FRANCHISE INFORMATION BROCHURE

Transcription

1 AUSTRALIA S BIGGEST INDEPENDENT 4WD ACCESSORIES SPECIALISTS FRANCHISE INFORMATION BROCHURE Whatever you drive and wherever you want to go the Opposite Lock team of 4WD specialists will offer you independent and expert advice on everything for your 4WD.

2 The Australian s love affair for all things outdoor and camping continues to grow with record sales on SUV s, Light Commercial Vehicles and 4WD S continuing to grow year on year, and with 57 % of vehicle purchasers are looking to equip their vehicle. An Opposite Lock Franchise store offers you the chance to run your own business in a growth segment, and the luxury to work in an industry you are passionate about, with the backing of Australia s biggest independent 4wd accessories specialists. THE FRANCHISE EXPERIENCE As part of the Opposite Lock group you have the peace of mind of running your own business while being supported by Bapcor Australasia s Leading provider of aftermarket parts, accessories and services. At Opposite Lock we have developed our program over 42 years in the 4WD vehicle accessory market, to create a unique and superior one-stop shop customer experience. The program has been designed to offer each franchise the benefit of an independent small business ownership supported by the benefits of a big business network including access to an established reputation and image, an exclusive territory, proven product range and supplier relationships, access to national advertising and ongoing operational support. The Opposite Lock Franchise gives you exclusive access to the Opposite Lock brand in a pre-arranged Territory, allowing us to direct sales enquiries to your store. We have an ongoing supplier relationship with some of the most recognisable brand names in the 4x4 industry, like ECB, Rhino Rack, Smart Bar, Outback Accessories, Safari Snorkels, Warn Winches, and Toughdog Suspension so you can buy direct from the wholesaler with preferential pricing, helping to ensure your margins are protected. As a franchise you ll also have access to Opposite Lock s proprietary branded Steel Bull Bars, Suspension, Fridges, Recovery Gear and the full Front Runner storage and touring range, giving you a range of exclusive products only available through the Opposite Lock network. As part of the Opposite Lock group you will have the use of the Opposite Lock brand and access to our National advertising program and support. We will work with you on developing your store set up and continue to support you with access to Opposite Lock s image library and access to ongoing marketing campaigns. These include scheduled national campaigns, brand website and social media channels, brand ambassador, shows and events, point of sale, PR, customer lead generation through websites and centralised call centre and a grand opening*. We will also offer you pre-opening and ongoing support through our operational team. The business development and customer service team can help with everything from assistance in finding an optimal site, initial training, ongoing product support and advice and introducing you to suppliers and fellow franchisees. We have a range of forums to provide advice and moral support including a 1300 customer service and sales number, monthly dealer newsletter, company intranet, ongoing product training sessions and national conferences. Things you need to know #Opposite Lock 2016 Segmentation Research. *Grand Opening at individual franchisee cost

3 THE CUSTOMER EXPERIENCE Whatever you drive and wherever you want to go, with over 42 years experience in the 4WD accessories market Opposite Lock s team of 4WD specialists can help you select the right product from our extensive range, and with our fitting, aftersales and warranty service you will have total confidence in your choice. Whether it s a canopy for your work ute, a suspension upgrade for extreme off-roading, a tow bar for your trip around Australia, Opposite Lock can help. Our friendly and knowledgeable staff love fourwheel-driving and make a point of getting out there, getting around, putting our products through their paces so they know what works and what doesn't and what are the best places to visit, locally and nationally. From the moment you walk into our stores, you ll get great expert advice on everything for your vehicle. We will take the time to listen to your plans and give quality recommendations, that's why you can trust the people at your local Opposite Lock store to steer you in the right direction. We stock a variety of top brands to offer customers the widest possible range of products, to help you make the best choice for your specific needs, if you're after a bullbar we can show you steel, aluminium and poly bars in a range of fits and finishes. Or if you want to carry more gear you can choose between a set of roof bars, racks, pod, boxes or we can show you how to make the most of your interior space with vehicle specific drawer systems and drop slides.

