2009MY Vehicle Line: MUSTANG Marketing Strategy and Mix Recommendations
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- Elisabeth Douglas
- 6 years ago
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1 2009MY Vehicle Line: MUSTANG Marketing Strategy and Mix Recommendations Marketing Strategy Key Points: 2009 model year Mustang features well-equipped arrays, providing your Mustang customers with both key appearance and performance-oriented content. Premium Interior (formerly IUP -18G), Satin aluminum instrument panel, Ambient light and Satellite radio are standard on all V6 and GT Premium arrays. Base V6 and GT arrays will lose the "Deluxe" nomenclature to clearly signal to the customer that the "Premium" series arrays are the well equipped models. New options include: 1. Glass Roof (59G) available on GT and V6 Premium arrays New packages include: 1. GT Security Package (43G) 03/19/08
2 MAJOR PRODUCT CHANGES OVERVIEW 2009 Mustang features well-equipped arrays, providing your Mustang customers with both key appearance and performance-oriented content. Interior appearance and package upgrades are designed to maintain leadership in the Sports Car segment. STANDARD EQUIPMENT CHANGES Standard on V6 Premium (120A/160A) and GT Premium (140A/180A) arrays: 1. Premium Interior (formerly Interior Upgrade Package) 2. Satin Aluminum Instrument Panel 3. Ambient Lighting 4. Satellite Radio EXTERIOR COLOR CHANGES New Colors Added: Brilliant Silver Clearcoat (UI) (Replacing Silver ) NEW OPTION CHANGES Glass Roof (59G) available on V6 & GT Premium coupe arrays. Available with the following interiors: Charcoal Black, Black/Red, or Black/Chamois color accent only. N/A with Bullitt Package (54B), GT California Special (54C), or Racing Stripes (47A) 45th anniversary year fender badging will appear on all V6 (including Pony Pkg.) & GT, excludes Warriors In Pink Package NEW PACKAGE CHANGES GT Security Package (43G) 1. Active Anti-Theft System 2. Wheel Locking Kit Warriors In Pink Package (54S) 1. Billet Style Grille without Fog Lamps - (New) 2. Pink Ribbon & Pony Badging on Front fenders 3. Wide Pink Hood Stripe (New) 4. Pink Ribbon Mustang Rocker Stripe (New) 5. Charcoal Leather Trimmed Seats with Contrasting Pink Stitching 6. Charcoal Floormats with Pink Ribbon and Contrast Stitching 7. Aluminum Spoke Steering Wheel with Contrast Stitching V6 Premium (120A) or Convertible (160A) Choice of 3 colors: Black, Performance White, or Brilliant Silver Restriction: Requires and includes select V6 Pony Package (54P) content 2009 MUSTANG COUPE ORDER COMBINATIONS V6 4.0L 2V V6, 5-Speed Manual Body Code: T80 Order Code: 110A V6 Premium 4.0L 2V V6, 5-Speed Manual Body Code: T80 Order Code: 120A GT 4.6L 3V V8, 5-Speed Manual Body Code: T82 Order Code: 130A GT Premium 4.6L 3V V8, 5-Speed Manual Body Code: T82 Order Code: 140A 2009 MUSTANG CONVERTIBLE ORDER COMBINATIONS V6 Convertible 4.0L 2V V6, 5-Speed Manual Body Code: T84 Order Code: 150A V6 Convertible Premium 4.0L 2V V6, 5-Speed Manual Body Code: T84 Order Code: 160A GT Convertible 4.6L 3V V8, 5-Speed Manual Body Code: T85 Order Code: 170A GT Convertible Premium 4.6L 3V V8, 5-Speed Manual Body Code: T85 Order Code: 180A Product Changes and Features Availability Features, options and package content subject to change. Please check or Dealer estore for the most current information. = New for this model year Ford Division
3 MAJOR PRODUCT SUMMARY The 2009 Mustang features our well-equipped arrays, providing your Mustang customers with both key appearance and performance-oriented content. The following equipment is standard as indicated. Each series includes the standard equipment of the previous series, except where additions/exceptions are noted: Mustang V6 Mustang V6 Premium Mustang GT Mustang GT Premium All V6 content, plus: All GT content, plus: Exterior Interior Wheels 16" painted aluminum Audio Shaker 500 Audio System w/bright machined face w/chrome (AM/FM stereo w/cdx6, 8- spinner speakers & MP3) Interior Ambient lighting Audio Shaker 500 Audio System Satellite radio (AM/FM stereo w/cdx6, 8- Factory installed equipment speakers & MP3) (includes AK/HI) Ambient lighting SIRIUS 6mos programming Satellite radio (U.S. mainland, 48 states only) Factory installed equipment Satin aluminum instrument panel (includes AK/HI) appliqué SIRIUS 6mos programming Seats leather sport buckets (U.S. mainland, 48 states only) Premium Interior 1 Satin aluminum instrument panel Bright shift knob appliqué Dark Charcoal door panels Seats 6-way power adjustable Leather wrapped wheel driver w/2-way adjustable head Message center restraint & power lumbar Polished instrument gauge Premium Interior cluster Bright shift knob Satin steering wheel spokes, Dark Charcoal door panels door latches, scuff plate