ECO. R EL. July 8 th 2015 GS YUASA INTERNATIONAL LTD.

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1 ECO. R EL July 8 th 2015 GS YUASA INTERNATIONAL LTD.

2 Trend of type of vehicle in Japan 弊社予測 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% IS Car market is increasing 年度 年度 12 年度見込 年度見込 14 年度見込 年度見込 従来車 Normal car HB Hybrid IS IS car 充電制御車 Charge Control car

3 Why IS battery required for Idling stop cars? Idling stop cars need IS batteries. REASON Idling stop cars are always repeating charge and discharge at short interval in order to start engine every time engine stop. So the charging and discharge is deeper than normal cars. It means very tough use condition for battery. Conventional batteries do not have good enough performance for Idling stop cars. JIS Standard (SBA S0101:2006) Classfication of IS battery Q-55 Terminal position ( 1) Performance Rank Battery Size Cross Reference between normal battery and IS battery Normal Battery IS Battery Normal Battery IS Battery 1:Basically L terminal (Only R type said R ) ATTENTION!Battery size and terminal is same as conventional batteries. If you use conventional battery for idling stop car, it may short life time or does not properly work idling stop performance.

4 Position of ECO.R EL series Grade up performance from ECO.R ELS series. Bring to next premium range! Extremely longer life for normal cars Can be used for both normal cars and IS cars.

5 Features FEATURES of ECO.R EL series 1 Extremely Long Life than ever GS Yuasa range Up to 300% maximum comparing our conventional batteries 2 Both Normal Cars and IS Cars can be used Many application range 3 Eco Friendly Using recycling materials and longer life 4 Purple Color design Unique good eye catch No other competition for this kind of battery. Only One Products.

6 Extremely Long Life than ever GS Yuasa range B19 サイズは除く Using Ultra Long Life Technology on the plate element as heart of battery Named Ultra Long Life Technology for Idling Stop Cars Except B19 Life Comparison Achieved Ultra Long Life Normal Battery High Durability Grid Hard Paste Normal Paste Test Method Discharge 20A 10min Charging14.4V/25A 10min Stop 1h B20 size is compared from 40B19

7 Both Normal Cars and IS Cars can be used Ultra Long Life Technology Adding Lithium Except B19 size Achieved High durability and better charge acceptance performance Various Cars Application Application of ECO.R EL series 1) Optimizing Carbon on plate Carbon has superior electrically conductivity. It makes better charge acceptance. Charge Acceptance Performance Normal Cars Charging Control Cars Idling Stop Cars 従来車充電制御車アイト リンク ストッフ 車 Panasonic 2) Adding Lithium on electrolyte Lithium helps better chemical reactions on active materials of plate B20 size is compared from B19 size of battery

8 Eco Friendly You can help the global environment protection with ECO.R Using recycling materials and longer life 1) You can save money with using long life battery. 2) Eco cars (Charging Control Cars and IS cars) Application to save the earth (CO2 emission). 3) Using recycling materials (battery container case and lid) from old batteries GS Yuasa is supporting Yakushima Island World Heritage as environment protection activity.

9 Purple Color design Unique good eye catch for users Front Package Back Package Battery

10 Regenerative Acceptance It is a charge recovery performance test close to the actual vehicle-mounted situation. It measures the amount of electricity that can be charged in 10 seconds at 14.4V, under 25 after 10% discharge of capacity. Traditional passenger car battery as shown in the figure below is always to have been charged from the alternator. On the other hand, charge control cars and idling stop vehicles is controlled(charge or discharge) between the order of 90-98% charge state. Therefore, battery that can be charged as much of the quantity of electricity in short time is desired. Voltage 14V Comparison of Charging control method (Normal cars and IS cars) Normal Cars Charging Control Cars IS Cars 12V 10 sec. 10 sec 10 sec Charge Control (During acceleration, constant speed) Regenerative Acceptance (During deceleration) Engine Start Required quick and high charging performance in short time. Time

11 Appeal Points 1 Appeal Points Flagship model from No. 1 Japanese Battery Manufacture Long Life (2 to 3 times longer than our conventional models) High Performance Eco Friendly GS YUASA s Top Quality Grade models 常に業界をリードする GS ユアサの環境に配慮した商品の投入と技術力 GS Yuasa introduced ECO.R series with using recycling materials in 2000, Introduced the models for Charging control cars in 2007, Introduced ECO.R IS for IS cars application in 2009, ECO. R EL series is newly introduced Ultra Long Life batteries for both IS cars and Idling Stop cars application.

12 Appeal Points 2 Sales Talk to users For General users GS YUASA has more than 100 years of battery industry and the top market share in Japan. Eco.R EL series is the best performance of Japanese made battery. It is the best choice for you. For women or elder users For Early adaptors and car mania If you have any battery trouble, you car will not start engine. It will be a big stress for you. If you use Eco. R EL series, you will be stress free for battery trouble This is very new generation battery from Japan! Using new technology like Ultra Long Life technology and adding Lithium brings long life and more power. The wine red color looks cool For people does not know about car or battery For IS car users For Eco Friendly users Battery is the most important parts of car. If your battery comes flat, you can not start engine. If you use a good battery for your car, you will have easy car life. Please try ECO R EL as the best Japanese made battery. IS car is required IS battery. Eco.R EL series are using tough plate for IS cars. If you use conventional battery for IS car, the battery will be flat fast If you want to help environment protection, this battery is the best choice because it is using recycling materials and longer life. For Price sensitive customers You do not worry about battery trouble. Due to long life battery, the total running cost will be less

13 Line UP Model Capacity Life IS Application (5hrs rate) Comparrison EL-50B19R / K-42R % EL-55B19L / K % EL-55B20R / M-42R % EL-55B20L / M % EL-70B24R / N-55R % EL-70B24L / N % EL-90D23R / Q-85R % EL-90D23L / Q % EL-100D26R / S-95R % EL-100D26L / S % EL-120D31R / T-110R % EL-120D31L / T %

14 Idling Stop Cars Idling Stop Cars Application Maker Car Model Battery Maker Car Model Battery Maker Car Model Battery IQ Q-55R CX-5 Q-85 RVR Q-85 Wish Q-55 Axcela Sports N B17L Outlander Q-85 Vitz (Yuris) S-85 Axcela Sports Q-85 Grant Q-85 Mitsubishi Estima S-85 Axcela Sports Sedan N B17L DelicaD:2 N-55 Auris Q-55 Axcela Sedan Q-85 DelicaD:5 Q-85 TOYOTA Callora Axio Q-55 Mazda Atenza Q-85 Mirage Q-85 Callora Filder Q-55 Demio Q-85 Impreza G4 Q-85 Spade Q-55 / S-85 Biante N B17L Impreza Sports Q-85 Porte Q-55 / S-85 Premacy N B17L Subaru Exciga Q-85 Mark X Gio Q-55 Premacy Q-85 XV Q-85 Ractis Q-55 / S-85 Mazda Speed Axcela N B17L Forester Q-85 Note Q-85 Honda StepWagon N-55 Suzuki Swift N-55 NISSAN March Q-85 Raffesta N B17L

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