Investor Meeting Quarter 1 2009 Tallinn
MILESTONES 1891 - ESTABLISHED IN PALDISKI 1950-1980 - LEADING TOY MANUFACTURER IN USSR 1973 - SAFETY BELT PRODUCTION START - UP 1973-1990 - SOLE SUPPLIER OF SEAT BELTS IN USSR 1991 - REORGANISED TO PEOPLES ENTERPRICE 1994 - PRIVATISED THROUGH MANAGEMENT BUYOUT 1996 - LISTED ON TALLINN STOCK EXCHANGE 1999 - AUTOLIV AB ACQUIRED 49,5% OF SHARES OF AS NORMA 2000 - AUTOLIV AB OWNERSHIP 51% 2001 - ASSEMBLY OF SEAT BELTS FOR AUTOLIV SWEDEN 2003 - RETRACTOR ASSEMBLY FOR AUTOLIV SWEDEN STARTED 2006 - SALES OF AIRBAGS AND ELECTRONIC CONTROL UNITS STARTED 2008 SALES OF COMPONENTS TO EXTERNAL CUSTOMERS STARTED
AS NORMA IN FACTS OWNERSHIP SHARE CAPITAL TOTAL SALES 2008 PRIVATE JOINT STOCK COMPANY LISTED IN TALLINN STOCK EXCHANGE 8,4 mio EUR 88,3 mio EUR EMPLOYEES 741 (30.03.2009) LOCATION TALLINN, ESTONIA VJAZNIKI, RUSSIA (WAREHOUSE) TERRITORIAL AREA AS NORMA, TALLINN 27 000 M² PRODUCTION PRODUCTS NORMA-OSVAR, VJAZNIKI 3 042 M² OFFICE 49 500 M² LAND 626 M² PRODUCTION 110 M² OFFICE SAFETY SYSTEMS, SEATBELTS & COMPONENTS CAR COMPONENTS, TOOLING
COMPANY'S STRUCTURE Supervisory Board Management Board Peep Siimon President & CEO Sander Annus Marketing Development Ivar Aas Sales Ülle Jõgi Finance HR IT Peeter Tõniste COO Garri Krieger Quality Testing Tarmo Tammearu Purchasing Logistics ZAO Norma -Osvar
SHAREHOLDERS 31.03.2009 28.9% 3.8% 51.0% 6.3% 10.0% Autoliv AB Skandinaviska Enskilda Banken AB Clients Others Ing Luxembourg S.A. Marfin Pank Eesti AS repokonto
AS NORMA GROUP STRUCTURE AS NORMA Production of safety b elts, car components AS Norma stocks are on primary list of the Tallinn Stock Exchange Capital stock: 8,4 mio EUR Sales: 88,3 mio EUR Employees: 737 NORMA OSVAR ZAO Production of safety belts and sales in Russia Participation: 100% Capital stock: 0,4 mio EUR Sales: 1,2 mio EUR Employees: 4
AS NORMA GROUP CONSOLIDATED SALES AND NET PROFIT 1998-2008 (Mio EUR) 90.0 80.0 70.0 60.0 50.0 40.0 30.0 20.0 10.0 0.0 88.3 80.8 64.8 63.9 63.0 62.4 66.9 52.1 40.4 30.9 33.0 10.1 11.4 12.4 6.7 6.9 8.2 5.3 5.5 6.7 7.9 3.0 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008
2008 SALES BY MARKETS 46% 54% CIS Western Europe
SALES OF SAFETY BELTS (000 pcs.) 7 000 6 000 5 000 4 000 3 000 2 000 1 000-5 500 6070 4 653 5 147 5 700 3 970 5 663 2 440 4 345 2 253 2 836 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008
MAJOR CUSTOMERS OF AS NORMA RUS SWE AVTOVAZ, GM-AVTOVAZ GAZ, IZHAVTO AUTOLIV SWEDEN AB SAAB AUTOMOBILE AB INTERSAFE AB FIN CZ KHIMAIRA OY (CARRUS OY, VOLVO BUS) IVECO CZECH FRA IVECO FRANCE BEL VAN HOOL N.V. GER AUTOLIV GmbH AUTOLIV PROTEKTOR TRW AUTOMOTIVE TAKATA-PETRI AG NL UKR AUTOLIV BV ZAZ