Leather wrapped wheel Satin vent covers Message center Polished instrument gauge cluster Satin steering wheel spokes, door latches, scuff plate Satin vent covers Powertrain/Functional Brakes power vented 4-wheel disc Engine 4.0L SOHC V6 Rear window defroster Remote keyless entry Speed control steering wheelmounted Tire Pressure Monitoring System (TPMS) Transmission 5-speed manual Exterior Exhaust stainless steel single Headlamps complex reflector halogen w/integral park/turn lamps Mirrors dual power side-mounted Spare wheel/tire mini Tires P215/65R16 A/S Wheels 16" painted aluminum w/bright machined face Interior Air conditioning manual Audio premium AM/FM stereo w/single CD & clock Auxiliary Audio Input Jack Console center w/full armrest & storage Cupholders (2) Floor mats front, color keyed w/driver retention hook Footrest driver Instrument cluster chrome accent four-gauge instrument cluster & air registers Lamps center-mounted dome ( only) Lighted bezel (Convertible only) Map pockets front door Power points (2) Seats Cloth buckets w/50/50 split-fold rear ( only) Manual 2-way adjustable passenger Manual 4-way adjustable driver w/height adjust Steering wheel tilt w/speed control Window/door locks power Safety/Security Illuminated entry LATCH (Lower Anchors and Tethers for CHildren) System in rear outboard seats Personal Safety System for driver and front passenger SecuriLock Passive Anti-Theft System (PATS) Side Air Bag Tire Pressure Monitoring System (TPMS) Powertrain/Functional Brakes Anti-lock Braking System (ABS) w/traction Control Power vented 4-wheel disc Engine 4.6L 3V V8 engine Rear window defroster Remote keyless entry Transmission 5-speed manual Exterior Exhaust stainless steel dual Front fog lamps in grille Headlamps complex reflector halogen w/integral park/turn lamps Mirrors dual power side-mounted Spare tire/wheel mini Spoiler rear Tires P235/55ZR17 performance A/S Wheels 17" premium painted cast aluminum Interior Air conditioning manual Audio premium AM/FM stereo w/single CD & clock Auxiliary Audio Input Jack Console center w/full armrest & storage Cupholders (2) Floor mats front, color keyed w/driver retention hook Instrument cluster chrome accent four-gauge instrument cluster & air registers Lamps center-mounted dome ( only) Lighted bezel (Convertible only) Map pockets front door Power points (2) Seats 6-way power adjustable driver w/2-way adjustable head restraint & power lumbar Cloth buckets w/50/50 split-fold rear ( only) Manual 2-way adjustable passenger Steering wheel tilt w/speed control Window/door locks power Safety/Security Illuminated entry LATCH (Lower Anchors and Tethers for CHildren) System in rear outboard seats Personal Safety System for driver and front passenger SecuriLock Passive Anti-Theft System (PATS) Side Air Bag Tire Pressure Monitoring System (TPMS) Please see Standard Equipment page for more details. 1 Excludes Bullitt Package Product Features Availability Features, options and package content subject to change. Please check or Dealer estore for the most current information. = New for this model year Ford Division
4 STANDARD EQUIPMENT The following items are standard on every 2009MY MUSTANG vehicle: POWERTRAIN/FUNCTIONAL INTERIOR (Continued) Brakes power vented 4-wheel disc Map pockets front door Rear window defroster Power points (2) Remote keyless entry Seats Transmission 5-speed manual Manual 2-way adjustable passenger EXTERIOR Split-fold 50/50 rear ( only) Headlamps complex reflector halogen headlamps Speed control Mirrors dual power side-mounted Steering wheel tilt Moldings color keyed rocker on GT and black on V6 Storage system fold-flat rear seat storage system ( Windshield wipers variable interval only) INTERIOR Windows one touch down/up front window Air conditioning manual SAFETY/SECURITY Auxiliary audio input jack Belt-Minder Console center w/full armrest & storage Illuminated entry Cupholders (2) LATCH System (Lower Anchors & Tethers for CHildren) on Floor mats color keyed carpeted front w/driver retention hook rear outboard seat locations Footrest driver Personal Safety System for driver and front passenger Instrument cluster chrome accent four-gauge instrument Safety belt restraint system manual 3-point shoulder & lap cluster & air registers safety belt system on all seating positions, incl. center seating Lamps position Center-mounted dome ( only) SecuriLock Passive Anti-Theft System (PATS) Lighted bezel (Convertible only) Side Air Bag Locks power, windows & doors Side intrusion door beams Tire Pressure Monitoring System (TPMS) The following features are standard on select all-new 2009MY MUSTANG vehicles: POWERTRAIN/FUNCTIONAL V6 V6 Premium GT GT Premium Engine 4.0L SOHC V6 4.6L OHC 3V V8 Exhaust System Stainless steel single exhaust Stainless steel dual