4 As a franchise you ll also have access to Opposite Lock s proprietary branded Steel Bull Bars, Suspension, Fridges, Recovery Gear and the full Front Runner storage and touring range, giving you a range of exclusive products only available through the Opposite Lock network. We also have a range of products from the latest in communication equipment through to suspension kits and bullbars that we hold in stock in warehouses around the country. BULLBARS The flagship Opposite Lock product is our Australian designed and engineered steel bullbar range. Available in Premium and Fleet models, with a range of loops, non loops and post type with vehicle specific design and a highly competitive RRP, these bars are a serious contender in the 4x4 aftermarket. Features include quick release aerial tabs, hi-lift jacking points, L D indicators, winch ready cradles, fog light inserts for immediate installation or future upgrades and a scratch resistant matte finish. SUSPENSION Opposite Lock Suspension is the culmination ofmany years of development. Our suspension is Australian designed and engineered by 4WDers to provide an exceptional off road experience with a focus on making life on the bitumen more comfortable by softeningbumps and reducing body roll whilst cornering and towing.by targeting the stresses placed on the rear of the vehicle under load and instability at higher speeds Opposite Lock Suspension helps keep your vehicle firmly planted on the road.

5 CANOPIES With the growth of the dual cab ute market Opposite Lock has introduced a range of canopies with 3 different window combinations. Made from ABS, the canopies are strong and UV stable with acrylic capping to provide an excellent smooth surfaced finish. The canopies are then painted to the vehicles specific colour code. RECOVERY EQUIPMENT You will also have access to the Opposite Lock range of recovery items, which includes snatch straps, winch extension straps, hi-lift jacks, shackles, recovery mounts, compressors, recovery tracks and a whole range of recovery kits and accessories. FRIDGE RANGE Designed and introduced to complement Opposite Locks already extensive portable fridge/freezer range, the Opposite Lock fridge/freezers are the ideal travelling partner. Designed with an attractive stainless steel exterior the 40L fridge/freezer can function as a single door fridge or freezer, whilst the 72L 2 door (32L & 40L) split unit allows customers to choose which side to operate as fridge and freezer. With a stainless steel exterior and a genuine Snomaster 66W refrigeration compressor the units are with a nationwide 5 Year National Compressor Warranty and 2 Year National Parts Warranty.

6 In addition to the fantastic Opposite Lock brand of Opposite Lock gear, your Opposite Lock franchise gives you access to a great range of vehicle accessories from an impressive list of suppliers. Over the years we have developed preferred supplier relationships with some of the most experienced and reputable names in the Australian after-market industry to ensure you can give your customers a range of product options that best suit their unique needs. These include suppliers such as Front Runner and Safari Snorkels that we can supply direct out of our warehouse locations. FRONT RUNNER Renowned for its superior quality, durability and intelligent design, Front Runner products are built tough for a varying range of conditions and climates. Front Runner has developed the most versatile range of 4x4 accessories, including the renowned Slimline II Roof Racks the World s most functional roof racks with over 70 accessories available.

7 Airbag Man - Suspension Darche - Camping ECB Alloy Bullbars EGR Canopies GME Communications Equipment Harrop E Lockers Hema Maps Navigation and Mapping Kingone Winches Lightforce Lighting MSA Vehicle Accessories Outback 4WD Interiors Vehicle Accessories Outback Accessories Bullbars, Protection & Vehicle Accessories Rhino Rack Touring and Storage Smartbar Poly Bullbars SMM Sammitr Steel Canopies Snomaster Fridges Tough Dog Suspension Ultravision Lighting Uniden - Communication VRS Winches Waeco Fridges

8 NEW SOUTH WALES QUEENSLAND WESTERN AUSTRALIA VICTORIA NORTHERN TERRITORY BATHURST BROOKVALE CANBERRA CESSNOCK CROSSROADS DUBBO GOSFORD NARELLAN NEWCASTLE ORANGE PENRITH PORT MACQUARIE ROCKDALE SOUTH LISMORE (S) TAMWORTH TAREE WAGGA WAGGA WOLLONGONG BROWNS PLAINS BUNDABERG CABOOLTURE (S) CAIRNS DARRA EMERALD GLADSTONE GOLD COAST GOONDIWINDI (S) GYMPIE HERVEY BAY (S) IPSWICH LONGREACH MACKAY MT ISA ROCKHAMPTON ROTHWELL SPRINGWOOD SUNSHINE COAST TOOWOOMBA TOWNSVILLE ALBANY BALCATTA BUNBURY COCKBURN INNALOO KALGOORLIE KUNUNURRA MIDLAND WANGARA WELSHPOOL ALBURY/WODONGA BALLARAT BENDIGO BRAYBROOK DANDENONG EPPING FERNTREE GULLY FRANKSTON GEELONG MELTON MURRUMBEENA (S) NUNAWADING POINT COOK SALE WARRNAMBOOL ALICE SPRINGS DARWIN SOUTH AUSTRALIA NOARLUNGA MT BARKER WINDSOR GARDENS TASMANIA HOBART LAUNCESTON (S) STOCKIST Call oppositelock.com.au