2018 Media Kit. The top technical monthly for commercial vehicle engineers and fleet managers

Transcription

1 2018 Media Kit The top technical monthly for commercial vehicle engineers and fleet managers

2 Who we are and what we do A unique combination of news, analysis and comment on the commercial vehicle market and aftermarket is delivered by Commercial Vehicle Engineer, the multi-award-winning independent online monthly. Commercial Vehicle Engineer has been published since launch in January 2010 by Aztec Media Services Ltd, an independent Hampshire-based communications company specialising in road transport and engineering. The title is aimed at all commercial vehicle engineers, but in particular at transport engineers and fleet managers running UK-based fleets of trucks, light commercial vehicles, buses and coaches. Managing editor Tim Blakemore is an award-winning journalist with extensive experience of commercial vehicle engineering and operations as well as publishing. Blakemore is the UK representative on the panel of judges for the biennial, pan- European Trailer Innovation award scheme, involving magazines from countries with a collective readership of well over 200,000. Awards won by CV Engineer journalists include CILT (UK) Transport and Logistics Journalist of the Year, Cummins/Guild of Motoring Writers Commercial Vehicle Writer of the Year, and Seahorse Club Feature Journalist of the Year.

3 What our readers say Your magazine is an amazing resource. Every page is teaching me something new. It would be a fantastic addition to anyone s library, in both industry and academia. Michael Provost, Michael Provost Consulting. Knowledgeable and authoritative commentary throughout, without reliance on advertorial and industry press releases. former Transtech Consultancy Services managing director and former Cummins marketing director David Armstrong. Format and content are first-rate. With editors who know the industry this well, the publication really has no competition. Andrew Davis, former Carlsberg UK fleet engineer and winner of the fleet engineer of the year category in the 2012 Motor Transport Awards. Your report on home-delivery vehicle operations is one of the best-researched and best-written pieces on the commercial sector I ve seen for years. Simon Elstow, former training manager at the Institute of Advanced Motorists, now IAM RoadSmart.

4 Main 2018 editorial features January: truck operating costs review and analysis February: UK commercial vehicle market report: winners and losers in the 2016 sales figures March: trailer and bodywork engineering April: Birmingham CV Show preview May: tankers, oil and fuel distribution, including FPS Expo 2018 report June: tippers, waste management and construction July: commercial vehicle powertrain developments August: tyres and wheels update September: focus on controlled-temperature vehicles October: truck and trailer innovations, including IAA Hannover Show report November: spotlight on sustainable transport engineering December: telematics and fleet management systems

5 Additional 2018 feature topic plans include: axle and chassis alignment load-handling equipment update vehicle safety autonomous vehicle development light commercial vehicles (up to 3.5 tonnes gvw) workshop equipment update bus and coach engineering Editorial copy deadline: beginning of the preceding month

6 2018 display advertising rates in Commercial Vehicle Engineer ad size cost (GB ) intro page (opposite front cover) 835 splash screen intro graphic 320 inside front cover 750 inside back cover, facing people news 750 double-page-spread 1,130 first right-hand page 720 page 620 half 375 quarter 225 eighth 115 This is just a small selection from a huge range of available digital media advertising opportunities. Call Denise on denise@cvengineer.com

7 Website advertising alternating leaderboard/skyscraper per month (leaderboard shared with no more than three other advertisers) 170 specifications: 728 x 90 pixels buttons/logos - cost per month 60 specifications: 120 x 90 pixels acceptable formats: jpg, bmp, png, psd

8 Advertising information All ads include hyperlinks, allowing readers to click through to the advertiser s website. Series discounts available. Agency commission: 10% All prices subject to vat at the current rate where applicable. Advertisement design service available. Add 10% for animation or embedded video. Acceptable formats include: flv, wmv, mov, avi, mpg, mp4. Maximum file size: 40Mb. Animation: swf (frame rate must be 50fps and files compatible with Flash Version 9) Images: jpg, gif Audio: mp3

9 More bang for your buck Transport News is the leading monthly for truck operators in Scotland and northern England, with a print run of 8,500. Following the great success of an arrangement under which some editorial content is shared regularly between Commercial Vehicle Engineer and Transport News, this has been extended to give advertisers more bang for their buck. Space booked in one of the titles means the advertiser can book the same space in the other title at a substantial rate-card discount. For advertisers looking for maximum return on investment this scheme is hard to beat. denise@cvengineer.com or call for more details.