exhaust Transmission T5 5-speed manual TR speed manual KEY EXTERIOR FEATURES Fog lamps Spoiler rear Tires P215/65R16 A/S P235/55ZR17 Z-branded performance A/S Wheels 16" painted aluminum w/bright machined face 16" painted aluminum w/bright machined face w/chrome spinner 17" premium painted cast aluminum KEY INTERIOR FEATURES Appearance & Trim Ambient lighting Instrument Panel Appliqué Satin aluminium 1 Premium Interior 1 Audio Premium AM/FM stereo w/single CD & clock Shaker 500 Audio System AM/FM stereo w/cdx6, 8- speakers & MP3 Satellite radio (includes factory installed equipment all 50 states; SIRIUS 6 mos. programming excludes AK/HI ) Seats Manual adjustable driver seat w/2-way head restraint (no lumbar) Power adjustable 6-way driver seat w/2-way head restraint & power lumbar SAFETY/SECURITY Brakes Anti-lock w/traction Control Side Air Bag Tire Pressure Monitoring System (TPMS) 1 Excludes Bullitt Package (54B) = New for this model year. = Available Ford Division
5 FUNCTIONAL EQUIPMENT AXLE AVAILABILITY Axle Ratio = 3.31 V6 Manual/Automatic and GT Automatic Transmissions (Limited Slip on GT) Axle Ratio = 3.73 Manual Transmission/ Limited Slip (Bullitt Pkg. only) Optional Axle Ratio = 3.55 Limited Slip GT Manual Transmission Only (455) WHEEL AVAILABILITY 16" Painted Aluminum Wheel w/bright Machined Face Std. on V6 {110A/150A only} (94B) 16" Painted Aluminum Wheel w/bright Machined Face w/chrome Spinner Std. on V6 Premium {120A/160A} (941) 17" Premium Painted Cast Aluminum Wheel w/ Blue Oval Center Cap Std. on GT {130A/170A}, GT Premium {140A/180A} (64F) & WIP (54S) 18" V6 Premium Polished Forged Wheel (64B) Optional on V6 Premium {120A only} 17" Bright Machined Cast Aluminum Wheel w/large Tri-bar Pony Center Cap Opt. on GT {130A/170A}, GT Premium {140A/180A}, V6 Premium {120A/160A} (64D) 18" Polished Aluminum Wheel w/small Tri-bar Pony Center Cap Opt. on GT {140A/180A} (64W); Cal Special Pkg. (54C) 18" Premium Painted Aluminum Wheel Opt. on GT {130A/170A} (64E) = New for this model year Ford Division
6 FUNCTIONAL EQUIPMENT 17" Premium Painted Cast Aluminum Wheel w/tri-bar Pony Center Cap (64F) Standard with Pony Package (54P) only 18" Chromed Aluminum Wheel (64A) Optional on GT Premium {140A/180A} 18" Premium Painted Cast Aluminum Wheel w/machined Outer Lip, Small Tri-bar Pony Center Cap Std. on Bullitt Pkg. only {140A} (54B) = New for this model year Ford Division
7 COUPE OPTIONAL EQUIPMENT V6 V6 Premiu m GT GT Premiu m BODYSTYLE Body Code T80 T80 T82 T82 Order Code 110A 120A 130A 140A ENGINE 4.0L SOHC V6 rpm (SAE net) N S S Torque rpm) L 3V V8 rpm (SAE net) H S S Optional 3.55 ratio axle. Only avail. on Manual Transmission 455 O Torque rpm) 4500 TRANSMISSION T5 5-Speed Manual Transmission 44F S S TR Speed Manual Transmission 44K S S 5R55S 5-Speed Automatic Transmission 44L O O O O WHEELS 16" Painted Aluminum w/bright Machined Face 94B S O 1 16" Painted Aluminum w/bright Machined Face w/chrome Spinner 941 S 17" Premium Painted Cast Aluminum 64F P-54P S S 17" Bright Machined Cast Aluminum 64D O O O 18" Premium Painted Aluminum (P235/50/ZR18 A/S Tire) 64E O 18" Premium Painted Aluminum w/ Machined Lip (P235/50/ZR18 A/S Tire) P-54B 18" Polished Aluminum (P235/50/ZR18 A/S Tire) 64W O 18" Premium Polished Forged Also Available on Pony Package 54P 64B O 18" Chromed Aluminum 64A O SAFETY/SECURITY V6 Safety & Security Package (ABS / Traction Control / Anti-Theft / Wheel 43S O O Locking Kit) GT Security Package (incl. active perimeter inclination & intrusion alarms, plus wheel locking kit) 43G O O HID Headlamps V6 Prem. req. (43S), GT Prem. req. (43G) 51H O 3 O 4 KEY EXTERIOR OPTIONS Glass Roof (N/A with Bullitt Package, GT Cal Special, or Racing Stripes - 47A. See Color & Trim page for interior color restrictions) 59G O O Spoiler Delete Option 13D S S O O Tape Stripe Delete (avail. only on V6 Pony Package 54P & Sport Exterior Appearance Package 54V) 46D O O KEY INTERIOR OPTIONS Audio Shaker 500 Audio System AM/FM Stereo w/in-dash CDx6, MP3 & 8- Speakers 912 S O S Shaker 1000 Audio System AM/FM Stereo w/in-dash CDx6, MP3 & 10- Audiophile Speakers Touch Screen DVD Based Navigation System (not compatible with TripTunes Advance (97P) Seats 6-Way Power Adjustable Driver Seat w/2-way Adjustable Head Restraint & Power Lumbar 918 O 3 O 58X O 2, 3 O 2 21A S S S Leather Trimmed Seating Surfaces Buckets J O Leather Trimmed Seating Surfaces Sport Buckets K O S GROUPS & PACKAGES (See Package Options/Emissions Page for pkg. content) Bullitt Package Package content and restrictions are on Packaged Options/Emissions Page Comfort Group (req. Leather Trimmed Seats; incl. heated driver & passenger seats, 6-way power passenger seat & electrochromic mirror w/compass 54B O 53B O O 1 16" Painted Aluminum w/bright Machined Face without spinner optional for Fleet only with valid FIN code. 2 Not Available with Premium AM/FM base radio or Shaker V6 requires V6 Safety & Security Package (43S), or ABS/Traction control (552) Fleet = New for this model year S = Standard O = Option P = Package F = Fleet Ford Division
