Carpool Week 2012 Employer Toolkit

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1 Carpool Week 2012 Employer Toolkit Please Help Us Promote Carpooling! In Return, We ll Help Your Employees Carpool to Work and Measure the Greenhouse Gas Savings - and They Could Win: New ipads, Ticketmaster Coupons, GPS Navigational Systems, or Fuel Cards!

2 In partnership with Carpool.ca, Carpool Week 2012 will take place in Calgary, Edmonton, Lethbridge, Fort McMurray, Red Deer, Regina, Saskatoon, Kelowna, Penticton, Vernon, Summerland, Peachland and Oliver. The purpose of the event is to increase awareness about transportation alternatives - carpooling in particular. This guide provides information on the carpooling services available through Carpool.ca and how they relate to Carpool Week. We hope you will consider helping us promote carpooling at your workplace. Carpool.ca is financially supported by: ToolKit Contents Thank you to our generous Carpool Week Sponsors...2 Carpool.ca Services and Employer Benefits...3 Company Destination Listings...3 Order Form for Promotional Materials...5 Optional Supporting Initiatives...6

carpool.ca, search for new carpool partners, or track their trips using our Trip Tracker.

3 Thank You to Our Generous Sponsors! Provincial Sponsors Regional Sponsors These organizations have generously donated funding to purchase Carpool Week prizes and incentives. These prizes and incentives will be awarded randomly to individuals who share carpool stories, register with search for new carpool partners, or track their trips using our Trip Tracker. Results of Carpool Week 2012 will be made available upon request. Additional promotional activities will be held using social media. Please like our Facebook page and follow us on Twitter for details. See links below: www. carpool.ca

4 Carpooling Services Carpool.ca provides a variety of carpooling services through This free online carpool matching website connects commuters together to find them the most suitable and convenient carpool for them. The service is fast, free and secure. Employer benefits of promoting Carpool.ca Reduced Need for Parking Many employers offer carpool incentive programs to reduce parking demand. Carpooling helps people get to work sharing a vehicle, especially when employees come from areas where transit is limited. Employers can save a substantial amount of money by reducing the number of parking spaces required. Increased Productivity and Morale Carpooling employees not only arrive at work less stressed, but they spend less of their hard-earned paycheques getting there! Access to Carpool.ca can be viewed as a free employee benefit! Sustainability Carpool.ca s free carpool matching services offer employees a sustainable transportation option. Carpooling can reduce an employee s overall commuting carbon footprint. Employers can measure their worksite s participation. Company Carpool.ca Destinations Insure that your company is listed as a destination in your region s Carpool.ca database. This not only allows your employees to register more quickly, but it also provides us with the ability to track participation for your organization. Through the use of our Trip Tracker we will also be able calculate trips and greenhouse gas savings reduced on an individual, employer and region-wide basis. If your company is not listed (or are unsure), please contact information@carpool.ca. A free company destination listing can be set up in a few moments - remember to include multiple branch offices and locations. 3 www. carpool.ca

5 Carpool Week Toolkit October 22-26, 2012 Carpool Week Promotional Materials Please consider ordering and distributing our free promotional materials, including our Carpool Week 2012 poster (electronic version also available), cut & paste text, Carpool.ca brochure, bookmarks or other supplies (order form and details on Page 6).

6 Free Promotional Materials Carpool.ca provides free promotional materials for Carpool Week promotions. If you are interested in receiving a supply of any of the following, please complete the form below and fax to us at by October 1, Promotional Items/Materials Supply Requested Carpool Week Posters (see sample page 4) Carpool.ca Brochures (see sample page 4) Carpool.ca Bookmarks (see sample page 4) Carpool.ca E-Package (e-file + text, as shown on page 4) (by ) Who Wants to Clean a Million Air game and (limited) supply of prizes. This game uses multiple choice questions about transportation and environment to engage employees. Correctly answered questions are rewarded with small prizes (included). Laptop w/powerpoint and staff are required. Please provide shipping information: Destination: Address: City: Postal Code: Attention: Tel#: 5 www. carpool.ca

Optional Supporting Carpool Measures and Initiatives Flexible Work Hours Allowing some flexibility around start and finish times (15-30 minutes at the beginning and/or end of each day) will help

7 Optional Supporting Carpool Measures and Initiatives Flexible Work Hours Allowing some flexibility around start and finish times (15-30 minutes at the beginning and/or end of each day) will help increase the number of carpools formed at your workplace. Preferred Parking Save parking costs - as incentive to carpool, reserve carpool spaces as close as possible to the driver s building. A Carpool Parking Permit can be issued allowing carpool groups to park in these spaces designated as Carpool Parking. Carpool parking should be made available at the same rate as regular parking spaces as savings are achieved by sharing commuting costs including parking. This insures there is no lost revenue (and therefore easier to acquire management approval), only that spaces are being used more efficiently. Spaces can be reserved until mid-morning only and then used as over-flow parking for the rest of the day. Emergency Ride Home Program (ERH) An ERH program provides employees with a free ride home in the case of an emergency - as defined by the employer. ERH programs act as a safety net for employees that may be hesitant to make sustainable transportation choices. ERH programs are implemented and designed by the employer. Examples of successful programs are available upon request from Carpool.ca. 6 www. carpool.ca

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