10 Mechanical Data depth (mm) width (mm) type area column length 263mm page size (trimmed) page size (bleed) half-page vertical half-page horizontal quarter-page quarter-page horizontal eighth-page dps (type area) dps (trimmed) dps (bleed) half-page dps

11 Ad copy deadlines for 2018 January February March April May June July August Editions September October November December Ad copy deadline Mon 8 January Monday 5 February Monday 5 March Friday 6 April Monday 6 May Friday 8 June Friday 6 July Monday 6 August Friday 7 September Monday 8 October Monday 5 November Monday 3 December Commercial Vehicle Engineer is usually published in the second week of each month

12 Recruitment advertising The digital editions of Commercial Vehicle Engineer and its complementary website cvengineer.com offer extensive opportunities for advertisers to reach our growing readership (5,645 subscribers as at November 2017) including key decision-makers in road transport operations. No publication in this sector matches the quality and quantity of Commercial Vehicle Engineer reports on people and job changes. The most cost-effective way to reach high-quality commercial vehicle engineering and fleet management staff is through Commercial Vehicle Engineer and its associated websites: and A recruitment ad can be posted on cvengineer.com at short notice for 200. Then there is the option, if the post remains unfilled, for the ad to be published in the next available online edition of the magazine for an additional 200. To discuss recruitment advertising opportunities in Commercial Vehicle Engineer s online pages and on cvengineer.com, call Denise on , denise@cvengineer.com

13 People pages Commercial Vehicle Engineer offers unrivalled coverage of the latest news on road transport and commercial vehicle engineering job changes and the stories behind them. Contact us on or with your news on people moves and job changes and leave the rest to us.

14 Subscriptions High-quality information at low cost. An annual subscription to Commercial Vehicle Engineer costs only 20 ( 24 including vat, or only through the tablet/smartphone apps). This includes access to our increasingly valuable online archive. Complete editions, articles or single pages can easily be printed or downloaded in pdf format. Not sure if Commercial Vehicle Engineer is the magazine for you? Call us and we ll gladly arrange access to some complimentary editions. To subscribe just click on the subscribe or login button or the pageturning icon on For more information call Denise on +44 (0) or denise@cvengineer.com.

15 Tablet and smartphone apps Commercial Vehicle Engineer was one of the first publications in the business-to-business road transport sector to take advantage of ipad tablet computer technology. In addition to the hugely successful CV Engineer app for Apple s IOS operating system, there is also now one for Google Android tablets and smartphones. All are free to download, giving subscribers easy access to single editions or the complete archive.

16 Trailer Innovation Awards Tim Blakemore is the sole UK representative on the panel of judges for the pan-european Trailer Innovation award scheme. Trailer Innovation Awards started back in 2002, the brainchild of a top German magazine, KFZ-Anzeiger. This unique, biennial scheme now involves leading road transport magazines from 14 European countries, including Commercial Vehicle Engineer in the UK. The key criterion of the judging panel is contribution to road freight transport efficiency. Innovations of all types and size are welcome, provided they apply to trailers, semi-trailers or bodywork. The VDA (Verband der Automobilindustrie), Germany s motor industry association, has been an enthusiastic Trailer Innovation supporter from the start. The awards are now an integral part of the programme of events at the huge IAA Hannover commercial vehicles show, coming up next in September 2018.

17 Truck Operating Costs: the full story The long-established annual UK truck operating cost analysis by the Commercial Vehicle Engineer team is widely regarded as the most detailed and accurate work of its kind anywhere. This compilation of five recent analyses, produced in association with Iveco, is in response to growing demand from truck operators and their suppliers for a single, comprehensive and reliable source of information. If you need dependable answers to questions on subjects such as the true current standing and running costs of a 460hp 6x2 tractor at 44 tonnes gcw, and how those costs have changed over five years, this is the best place to find them. In addition to highly-detailed and painstakinglyresearched cost tables for rigid trucks, tractive units and semi-trailers, from 2007 to 2011, the publication includes year-by-year analysis of all the factors influencing truck operating costs. And there is expert commentary on effective ways to control fuel costs. Call Denise on +44 (0) to find out more.

18 Euro 6: the inside story in association with Cummins Go to to download a pdf. Call Denise on +44 (0) for a printed copy

19 2017 in the rear-view mirror

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21 Contact details Editorial and production office Aztec Media Services Ltd Hilltop House, Beech Hill, Headley Down, Bordon, Hampshire GU35 8BD Managing editor: Tim Blakemore tel: or Follow us on Editorial material to: or Ad copy to: or