8 COUPE OPTIONAL EQUIPMENT V6 V6 Premiu m GT GT Premiu m GROUPS & PACKAGES (See Package Options/Emissions Page for pkg. content) (Continued) Sport Exterior Appearance Package (incl. rear spoiler & sport tape stripe on lower rocker) 54V O O GT Appearance Package (54G) which incl. Hood Scoop, Bright Rolled Exhaust Tips, and Pony Emblem Engine Cover 54G O O GT California Special (54C) Leather Sport Buckets w/unique Cal Special contrasting Dove or Parchment "GT Leather" inserts, carpeted front floor mats with unique brushed chrome "MUSTANG" badge unique front fascia, larger air intake, chin spoiler 1.5" lower than GT, unique rear fascia with 54C O race car like "diffuser", side scoops, unique tape stripe and bright rolled exhaust tips Woven Charcoal Aluminum Instrument Panel Appliqué w/ribbed Pattern (N/A on Bullitt Package( 54B)) 67D O Premium Interior Package Includes bright shift knob, Dark Charcoal door panels, leather wrapped wheel, message center, polished instrument gauge cluster, satin steering wheel spokes, door latches, scuff plates and 18G S S vent covers ( N/A on Bullitt Package ( 54B). Premier Trim w/color Accent Package Includes wrapped & stitched IP brow & center console lid, upgraded door armrests (w/stitching), aluminum pedal covers, and solid colored seats. Available in 3 solid colored mono-tone seat choices with 5 interior trim 68B O colors combinations. N/A with Cal Special (54C) or V6 Appearance Package (54D) Not all color combinations are available with Glass Roof (59G) option V6 Pony Package Includes unique Pony grille with chrome bezel and fog lamps, rear spoiler, 17" painted cast aluminum wheel w/bright machined rim, Z-rated A/S tires, unique tri-bar Pony center cap, Pony front fender badges, lower 54P O door tape stripe available in black, white or pearl gold and carpeted front floor mats w/unique brushed chrome "MUSTANG" badge in 2009MY interior colors V6 Warriors In Pink Pkg. Requires: 1. Automatic Transmission Option (44L) 54S O 2. Pony Package (54P) w/o fog lamps WIP content & restrictions noted on pkg. page FLEET ONLY OPTIONS (w/valid FIN code) Anti-Lock Brakes w/traction Control 552 F F S S Bodyside Moldings 961 F F F F Driver Ornamentation Package (formerly Interior Sport) 18R F F Engine Block Heater 41H F F F F Floor Mat Delete 12H F F F F Smoker's Package 63B F F F F Day Time Running Lamps 3, 4 (N/A with HID (51H); Nav Sys (58X) 61R F F F F GENUINE FORD ACCESSORIES, PRE-INSTALLED Limited Production Offerings Fuel Filler Door Satin Plated Aluminum (N/A on Bullitt Pkg. 54B) 601 O O O O GENUINE FORD ACCESSORIES, PRE-INSTALLED Limited Production Offerings (Requires the use of 31S & D95 Ship-Thru Codes.) V6 Appearance Package Package content and restrictions are on Packaged Options/Emissions 54D O Page Cargo Net, Retention Envelope Style Not Available with Shaker 1000 Audio (918). 605 O O O O Mobile-Ease Hands Free for owner supplied BlueTooth enabled Cell Phones 602 O O O O Not Available on Convertible Models (T84, T85). PowerCode Remote Start System Requires and only available with Automatic Transmission (44L) 603 O O O O 4 GT requires GT Security Package (43G) = New for this model year S = Standard O = Option P = Package F = Fleet Ford Division
9 COUPE OPTIONAL EQUIPMENT V6 V6 Premiu m GT GT Premiu m GENUINE FORD ACCESSORIES, PRE-INSTALLED Limited Production Offerings (Requires the use of 31S & D95 Ship-Thru Codes.) (Continued) Racing Stripes, "over the top" available in Black, White, or Pearl Gold. N/A on Cal Special, V6 Pony Pkg. (convertible), Warriors In Pink Pkg., any V6 Convertibles equipped with Exterior Sport Appearance Pkg., GT 47A O O O O Appearance Pkg., Glass Roof Splash Guards, Molded Rear Only; V6 with Logo; GT without Logo (N/A on Cal Special 54C) 604 O O O O All Weather Floor Mats 90W O O O O Cover, Front End (Mask) Black Vinyl with Logo 972 O O O O Cover, Full Vehicle Noah Cloth, with Pony Logo and Mustang Script Only Available for vehicles equipped with a Rear Deck Lid Spoiler. 971 O O O O Exhaust Tips, Chrome Single for V6; Dual for GT Not Available with GT App Pkg. (54G), Bullitt Pkg. 54B or Cal Special 90E O O O O 54C). Trip Tunes Advance ipod Audio Connection for owner supplied ipod (not compatible with Navigation system (58X) 97P O O O O = New for this model year S = Standard O = Option P = Package F = Fleet Ford Division
