North American Light Vehicle Production: A Decade of Change Within a Globally Integrated Industry
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1 North American Light Vehicle Production: A Decade of Change Within a Globally Integrated Industry Michael Robinet Managing Director, IHS Automotive Advisory Services Practice May 14, IHS
2 NA Production Update 1) Inserted Into a Global Framework 2) Changing With The Times 3) Summary 2
3 IHS Corporate Overview In business since 1959, we are a leading global source of information and expert analysis in pivotal areas shaping today s global business landscape Data and expertise from industry-specialized professionals enables innovative and successful decision making Helping governments, multi-national organizations, regional companies and technical professionals in more than 180 countries Approx. 8,000+ IHS colleagues in 140 offices located in 31 countries speaking 42 languages IHS customers include 80% of the Global Fortune 500, and nearly 70% of the US Fortune 1,000 IHS is a publically traded company on the NYSE under the IHS symbol 3
4 Annual Real GDP Growth in % World Economic Growth Most major economies expected to improve in Avg World Average 2014 = 3.3% World USA Japan Euro Zone Brazil Russia India China Source: IHS Data Insights 4
5 IHS AUTOMOTIVE driven by POLK Exchange rates per US dollar 1.8 Canadian dollar (Canadian dollars per US dollar, quarterly averages) Euro (Euro per US dollar, quarterly averages) Japanese yen (Yen per US dollar, quarterly averages) Chinese renminbi (Yuan per US dollar, quarterly averages) IHS 5
6 IHS AUTOMOTIVE driven by POLK Global Production (45%=C/E EU) (65%=Mexico) 2014 IHS 7
7 2013 A B C D E FF Other 2021 Global LV Production (mil) Global LV Production (mil) IHS AUTOMOTIVE driven by POLK Global Production Outlook : Market Growth Variance By Global Segment Top 10 - Variance By OEM A % 10% 7% 36% B C D % E 50 FF IHS 8
8 Launch Event Count Weighted Cadence (Years) Multi Region Share Faster, Greater Scale & Integrated Industry Pace and Risk Rises Program Cadence % 60% 40% 20% Multi-Region Platforms Global Launch Events Average Platform Volume (Over 50K/Year) , , , , ,000
9 Global Segment Shifts Growing Smaller & Converging. Global Production by Segment NAFTA Production by Segment 6% 16% 7% 6% 10% 8% 8% 12% 10% 6% 14% 17% 6% % 25% 18% 17% 22% % 2020 A-Segment B-Segment C-Segment D-Segment E-Segment 13% 4% 6% 16% 2% 21% 22% 1% 24% 19% 6% 17% 22% % 16% % 27% Mini/Compact Full-Frame 33% % Full-Size Full-Frame 35% NAFTA begins to converge with global trends in the mid-segments (B, C & D) Greater than 60% of global volume is C-segment or smaller by 2020 In NAFTA, more than 75% of volume is D-segment and smaller by
10 Millions NA Light Vehicle Production 16 vehicles IHS AUTOMOTIVE driven by POLK % % 60% 40% 4 20% NA Production Underutilized Capacity % Utilization 0% 2014 IHS 13
11 Millions Market Dynamics Detroit 3 in the Minority M US 3 Asian 4 German 3 Others +0.3M 11% CTG +1.3M 46% CTG +0.6M 23% CTG +0.6M 20% CTG 14
12 Market Dynamics Launch Activity Surges, Investment & Competition Too North American Program Launches Source: IHS Automotive Light Vehicle Production Forecast 15
13 Millions Millions x x Millions Millions 0.6 NAFTA Output By Region Shifting Towards the US South & Mexico US SW & CA 4% Share by Region 24% 20% 3% US Southeast 5% 20% 25% 25% 19% % 13% 18% US Midwest 37% 38% 39% Over 50% of NA output will be south of Ohio by 2014 Detroit 3 Non-Domestic Mexico K South West & CA 570K K Mid West K 610K Canada South East K 40K North East Mexican production growth is one of the fastest through the balance of the decade rivaling Brazil, Russia and India 19
14 LV Production Locational Analysis Change IHS AUTOMOTIVE driven by POLK Detroit Cambridge Columbus 1, 2 & 4 hour logistics circles Hermosillo Arlington Kansas City Canton Georgetown Chattanooga Montgomery Greenville , (Thousands) Monterrey Queretaro 2014 IHS 20 Puebla 20
15 LV Production Locational Analysis Change IHS AUTOMOTIVE driven by POLK Detroit Cambridge Columbus 1, 2 & 4 hour logistics circles Hermosillo Arlington Kansas City Georgetown Chattanooga Montgomery Canton Greenville , (Thousands) Monterrey Queretaro 2014 IHS 21 Puebla 21
16 NA Production Update 1) Inserted Into a Global Framework 2) Changing With The Times 3) Summary 22
17 IHS AUTOMOTIVE driven by POLK We Too Can Change IHS 23
