The Italian Car Replacement Aftermarket Outlook to 2006
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1 The Italian Car Replacement Aftermarket Outlook to 2006 A Study from Global Insight Automotive (formerly DRI Automotive) March 2003 Dick Buttigieg, the study leader, and Veronique Valla, the study manager would be happy to talk to you about the report and how Global Insight can assist your aftermarket activities. Dick Buttigieg, Director, Consulting, Veronique Valla, Consultant, Consulting Global Insight Automotive, Global Insight, 117, quai de Valmy, Paris, France Tel: +33 (0) dick.buttigieg@globalinsight.com Global Insight Automotive Car Replacement Aftermarket / Italian Report 1
2 Table of Contents TABLE OF CONTENTS Chapter 1 Executive Summary 7 Chapter 2 Quantification of the Italian aftermarket Methodology Methodology Used for the Market Quantification Advantages and Limits of This Methodology Italian Hypothesis Global Insight Automotive Aftermarket Estimate 16 Table 1 Italian aftermarket estimate by main product family and by age of vehicle in Table 2 Italian aftermarket estimate by main product family and by age of vehicle in Table 3 Italian parts market trend by main product family and by age of vehicle 2001/ Global Insight Automotive Italian Car Parc Structure 19 Table 4 Structure of the national car parc by age and segment in Table 5 Structure of the national car parc by age and segment in Global Insight Automotive Italian Aftermarket Estimate by Main Family Product Body and Paint 20 Product Family File: Body and Paint 21 Table 6 Body and Paint aftermarket estimate by main operation in Tyres 25 Table 7 Italian market for cars tyres 25 Product Family File: Tyres 26 Table 8 Tyres aftermarket estimate by main operation in Exhausts 29 Product Family File: Exhaust 30 Table 9 Exhaust aftermarket estimate by main operation in Lubrication 33 Product Family File: Lubrification 34 Table 10 Lubrication aftermarket estimate by main operation in Braking 37 Product Family File: Braking 38 Table 11 Braking aftermarket estimate by main operation in Batteries 42 Product Family File: Battery 43 Table 12 Battery aftermarket by main operation in Others 46 Table 13 Others aftermarket operations in Chapter 3 Factors influencing the aftermarket 49
3 Table of Contents Global Insight Automotive 3.1 Legislative Impacts Impact of European Legislation on the National Market Local Legislation and Its Impact on the National Aftermarket Technologic Impacts Economic Impacts 52 Table 14 Numbers of companies working directly with car manufacturers 54 Table 15 Trend: Component production in Italy (breakdown by OEM and IAM) 54 Table 16 Trend: Aftermarket component production in Italy (breakdown by destination) 55 Table 17 Trend: Aftermarket demand (M euro) 55 Table 18 Foreign registrations shares in the national market in Table 19 Trend: Average expenditure (euro per unit) for using, maintaining, and repairing cars 57 Table 20 Trend: Comparative increase between body repair, maintenance, and body parts (euro/unit) Social Impacts Vehicles Sales Impacts 59 Table 21 Trend: Parc renewal 59 Table 22 Trend: Used cars registered 59 Table 23 Trend: Italian parc structure over five years and forecast Commercial Impacts Distribution Impacts 63 Table 24 Providers of car services in Italy in Chapter 4 Distribution Organisation of Italian Aftermarket Distribution Size of the Italian Distribution Network 67 Table 25 Size of franchised network (car manufacturers) 67 Table 26 Mechanical repair networks, including soft franchised 68 Table 27 Bodyshop repair network 69 Table 28 Autocentres/Specialists/Hypermarket 69 Table 29 Main companies in oil networks: 70 Table 30 Main distributors groups 70 Chapter 5 Strategic direction Vehicle Manufacturers Strategic Goals Examples of Products and Services Positioning Strategies 72 Table 31 Examples of product and service differentiation in the aftermarket strategy of vehicle manufacturers Component Manufacturers Strategic Goals Examples of Products and Services Positioning Strategies 74 Table 32 Examples of product and service differentiation in the aftermarket strategy 4 Global Insight Automotive Car Replacement Aftermarket / Italian Report
4 Table of Contents of component manufacturers Distributors Strategic Goals Garage and Networks Strategic Goals E-Players 78 Chapter 6 Forecast of the aftermarket Global Insight Automotive Aftermarket Estimate Aftermarket estimate by product family for Table 33 Italian aftermarket forecast for Trend of Italian Parts Market By Product Family 2006/ Table 34 Italian parts market trend by main product family 2006/ Global Insight Automotive Italian Car Parc Structure 82 Table 35 Structure of the national car parc by age and segment in Annexe Aftermarket Quantification by Vehicle Manufacturer Audi BMW Citroën Fiat Ford Mercedes Benz Nissan Opel Peugeot Renault Toyota Volkswagen Other Makes 96 Global Insight Automotive Car Replacement Aftermarket / Italian Report 5
5 Quantification of the Italian Aftermarket Italian aftermarket estimate by main product family and by age of vehicle in 2001 Value (In M Euro) Mix by age of the parc 0 to 3 years old 4 to 9 years old > 9 years old Total Total Parts Labour % Total Parts Labour % Total Parts Labour % Total Parts Labour % Global Market % *** *** % *** *** 100% Body and Paint *** *** % % *** **** ** Tyres *** *** 0 ** ** *** *** * ** *** % Exhaust % *** *** 55 6% ** ** *** ** Servicing / Lubrication ** *** ** *** *** 37 5% % Braking % **** *** ** *** *** % **** 798 ** Batteries ** *** *** 23 2% *** % *** ** Others* ** **** **** % **** **** 42% **** ** Incl. Engine *** *** ** 5% *** *** ** % **** 13% Incl. Suspension * * * ** % **** **** % 4 *62 **** 983 ** Source: Global Insight Automotive Global Insight Automotive Car Replacement Aftermarket / Italian Report 8
6 Quantification of the Italian Aftermarket Global Insight Automotive 1. Citroën Mix by age of the parc CITROEN Value (000's Euro) to 3 years old 4 to 9 years old > 9 years old Total Total Parts Labour Total Parts Labour Total Parts Labour Total Parts Labour % Global Market % Body and Paint **** **** ***** ***** ** Tyres ***** ***** * 14% Exhaust **** *** ***** % Servicing / Lubrication ***** **** **** **** *** % Braking **** **** **** % Batteries **** **** *** % Others* **** **** ***** **** % Incl. Engine **** **** **** % Incl. suspension * * * **** **** 703 ***** % Value (000's Euro) Total Parts Labour Total Parts Labour Total Parts Labour Total Parts Labour Global Market **** ***** ****** **** ***** **** ***** % Value (000's Euro) Total Parts Labour Total Parts Labour Total Parts Labour Total Parts Labour Global Market **** ****** ***** ***** ***** ***** 100% Source: Global Insight Automotive Dick Buttigieg, the study leader, and Veronique Valla, the study manager would be happy to talk to you about the report and how Global Insight can assist your aftermarket activities. Dick Buttigieg, Director, Consulting, Veronique Valla, Consultant, Consulting Global Insight Automotive, Global Insight, 117, quai de Valmy, Paris, France Tel: +33 (0) dick.buttigieg@globalinsight.com 9 Global Insight Automotive Car Replacement Aftermarket / Italian Report
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