10 CONVERTIBLE OPTIONAL EQUIPMENT V6 Convertible GT Convertible V6 Convertible GT Convertible Premium Premium Convertible Body Code T84 T84 T85 T85 Order Code 150A 160A 170A 180A ENGINE 4.0L SOHC V6 rpm (SAE net) N S S Torque rpm) L 3V V8 rpm (SAE net) H S S Optional 3.55 Ratio Axle. Only Avail. on Manual Transmission 455 O Torque rpm) 4500 TRANSMISSION 5R55S 5-Speed Automatic Transmission 44L O O O O T5 5-Speed Manual Transmission 44F S S TR Speed Manual Transmission 44K S S WHEELS 16" Painted Aluminum w/bright Machined Face 94B S O 1 16" Painted Aluminum w/bright Machined Face w/chrome Spinner 941 S 17" Premium Painted Cast Aluminum 64F P-54P S S 17" Bright Machined Cast Aluminum 64D O O O 18" Premium Painted Aluminum (incl. P235/50/ZR18 A/S Tire) 64E O 18" Polished Aluminum (incl. P235/50/ZR18 A/S Tire) 64W O 18" Chromed Aluminum 64A O SAFETY V6 Safety & Security Package (ABS / Traction Control / Anti-Theft / Wheel Locking Kits) 43S O O GT Security Package (incl. active perimeter inclination & intrusion alarms, plus wheel 43G O O locking kit) HID Headlamps V6 Prem. req. (43S), GT 51H O 2 O 3 Prem. req. (TBD) KEY EXTERIOR OPTIONS Convertible Soft Boot 59B O O O Cloth Convertible Top 86C O O O Spoiler Delete Option 13D S S O O Tape Stripe Delete (avail. only on V6 Pony Package 54P & Sport Exterior Appearance Package 54V) Key Interior Options Audio Shaker 500 Audio System AM/FM Stereo w/in-dash CDx6, MP3 & 8-Speakers Shaker 1000 Audio System AM/FM Stereo w/in-dash CDx6, MP3 & 10-Audiophile Speakers Touch Screen DVD Based Navigation System (not compatible with TripTunes Advance (97P) Seats 6-Way Power Adjustable Driver Seat w/2-way Adjustable Head Restraint & Power Lumbar 46D O O 912 S O S 918 O 2 O 58X O 2,4 O 4 21A S S S Leather Trimmed Seating Surfaces Buckets J O Leather Trimmed Seating Surfaces Sport Buckets K O S 1 16" Painted Aluminum w/bright Machined Face without spinner optional for Fleet only with valid FIN code. 2 Requires V6 Safety & Security Package 3 GT requires GT Security Package (43G) 4 Not available with Premium AM/FM base radio or Shaker 1000 = New for this model year S = Standard O = Option P = Package F = Fleet Ford Division
11 CONVERTIBLE OPTIONAL EQUIPMENT V6 Convertible V6 Convertible GT Convertible Premium Convertible Body Code T84 T84 T85 T85 Order Code 150A 160A 170A 180A GROUPS & PACKAGES (See Package Options/Emissions Page for Pkg. Content and Restrictions) Comfort Group (req. Leather Trimmed Seats; incl. heated driver and passenger seats, 6-way power passenger seat and electrochromic mirror w/compass Sport Exterior Appearance Package (incl. rear spoiler & sport tape stripe on lower rocker) GT Appearance Package (incl. hood scoop, bright rolled exhaust tips, and Pony emblem engine cover GT California Special (54C) Leather Sport Buckets w/unique Cal Special contrasting Dove or Parchment "GT Leather" inserts, carpeted front floor mats with unique brushed chrome "MUSTANG" badge unique front fascia, larger air intake, chin spoiler 1.5" lower than GT, unique rear fascia with race car like "diffuser", side scoops, unique tape stripe and bright rolled exhaust tips Woven Charcoal Aluminum Instrument Panel Appliqué w/ribbed pattern Premium Interior Package Includes bright shift knob, Dark Charcoal door panels, leather wrapped wheel, message center, polished instrument gauge cluster, satin steering wheel spokes, door latches, scuff plates and vent covers. Premier Trim w/color Accent Package Includes wrapped & stitched IP brow & center console lid, upgraded door armrests (w/stitching), aluminum pedal covers, and solid colored seats. Available in 3 solid colored mono-tone seat choices with 5 interior trim color combinations. N/A with Cal Special (54C) or V6 Appearance Package (54D) V6 Pony Pkg. Includes unique Pony grille w/chrome bezel and fog lamps, rear spoiler, 17" painted cast aluminum wheel w/bright machined rim, Z-rated A/S tires, unique tri-bar Pony center cap, Pony front fender badges, lower door tape stripe available in black, white or pearl gold and carpeted front floor mats w/unique brushed chrome "MUSTANG" badge in 2009MY interior colors V6 Warriors In Pink Pkg. Requires: 1. Automatic Transmission Option (44L) 2. Pony Package (54P) w/o fog lamps WIP content & restrictions noted on pkg. page GT Convertible Premium 53B O O 54V O O 54G O O 54C O 67D O 18G S S 68B O 54P O 54S O FLEET ONLY OPTIONS Anti-Lock Brakes w/traction Control 552 F F S S Bodyside Moldings 961 F F F F Driver Ornamentation Package (formerly Interior Sport) Day time Running Lamps 5* (N/A with HID (51H); Nav Sys (58X) 18R F F 61R F F F F 5 Not available with HID Headlamps (51H) * Requires GT Security Package (43G) = New for this model year S = Standard O = Option P = Package F = Fleet Ford Division
