Jewelultra Limited- Company Profile

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Gervais Pitts
5 years ago
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1 Jewelultra Limited- Company Profile Paint & Interior Protection Solutions For The Automotive Industry

2 Who are Jewelultra? Jewelultra Ltd manufactures and distributes a comprehensive range of specialised chemicals, principally to the motor, industrial and janitorial industries. For over 20 years our products have been used and approved by leading motor manufacturers and dealer groups, in the UK, Europe, Middle East, Asia and the USA. Our customers include major dealer groups such as RAA, Ford Retail, Jardine, Bristol Street and Cambria. Our products are sold by dealers representing all the major car manufacturers. Over the years we have provided thousands of customers with an unrivalled product and service. Please visit our website

3 Who are Jewelultra? Established 1992 and are based in Maidstone, Kent. UK. Manufacturing Factory, laboratories and Bottle filling plants in Loughborough, UK. Jewelultra Manufacture, Market, Sell & Distribute cleaning and protective chemicals to the Automotive & Janitorial industries. Jewelultra are Manufacturers and are NOT a Middle Trading Company Specialist Research & Development Department for New Products Employed International Sales & Marketing Managers who manage Jewelultra s Direct Supply Channels into Europe, the Middle East, India, USA and China Employed Sales Development Managers in the UK

4 Head Office- Maidstone Warehouse & Factory- Loughborough Production Line- Loughborough

5 Who are Jewelultra? A Selection of our International Partners: Tewtel Group of Companies Land Rover, Aston Martin, Honda & Ford- The Lebanon Al-Futtaim Motors Lexus, Toyota, Honda, Automall & Trading Enterprises-UAE Sardar Group JLR-Iraq Al-Tayer/Premier Motors JLR & Ford-UAE Al Fardan- Qatar Jaguar/Land Rover Group MENA Region Mohamed Yousuf Naghi Motors JLR, BMW & Rolls Royce-Saudi Arabia Cycle & Carriage Mercedes-Benz-Malaysia Honda Cars-India General Motors-India Ali Alghanim & Sons Land Rover, BMW, Rolls Royce & McLaren-Kuwait Ally Financial Services-USA Moshin Haider Darwish Jaguar & Land Rover-Oman Behbehani Brothers-Bahrain & Kuwait SATA Porsche Centre-Oman Sun Motors Group-Indonesia Porsche Centre-Belgium

6 A Selection of our UK Partners: Retail Automotive Alliance (23 Dealer Groups controlling approx. 200 dealers), including Honda. Bristol Street Group (90 Dealerships- including Honda) Jardine Motors Group(84 dealers including Honda) Cambria Automotive Group The GM/Vauxhall Buying Group (50 Dealerships) Ford Retail (Polar Ford, Heartlands, Brunel and Dagenham Motors) The Ford Motor Company Kia Motors

7 Jewelultra- Accreditations Ltd- Accreditations ISO 14001: 2004 Environmental ISO 9001: 2008 OHSAS 18001: 2007 Members of the SMMT ITM Award of Excellence 2009 Members of The Institute Of The Motor Industry Car Dealer Power Award Highly Commended

8 Where & Why Sell Diamondbrite? Where? Diamondbrite is primarily sold by dealers at the time a customer orders there New or Used Vehicle within the Sales Department. Instead of polishing a vehicle, we also actively promote and encourage the application of Diamondbrite as part of the PDI. More pro-active dealers also promote and sell Diamondbrite in there Aftersales Service Departments and within the Bodyshop Why? Protects the customers vehicle as defined in many handbooks reducing the incidence of potential warranty claims Improved Profitability for the ALL Dealership Departments Quality of vehicle presentation at handover, enhanced CSI

9 The Diamondbrite Process Stage 1: Pre Glaze Stage 2: Glaze Fabric Protector- Aerosol or Pump Spray Leather Feed/ Cleaner & Protector Application time approx. 1 hour for average size vehicle

10 Where and Why Sell Diamondbrite? Where? Diamondbrite is primarily sold by dealers at the time a customer orders their New or Used Vehicle within the Sales Department More pro-active dealers also sell Diamondbrite in their After sales and Bodyshop Departments Why? Protects the customer s vehicle as defined in many handbooks reducing the incidence of potential warranty claims Improved Profitability for the Sales Department Quality of vehicle presentation at handover

11 Product Guarantee 3 Year Guarantee on paintwork. To include protection against tree sap, insect fluid, bird guano and atmospheric pollutants. 3 Year Guarantee against staining on fabric and carpets. Conserver is strongly recommended. Leather Feed, Protector & Cleaner is also available. No mileage or age limit. Guarantee is from date of application. No curing time. Paint Protection is instant After Diamondbrite has been applied, it is ok to use a Carwash centre or Mechanical Car wash, it does not void guarantee.

12 Diamondbrite After Care Products * Additional Profit Opportunity * Promotes Customer Retention

13 Dealership Training & Support Programme Developed With The Dealer In Mind Supported by Knowledgeable Industry Staff Best Practice Selling Skills DVD Our Launch will concentrate on 4 main areas: 1-Product Overview and Guarantee Training to all Customer Facing Staff 2-Successful Selling Skills Training to all Customer Facing Staff 3-Application Training to Vehicle Detailers & Valeters 4- Implementation of Point of Sale Selling Aids into Showrooms including customer DVD

Diamondbrite Profit Calculator AUS$ (Approx.) GBP (Approx.) Retail Price $540.00 299.00 Standard Kit Cost $56.00 31.20 Application Cost $27.00 15.00 Sales Exec/ Service Advisor Commission $63.00 35.

14 Diamondbrite Profit Calculator AUS$ (Approx.) GBP (Approx.) Retail Price $ Standard Kit Cost $ Application Cost $ Sales Exec/ Service Advisor Commission $ Diamondbrite Profit Per Kit Sold $ Number of Vehicles Sold & Serviced per Month? Desired Diamondbrite % Penetration 60% 60% Number of sold Diamondbrite Units Per Month Monthly Diamondbrite Income $118,027 65,340 Annual Diamondbrite Income $1,416, ,080

15 Diamondbrite Kit Matrix Standard Kit Premium Kit Entry Bag Kit Premium Plus Superior With Fabric Bag Kit Bag Kit Application Products Stage ml X X X X X Stage ml X X X X X Fabric Protector Aerosol X X X X X Middle East Guarantee Card X X X X X Window Sticker x 2 X X X X X Customer Take Away Pack Shampoo 250 ml X X X X X Conserver 250 ml X X X X X Jumbo Sponge X X X Screenwash 500 ml x X Bug Sponge X Chamois Rainscreen 100 ml X Microfibre Cloth X X X Upholstery Cleaner Aerosol- 500ml X X Glass Cleaner 500 ml X X Alloy Wheel Cleaner 500 ml X X Replenish 500 ml X X Alloy Wheel Protector 250ml X Leather Feed/Cleaner/Protector- 125ml X X Waterless Wash & Wax 500ml X Anti- Mist 250ml X Insect Remover-500ml X Engine Cleaner- 500ml X Birdlime Remover- 100ml X X X Trade Price GBP GBP GBP GBP GBP 70.10

16 Thank You Head Office: Jewelultra Ltd Diamondbrite House Ewell Lane West Farleigh Maidstone Kent ME15 0NG United Kingdom Tel. +44 (0) diamondbrite@jewelultra.com

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