AISIN SOFC in Japanese Market and Entry into European Market
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1 AISIN SOFC in Japanese Market and Entry into European Market About AISIN AISIN SOFC for Japanese Market Status of Japanese Market Entry into European Market Future Challenges AISIN SEIKI Co., Ltd Osamu Nishimura June 26 / 2014 FECN Webinar 1
2 About AISIN June 26 / 2014 FECN Webinar 2
3 About AISIN AISIN SEIKI mainly produce automobile parts. 95% of sales amount come from automobile related business. AISIN is aiming to grow L&E business as company's second pillar, centering around SOFC Life & Energy related business 5% Automobile related Body 95% Gas engine driven heat pump μchp Drivetrain Brake, Chassis Engine Bed Toilet seat Sewing machine June 26 / 2014 FECN Webinar 3
4 AISIN SOFC for Japanese Market June 26 / 2014 FECN Webinar 4
5 AISIN SOFC for Japanese Market Specifications 2012 MODEL Dimension / Weight (Generation Unit) 2012 MODEL 2014 MODEL 935 mm 600 mm 335 mm / 94kg (Dry) NEW 935 mm 600 mm 335 mm / 96kg (Dry) Dimension / Weight (Boiler & Water Tank) 1760 mm 740 mm 310 mm / 94kg (Dry) 1760 mm 740 mm 310 mm / 91kg (Dry) Power output W W Ele. efficiency 46.5%(LHV) 46.5%(LHV) Total efficiency 90%(LHV) 90%(LHV) 2014 MODEL Hot Water Tank Capacity 90L 90L Fuel Natural gas Natural gas, LPG Maintenance Interval 3.5 years 5.5 years Power Output During Blackout Not Available Available (Option) Price* JPY JPY *Including heat recovery unit, excluding installation cost, subsidy 2014 MODEL achieved 20% cost reduction compared with previous model. June 26 / 2014 FECN Webinar 5
6 AISIN SOFC for Japanese Market Boiler reheats hot water if needed Heat from generation unit is stored in hot water tank. Hot water tank Boiler Fuel cell unit Water Fuel gas Hot water Grid Electricity NO! NOTE: Outdoor installation Feeding into the grid is not allowed Heat used only for domestic hot water, not for space heating In operation for 24h a day All of generated power is consumed in the house. June 26 / 2014 FECN Webinar 6
7 Status of Japanese Market June 26 / 2014 FECN Webinar 7
8 Sales quantity(units) Status of Japanese Market Sales Quantity of Fuel Cell CHP (<1kW) 150,000 Sales quantity is increasing rapidly. 138,000 Target of Government 2020:1.4million units 2030:5.3million units 100,000 85,000 Accumulated sales (Units) 50,000 50,000 53, ,000 25,000 11,500 5,000 13,500 6, , Annual Sales (Units) June 26 / 2014 FECN Webinar 8
9 Status of Japanese Market Subsidy, PEFC vs. SOFC Subsidy / unit (Thousand ) Annual sales (units) 50,000 40,000 30,000 1,400 1,350 SOFC PEFC Annual Sales & Subsidy 1,050 AISIN JX PANASONIC TOSHIBA , ,000 5,000 35,000 1,500 SOFC PEFC SOFC ZERO in 2016 (independent) 20,000 10,000 5,000 6,500 13,500 2,100 11,400 4,000 21,000 33,500 45,000 PEFC 0 '09 '10 '11 '12 '13 '14 June 26 / 2014 FECN Webinar 9
10 Entry into European Market June 26 / 2014 FECN Webinar 10
11 Entry into European Market ene.field project In cooperation with BOSCH, 70 of AISIN SOFC units will be installed in 4 countries UK NL DE FR June 26 / 2014 FECN Webinar 11
12 Entry into European Market System Appearance Power generation unit (Supplied by AISIN) Boiler Heat storage tank 150L AISIN supplies SOFC power generation unit to BOSCH. BOSCH assembles μchp unit with tanks and a boiler. Domestic hot water tank 75L June 26 / 2014 FECN Webinar 12
13 Entry into European Market Modification for European Market Indoor installation Connection to chimney Sealed package Adaptation to EU grid New inverter Grid Voltage: AC100V(JP) AC230V(EU) Compliance with grid connection standard CE marking Some safety sensors and switches added Adaptation to EU natural gas Gas flow control adjusted June 26 / 2014 FECN Webinar 13
14 Entry into European Market Competitors in Europe SOFC Bosch CFCL Hexis Vaillant SOFC Power +AISIN 0.7W 1.5kW 1.0kW 1.0kW 2.5kW PEFC Baxi Innotech Elcore Viessmann Dantherm +TOSHIBA +Panasonic Power RBZ?? W 0.3kW 0.75kW 0.5-2kW 5kW June 26 / 2014 FECN Webinar 14
15 Entry into European Market $/kwh Japan USA UK Germany France Italy Korea $/kwh Japan USA UK Germany France Italy Korea Expensive Electric Power Comparison of Electricity Price for Residential Use Expensive electric price makes payout time shorter. June 26 / 2014 FECN Webinar 15
16 Entry into European Market Political boost EPBD (Energy Performance of Buildings Directive) High efficiency of AISIN SOFC can take advantage. FIT (Feed in Tariff) In Japan \0, In Europe 5-10 ct.euro/kwh at this moment Subsidies for installation Depends on countries Political boost is complicate and variable June 26 / 2014 FECN Webinar 16
17 Future Challenges June 26 / 2014 FECN Webinar 17
18 Future Challenges We focus on the following 5 points as key issues to accelerate further promotion of SOFC. 1. Good feedback from ene.field Grid connection, Gas types, Lifestyle etc. 2. Keeping an eye on social condition Prices of electricity and natural gas, Policies 3. Further improvement of power generation efficiency More attractive to fit well insulated new house 4. Drastic cost down is needed Subsidies/FIT will disappear in the future. 5. Further downsizing Especially, for Japanese market June 26 / 2014 FECN Webinar 18
19 Thank you for your attention June 26 / 2014 FECN Webinar 19
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