12 CONVERTIBLE OPTIONAL EQUIPMENT V6 Convertible GT Convertible V6 Convertible GT Convertible Premium Premium Convertible Body Code T84 T84 T85 T85 Order Code 150A 160A 170A 180A FLEET ONLY OPTIONS (Continued) Engine Block Heater 41H F F F F Floor Mat Delete 12H F F F F Smoker's Package 63B F F F F GENIUNE FORD ACCESSORIES, PRE-INSTALLED Fuel Filler Door Satin Plated Aluminum (N/A on Bullitt Pkg. 54B) 601 O O O O Cargo Net, Retention Envelope Style Not Available w/shaker 1000 Audio (918). 605 O O O O Mobile-Ease Hands Free for owner supplied BlueTooth enabled Cell Phones Not Available on Convertible Models (T84, 602 T85). Power Code Remote Start System Requires and only available with Automatic 603 O O O O Transmission (44L) Racing Stripes, "over the top" available in Black, White, or Pearl Gold. N/A on Cal Special, V6 Pony Package. (convertible), Warriors In Pink Pkg., any V6 Convertibles equipped with 47A O O O O Exterior Sport Appearance Package, GT Appearance Pkg., Glass Roof Splash Guards, Molded - Rear Only; V6 with Logo; GT without Logo (N/A on Cal Special 604 O O O O 54C) All Weather Floor Mats 90W O O O O Cover, Front End (Mask) Black Vinyl with Logo 972 O O O O Cover, Full Vehicle Noah Cloth, with Pony Logo and Mustang Script Only Available for vehicles equipped with a Rear Deck Lid Spoiler. Exhaust Tips, Chrome Single for V6; Dual for GT Not Available with GT App Pkg. (54G), Bullitt Pkg. 54B or Cal Special 54C). Trip Tunes Advance ipod Audio Connection for owner supplied ipod (not compatible with Navigation system (58X) 971 O O O O 90E O O O O 97P O O O O = New for this model year S = Standard O = Option P = Package F = Fleet Ford Division
13 COLOR & TRIM AVAILABILITY "Mustang" Logo Fabric Mustang V6 Buckets Verona Grain Leather- Trimmed Buckets "Stampeding Horse" Mustang GT Logo Fabric Sports Buckets Aberdeen Embossed Leather-Trimmed Sport Buckets Aberdeen Embossed Premier Trim Leather-Trimmed w/color Accents Sport Buckets Special Packages Leather-Trimmed Bullitt Sport Buckets Cal Special Dark Charcoal Interior Color GT Cal Special Only Leather Trimmed Seats with Contrasting Environment V6 Appearance Package V6 Warrior In Pink Package "Mustang" Logo Fabric Buckets Verona Grain Leather- Trimmed Buckets Charcoal Leather Trimmed Seats with Pink contrasting stitching and Dark Charcoal Interior Environment Medium Parchment * Light Graphite* Dark Charcoal(Blac k) PH P2 PW JH J2 JW 5H 52 5W KH K2 KW Interior Color Blk/Parchment * Color Accent Blk/Dove* Color Accent Blk/Red Color Accent Blk/Chamois Color Accent KW KC KD KR K4 KW PW JW NW MC MD EXTERIOR COLOR Code Tape Stripe Availability (Tape Stripe require 47A Racing Stripes, 54V V6 Sport Appearance Pkg. or 54P Pony Pkg. or V6 Warriors In Pink Pkg. 54S,) Torch Red Clearcoat D Alloy Clearcoat G Vista Blue Clearcoat G Performance White Clearcoat HP 3 1 1orP Dark Candy Apple Red JV Grabber Orange Clearcoat U3 1 or 2 Black Clearcoat UA 3 2 2orP Brilliant Silver Clearcoat UI 1 1orP Vapor Silver Clearcoat ZY 3 1 or or 2 1 1,2 or 3 Bullitt ( only) Highland Green Clearcoat PX No Stripe Black Clearcoat UA No Stripe GT California Special Package ( and Convertible, Black (85X) or White (852) Tape Stripe ) Vista Blue Clearcoat G9 A, M/X, 2 A/X, 2 Performance White 1 HP A, M/X A/X Clearcoat Dark Candy Apple Red JV A, M/X, 2 A/X, 2 Clearcoat Black Clearcoat UA A, M/X, 2 A/X, 2 Vapor Silver Clearcoat ZY A/X, 2 A/X, 2 V6 Appearance Package ( Wide Black Hood Stripe only) Performance White Clearcoat HP Dark Candy Apple Red JV Black Clearcoat UA Vapor Silver Clearcoat ZY Warriors In Pink Package (, Pink Stripe (85P) only) Performance White Clearcoat HP A/P Black Clearcoat UA A/P Brilliant Silver Clearcoat UI A/P * Med Parchment, Lt Graphite, Blk /Parchment or Blk /Dove interiors N/A with Glass Roof (59G) option 1 Cal Special in Performance White (HP) available with Black Tape Stripe (85X) only = New for this model year. = Available Ford Division
14 COLOR & TRIM AVAILABILITY Convertible/ Tape Stripe Availability (Tape Stripe requires 47A Racing Stripes, 54V V6 Sport Appearance Pkg., EXTERIOR COLOR Code 54P Pony Pkg., Warriors In Pink Pkg. 54S.) Torch Red Clearcoat D3 A1/M3 A/1 A/1 A1/M3 A/1 A/1 Alloy Clearcoat G5 A3/M3 A/2 A/2 A3/M3 A/2 A/2 A/2 Vista Blue Clearcoat G9 M/3 A/2 A/2 M3 A/2 Performance White Clearcoat HP A/1, M/3 A/1/P A/1 A1/M3 A/1 A/1 A/1 Dark Candy Apple Red JV A/1, M/3 A/1 A/1 A1/M3 A/1 A/1 A/1 Grabber Orange Clearcoat U3 A/1 or A/2 Black Clearcoat UA A3/M3 A/2/P A/2 A3/M3 A/2 A/2 A/2 Brilliant Silver Clearcoat UI A/M A/1/P A/1 A/M A/1 A/1 A/1 Vapor Silver Clearcoat ZY A1 A1/2 A1 A1/M3 A1/2 A/1 A/1/2/3 Convertible Roof Color Legend NOTE: Enter Order Code: AA (Black), MM (Parchment) CA (Black Cloth) Black Cloth available wherever Black Vinyl V6 Exterior Sport Appearance (54V), Pony Pkg., (54P) & (47A) Stripes Tape Stripe Legend NOTE: Enter Order Code: 851 (Black), 852 (White), 853 (Pearl Gold) V6 Warriors In Pink Pkg. Stripe Legend(54S) Note : Pink Hood & Lower Door Stripes Only on 85P P Pink AA Black Vinyl 1 Black 1 Cal Special (54C) Stripe Legend AM Parchment Vinyl 2 White 2 85X (Black), 852 (White) 1 CA Black Cloth Roof 3 Pearl Gold 3 X- Black or 2 White = New for this model year. = Available Ford Division
