Estudio de Sistemas y Subsistemas electrónicos para el interior del automóvil. Motores de elevalunas. In collaboration with:

Transcription

1 Estudio de Sistemas y Subsistemas electrónicos para el interior del automóvil. Motores de elevalunas In collaboration with: 1

2 INTRODUCTION TO THE STUDY INDEX OF MOTOR POWER WINDOW MARKETS WORLDWIDE NORTH AMERICA JAPAN/ SOUTH KOREA EAST AND WESTERN EUROPE MARKETS PLAYERS WELL-KNOWN M/P WINDOWS MAKERS EMERGING M/P WINDOWS MAKERS 2

3 SMALL ELECTRIC MOTORS IN A CAR Motor for ergonomic back rests, head rest adjustment Heating fan Cooling fan for air conditioning Wiper Sliding roof Circulating pump for stationary heating system Motor for stationary heating system Heating and air conditioning system servo Circulating pump for heating system Idle position and cooling water circuit adjustment system Motor cooling fan Tailgate closing Starter Rear windscreen wiper Alternator, Fuel pump generator Steering wheel adjustment Belt system Scavenging pump, high-pressure pump Headlight range adjustment unit Headlight cleaning Seat adjustment Headrest adjustment Backrest adjustment Headlight tilting ABS pump Mirror adjustment Central locking system Door closing Window Arial drive Rear seat adjustment 3

4 MARKET RELATIONSHIPS Window Regulators Electronics Motors 4

5 Europe Motor trends NorthAmerica Japan/Korea Electric s in the front and rear doors Big s Heavy weight High fuel consumption Electric s in the front doors, manual s in the rear doors ROAD MAP OF POWER WINDOW MOTOR Small s Low weight Electric s, with an average of 3.2 s per car Only 3% with antipinch features Electric s, with an average of 2.6 s per car Low fuel consumption Electronic s are entering in the market Normal use of Anti-pinch features in power window Big s Heavy weight Low noise Long life Recycling Electronic with antipinch Door Control Unit separated from the window lift, this trend can change function & DCU Smaller s than european Recycling Lighter weight than european Low noise s Long life Low fuel consumption Electric s in the front doors, manual s in the rear doors Electric s, with an average of 2.5 s per car Electronic with antipinch function... Big s Heavy weight Electronic s are strongly High fuel consumption entering in the market Small s Light weight Low fuel consumption Low noise Recycling Long life... And Door Control Unit

6 WORLDWIDE PRODUCTION MAP 2002 Market size:38 million units 33% 30% 32% 26% 20% 11% 5% 1% 1% 19% 10% 8% BOSCH SIEMENS MERITOR OTHER GATE/ JE 5% MABUCHI ASMO/ DENSO 39% Market size: 35 million units SIEMENS ASMO/ BOSCH DENSO VALEO CME Market size: 42.8 million units JIDECO 17% 17% ASMO JIDECO BOSCH/ 9% 9% MATSU MIT 5% DNSO 3% 2% DONG OTHER KAMCO SHITA SUBA PS YANG 6

7 MARKET TRENDS OF POWER WINDOW MOTOR Market trends Upgradeable Upgradeable for for integrated integrated electronics electronics (possible (possible integration integration of of future future door door controls) controls) EMC EMC suppression, suppression, self self locking locking (creep (creep test), test), durability, durability, reciclability reciclability Weight Weight reduction reduction (100 (100 gr/) gr/) Mass Mass reduction reduction (20-30%) (20-30%) Low Low noise noise Motors adapted to 42V battery Motor Motor globalization: globalization: same same in in Europe, Europe, NA NA and and Japan/South Japan/South Korea Korea Final buyers do not percive the quality of the ( in terms of speed). Only is perceived the automatization 7

8 WORLDWIDE OUTLOOK The number of s are increasing in all areas Bosch is number one worldwide, followed by Asmo/Denso and Siemens Antitrap Electronic is very common in Europe (nearly saturated), quite often in Japan and rare in USA (emerging) Europe: Antitrap is provided by system suppliers Japan: Antitrap in provided by suppliers (as it was in the beginning in Europe) European market is more competitive that the rest In the Asian market are emerging many small companies manufacturers of window regulator system (window regulator + window lift) 8

9 MARKET PLAYERS PROFILES STUDIED Bosch Siemens VDO Asmo Denso Arvin Meritor Valeo Jideco Mitsuba Johnson Electric Mabuchi Dongyang Electronics Ningbo Tech Star Electronical Guiyang Wanjing Shanghai Zhongou STEC Hunyo Daedong Systems Kamco Lepse 9