Report for 12 months ended December 31, 2013; Variation from Publisher s Statements Audit Period Ended Rate Base ( ) Audit Report ( ) (a) Effective 07/01/13 changed from 180,000 to 140,000 Publisher s Statements ( ) Difference ( ) Percentage of Difference ( ) (a) 181, , , , ,776 1, , , , , , , , , , We certify that to the best of our knowledge all data set forth in this Publisher s Statement are true and report circulation in accordance with Alliance for Audited Media s Bylaws and Rules. Parent Company: Harper s Magazine Foundation HARPER S MAGAZINE, published by Harper's Magazine Foundation 666 Broadway New York, NY SHAWN GREEN JOHN R. MacARTHUR Date Signed: January 30, 2015 V.P. President and Publisher P: F: URL: Established: 1850 AAM Member since: 1915 Page 5 of Copyright 2015 All rights reserved.
6 Analyzed Date 10/01/14 Analyzed Text (for double month issue date) Average Single Copy Price 6.99 Association Subscription Price U.S. Subscription Price Canadian Subscription Price International Subscription Price 50.00
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