15 PACKAGED OPTIONS/EMISSIONS BULLITT PACKAGE (54B) Not available with: Premier Trim w/color accent package (68B),Comfort pack (53B), Cal Special (54C), GT Appearance Pack (54G), Glass Roof (59G), Racing stripes, "over the top" (47A), Interior Upgrade Package (18G), Genuine Ford Accessory - Chrome exhaust tips (90E) or fuel filler door (601), Fleet (including Body side molding - 961, and Driver Ornamentation Package - 18R),. Requires: 1.GT Premium 140A ( Only) 2.Manual Transmission Specially Designed Components for Bullitt by Ford Racing 1.Cold Air Induction System - Ford Racing Power Pack 2.Strut Tower Brace with Bullitt Serialization Label High Performance Calibration Performance Friction Carbon front brake pads Sport Tuned Suspension (shocks/springs/stabilizer bar) Modified Tuned "H" Exhaust Pipe 3.73 :1 Limited Slip Rear Axle Dark Grey Brake Calipers 18" Euro-Flange Bullitt Wheels w/charcoal Satin Finish Tire Inflation Kit provided in lieu Space-saver mini spare 3 ½" Packed Exhaust Tips New Upper Grille w/o Fog Lamps or Pony Badge Bullitt Emblem on Faux Fuel Cap Black Interior w/upgraded steering wheel Sport Leather Trimmed Seat Appearance Unique IP Finish (gunmetal engine turn pattern) Aluminum Interior Accents (ball shifter/sill plate/pedal covers) Includes spoiler delete/not available with GT spoiler Available in Highland Green or Black exterior paint colors COMFORT PACKAGE (53B) Optional on V6 & GT (120A, 140A, 160A, 180A) Requires: Leather trimmed seats 6-way power passenger seat Electrochromic mirror with compass Heated driver and passenger seats Restriction: N/A with Warriors in Pink (54S) GT APPEARANCE PACKAGE (54G) Optional on GT(130A,140A,170A,180A) Bright Rolled Exhaust Tips Hood Scoop Pony Emblem Engine Cover GT CAL SPECIAL (54C) Only available on GT Premium (140A,180A) Available colors: Vista Blue (G9), Performance White (HP), Dark Candy Apple Red (JV), Black (UA) or Vapor Silver (ZY) Not available with: Body side Moldings (961) Driver Ornamentation Package (18R) Premier Trim w/color Accent Package (68B) Racing stripes, "over the top" (47A) Splash Guards (604) Glass Roof (59G) Black w/dove or Black w/parchment interior accented environments Black leather trimmed seats with unique Cal Special Dove or Parchment "GT Leather" inserts Bright Rolled Exhaust Tips Carpeted front floor mats with unique brushed chrome "MUSTANG" badge Includes 18" Polished Aluminum Wheel (64W) Side Scoops Unique Front & Rear Fascia Unique Tape Stripes (Black - 85X or White 1 85W) GT SECURITY PACKAGE (43G) Optional on GT(130A,140A,170A,180A) Active perimeter inclination & Intrusion alarms Wheel locking kit PREMIER TRIM WITH COLOR ACCENT PACKAGE (68B) Optional on GT Premium (140A, 180A) Aluminum Pedal Covers Chamois, Red, Black sport bucket solid (mono-tone) color leather trimmed front and rear seating surfaces. Color accented front door trim inserts. Interior environment colors in Black, Parchment or Dove, includes Black carpeted floor mats. (Note: Parchment and Dove interiors, not compatible with Glass Roof - 59G option) Satin aluminum-plated shift lever with automatic transmission or bright shift knob with manual transmission Wrapped and stitched instrument panel brow, console lid, upgraded door arm rests SPORT EXTERIOR APPEARANCE PACKAGE (54V) Optional on V6 (110A, 120A, 150A, 160A) Not available with: Warrior In Pink (54S) Pony Package (54P) Rear spoiler Lower bodyside sport tape stripe in white, black or pearl gold Restrictions: Not available in Brilliant Silver with Medium Parchment or Black Parchment Color Accent (KC) NOTE: Tape Stripe Delete is a no credit option (52S) 1 N/A with Performance White Clearcoat (HP) = New for this model year Ford Division
16 PACKAGED OPTIONS/EMISSIONS V6 APPEARANCE PACKAGE (54D) Optional on V6 Premium (120A) Available only with the following exterior paint colors: Performance White (HP), Dark Candy Apple Red (JV), Black (UA) or Vapor Silver (ZY) Available with standard Dark Charcoal Cloth (PW) or- Available with optional Dark Charcoal Leather (JW) Not available with: Pony Package (54P) Sport Exterior Appearance Package (54V) Warriors in Pink Package (54S) Comfort Group (53B) Body side Moldings (961) Front End Cover (972)FILAC /Chrome Exhaust Tip (90E) Requires: Ship thru codes 31S & D95 - Genuine Ford Accessories V6 Upfitter's Code 54D 18" Polished Forged Aluminum Wheels (4) Chrome Billet style Upper Grille Front Lip Spoiler Black Satin Wide Center Hood Stripe Black Satin GT Hood Scoop Black Satin GT Rear Spoiler