18 Efficiency Tradeoffs Shift Over Time Propulsion Weight Parasitics Hybrids, Electrics Boosting & Valve Technology Transmission & Driveline BIW & Closures Build Process Joining and corrosion Safety & Tradeoffs Aerodynamics Rolling Resistance Energy/Thermal Management Efficiency gains emanate from several sources with a cost: Lightweighting costs $ per 1% FE increase Diesel technology costs $130 per 1% FE increase Hybrid powertrains cost $ per 1% FE improvement Fuel economy regulations stiffen by 5% per year after 2015MY Each cycle will need to reach gains of 20-25% by the end of the cycle Every OEM has mass reduction goals averaging 3-5% per year depending upon CAFE credits, current vehicle mass, supplier affiliations and capital infrastructure 2014 IHS 24
19 Units (Millions) Powertrain Technology Trends North American Installations VVT almost standard on any new engine; many migrating to advanced designs GDI and gas boosting both ramp up quickly. The initial rollout is being led by American and German manufacturers, although the others aren t far behind Stop/Start technology growing, helped by CAFE off-cycle credits Variable Valve Timing Gas Direct Injection Diesel and Hybrid/EV still relatively low-volume players in North American market, though Hybrids gain traction late in the decade E85 Gas Boosted Cylinder Deactivation Diesel Hybrid/EV Stop/Start Advanced Transmissions* * 6+ Speed/CVT/DCT/EV Source: IHS Automotive Powertrain and Component Forecasts 25
20 Massive Structural Change Through 2025 Vehicle Cycle 1 Development Production Aftermarket Vehicle design cycles starting in 2013 have less than 2 cycles to comply with the 2025 NHTSA standards an increase of over 45% from 2016 levels. Mid-Cycle Review is gearing to be a Vehicle Cycle 2 substantial battle with OEMs and suppliers on both sides Development Production Aftermarket US Fuel Economy/Emission Standards 2025 FE standards stiffen by 45% from 2016 to 2025 Technologies required to meet FE gains due for the 2025 period are required to be tested, cost proven and design integrated by the timeframe
21 New Platform Concepts Vehicle Ride Height Vehicle Height MQB A/B One of the prominent characteristics of the Modular Transverse Matrix is the uniform mounting position of ALL engines. Assembly kit allows for synergies between all vehicle classes 2020 scale: 5.6 million units 2020 program count: 130+ EMP2 Advanced modularity allows for new combinations: Four different track widths; Five wheelbases; Two cockpit and cowl solutions; Two rear suspension architectures 2020 scale: 1.7 million units 2020 program count: 50+ CMF1 Common Module Family is based on the assembly of compatible Big Modules: engine bay, cockpit, front underbody, rear underbody and electrical/electronic architecture 2020 scale: 1.7 million units 2020 program count:
22 Mass Distribution and System Pressures Vehicle Composition by Material Vehicle System Weight Distribution Conventional Steel High/Medium Strength Steel Polymer/Composite Aluminum Magnesium Other Body Chassis Powertrain Interior Electrical Source = Oak Ridge National Library 24 Source = Oak Ridge National Library Pressure for weight reduction is slated to focus on body and structure first as aluminum, advanced high strength steels and lighter forgings begin to penetrate the body and structure Second focal point will be chassis/suspension with a material shift towards New steel forming processes, aluminum and new drive designs.
23 A Decade of Structural Change Emerges What Impacts Material Substitution? OEM capital & supplier infrastructure Efficiency of other FE measures Competition & CAFE credits Cost and engineering capability Vehicle vocation/durability Cadence & tooling Platform cycle position Global production and supply Safety compliance Regulations Forming Recycling Joining Durability Multi-material construction Safety Product Design Consumers Manufacturing A & B segment Steel Intensive C & D & FF segment Steel and Aluminum D, E segment Aluminum intensive 2014 IHS 29
24 NA Production Update 1) Inserted Into a Global Framework 2) Changing With The Times 3) Summary 30
25 The Decade of Challenges. Relative Costs/ Risk Mitigation IHS AUTOMOTIVE driven by POLK Material shifts have longterm impacts: build process, durability, safety, internal skills, infrastructure, warranty and speed to market Currency Stability Vehicle Efficiency Global Integration Each OEM has an implementation path dependent on platform cadence, credits, supplier capability and capital Skills & Supplier Capability/ Capacity Logistics Pressures Supply base requires a healthy regional industry think clusters Not business as usual 2014 IHS 31
26 Thank You Michael Robinet Managing Director, IHS Automotive Advisory Services 2014 IHS
27 North American Light Vehicle Metallic Material Trends PRESENTATIONS WILL BE AVAILABLE MAY 16 Use your web-enabled device to download the presentations from today s event Great Designs in Steel is Sponsored by: w w w. a u t o s t e e l. o r g
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