Black Satin Rear Deck Lid Appliqué Black Satin Side Scoops - Body Color Bright Exhaust Tip Upgraded Black Floor Mats V6 PONY PACKAGE (54P) Optional on V6 Premium(120A, 160A) Not available with: Sport Exterior Appearance Package (54V) Racing stripes, "over the top" (47A) on convertible (160A) The following color combination: Brilliant Silver (UI) exterior with Medium Parchment (H) interior 17" painted cast aluminum wheel with bright machined rim, Tri-bar Pony center cap mounted on Z-rated all-season tires Carpeted front floor mats with unique brushed chrome "MUSTANG" badge in 2009MY interior colors Lower door tape stripe, available in black, white or pearl gold Pony front fender badges Pony lower door tape stripe in all 2009MY colors Rear spoiler Unique Pony grille with chrome bezel and fog lamps Optional: 18" Premium Polished Forged Wheel (64B) ( only) NOTE: Tape Stripe Delete is a no credit option (52S) V6 SAFETY & SECURITY PACKAGE (43S) Optional on V6 (110A, 120A, 150A, 160A) Anti-Lock Brakes w/traction Control Active Anti-Theft System (perimeter inclination & intrusion alarms) Wheel Locking Kits V6 WARRIORS IN PINK (54S) Optional on V6 Premium (120A, 160A) Exterior Colors include Performance White, Black, and Brilliant Silver Not available with: V6 (110A/150A) Fog lamps Hood or Tape Stripe Delete 18" Premium Polished Forged Wheel (64B) Manual Transmission 54V Sport Exterior Appearance Package Pony Package (54P) Comfort Package (53B) Requires: Automatic Transmission (44L) V6 Pony Package (54P) Ship thru codes 31S & D95 - Genuine Ford Accessories V6 Pony Package content plus below: Billet Style Chrome Grille w/o Fog lamps Pink Ribbon and Pony Badging on Front Fenders Pink Hood Stripe - Wide Pink Ribbon Mustang Rocker Tape Stripe Charcoal Leather Trimmed Seats with Pink Contrast Stitching Charcoal Floormats with pink ribbon and pink contrast stitching Aluminum Spoke Steering wheel with pink contrast stitching MISCELLANEOUS COV Required Price DORA 79V C09 CALIFORNIA EMISSIONS STATES/CROSS-BORDER STATES*** CALIFORNIA EMISSIONS SYSTEM Required on units for California, Connecticut, Massachusetts, Maine, New Jersey, New York, Oregon, Pennsylvania**, Rhode Island, Vermont and Washington registration. Optional for Cross-Border States.*** ** NOTE: EPA's Cross-Border Policy specifies that Virginia does not qualify as a cross-border state to Pennsylvania as it is not a contiguous state. CALIFORNIA EMISSIONS SYSTEM NOT REQUIRED Control code for units either shipped to California Emissions States dealers or ordered by California Emissions States dealers for registration in non-california States locations. Note: In Maine and Vermont, dealers cannot order vehicles for customers in non-california Emission State locations (except Public Service/Emergency Vehicles 936) CALIFORNIA PUBLIC SERVICE/EMERGENCY VEHICLE EXCEPTION Only available on units sold to authorized governmental units and privately owned ambulance companies. Must also use Code 423 when ordering. NON-CALIFORNIA/NON-CROSS-BORDER STATES DEALER ORDER FOR CALIFORNIA STATES REGISTRATION... 93N Required on all units ordered by dealers for California Emissions States registrations when the vehicles are being delivered to non-california Emissions, non-cross-border States locations. Also requires 422 California Emissions System. ***CROSS-BORDER STATES Cross Border States are Arizona, Delaware, Idaho, Maryland, Nevada, New Hampshire, Ohio and West Virginia. ENGINE BLOCK HEATER Standard and only available in AK, MN, ND, SD, MT, WI and WY states. Other states available via FCSD... 41H NOTE: Fleet Only Engine Block Heater is optional in all states for customers with a valid FIN code = New for this model year Ford Division
17 POWERTRAIN/DIMENSIONS FUEL ECONOMY 50 STATES F.E. LABEL ESTIMATED MEMO: ADJUSTED ANNUAL UNADJUSTED ENGINE DISPL. TRANSMISSION CITY HIGHWAY FUEL COST COMBINED RWD 4.0L SOHC V6 5-Speed Manual TBD TBD TBD TBD 5-Speed Automatic TBD TBD TBD TBD 4.6L 3V V8 5-Speed Manual TBD TBD TBD TBD 5-Speed Automatic TBD TBD TBD TBD ENGINE HORSEPOWER AND TORQUE RATINGS* NOMINAL 50 STATES COMPRESSION HORSEPOWER TORQUE ENGINE DISPL. TRANSMISSION RATIO RPM FT. RPM RWD 4.0L SOHC V6 5-Speed Manual 9.7: Speed Automatic 9.7: L 3V V8 5-Speed Manual 9.8: Speed Automatic 9.8: DIMENSIONS* Measurements INTERIOR DIMENSIONS Head Room (inches) 1 st Row nd Row 35.0 Shoulder Room (inches 1 st Row nd Row 53.3 Leg Room Maximum Extension (inches) 1 st Row nd Row 31.0 EPA Interior Volume Index (cu. ft.) 96.0 Luggage Capacity Trunk (cu. ft) 12.3 EXTERIOR DIMENSIONS (inches) Wheelbase Overall Length Overall Width 74.0 Overall Height 54.5 *All dimensions and horsepower/torque ratings are preliminary figures = New for this model year Ford Division
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