MAIN PRODUCTS FOR CIS AND SPECIAL MARKETS K1 Seatbelts SOP at AS Norma 1981 Originally a licensed from ALV K4, AGB 95, R23 S Seatbelts Small retractors for lapbelt installations E11 Buckle R200 RP LL Assembly of seatbelt
MAIN PRODUCTS ASSEMBLED FOR AUTOLIV (Volvo/SAAB/Trucks) R23 family of seatbelts: R23 Short SAAB 9-5, Scania Spare parts R23 ARH SAAB 9-5, Scania Spare parts Tornado family of seatbelts: Tornado short Volvo S40, V50, S60, V70, S80 and XC90 Mitsubishi (spare parts) Tornado Long Volvo S40, V50, S60, S80, V70 and XC90
MAJOR CUSTOMER Lada 2110 Lada 2111 Lada 2112 Lada 21123 Coupe Lada Kalina (1118) Lada Kalina (1117) Lada Kalina (1119) Lada Priora (2170)
AUTOLIV SUBCONTRACTING FINAL CUSTOMERS
HIGH VERTICAL INTEGRATION PRODUCT DEVELOPMENT TOOLING MOLDS FOR PLASTIC INJECTION MOLDING DIES FOR NORMAL- AND FINEBLANCING SEATBELT COMPONENTS (STAMPING, MOULDING, HEAT & SURFACE TREATMENT) LOCKING TOUNGES FRAMES PILLAR LOOPS OTHER COMPONENTS SEATBELTS RETRACTORS BUCKLES CAR COMPONENTS SAFETY SYSTEMS QUALITY CONTROL AND TESTING R16 SLED LIFETIME/PV TESTING CAPABILITIES
PRODUCTS SEATBELT COMPONENTS RETRACTORS BUCKLES OTHER COMPONENTS SEATBELTS SAFETY SYSTEMS CAR COMPONENTS TOOLING MOLDS FOR PLASTIC INJECTION MOLDING DIES FOR NORMAL- AND FINEBLANCING
RETRACTOR K1
ALR RETRACTOR K4
KC 2.1 GRABBER
R200 RP LL
TORNADO ARH PYRO LL
TORNADO N PYRO
VOLVO V70 FRONT SB FOR US MARKET
BUCKLE E11 Meets all requirements of ECE R16-04 2000/3/EC (77/541/EEC) FMVSS 209
NORMA TONGUES
NORMA PILLAR LOOPS
NORMA - AUTOLIV COMMON PROJECTS Clutch 4 kn Clutch Housing Spring Cassettes Bended Tongue for Volvo
HIGH VERTICAL INTEGRATION PRODUCT DEVELOPMENT TOOLMAKING METAL PROCESSING PLASTIC INJECTION MOULDING HEAT TREATMENT SURFACE TREATMENT ASSEMBLY QUALITY CONTROL AND TESTING
PRODUCT DEVELOPMENT 19 EMPLOYEES (15 DESIGN ENGINEERS) OPERATION SYSTEM CAD SYSTEM S FEA ANALYSES FOR PLASTIC PARTS EDI PROTOTYPE WORKSHOP WINDOWS NT UNIGRAPHICS CATIA SOLID EDGE COSMOS M MOLD FLOW, PARTS ADVISOR ENGDAT, x.25 PROTOCOL
METAL PROCESSING ORDINARY STAMPING UP TO 250T FINEBLANKING (FEINTOOL) UP TO 450T SPOT-WELDING MIG/MAG WELDING TORX RIVETING ISOTHERMAL HARDENING
SURFACE TREATMENT VIBRO DEBURRING POWDER-PAINTING WITH Fe-PHOSPHATING ELECTROPLATING - Ni-Cr PLATING ON RACKS - Ni PLATING IN BARRELS - ACID AND ALKALINE Zn PLATING ON RACKS - ACID Zn PLATING IN BARRELS - Zn-Fe ALLOY PLATING - PICKLING OF Cu PARTS
PLASTIC MOULDING PLASTIC INJECTION MOULDING 25-350T OVERMOULDING 75-110T (VERTICAL) PLASTICS IN USE: ABS, PE-HD, PE-LD, PA, POM
TOOLMAKING TOOL DESIGN MOULDS FOR PLASTIC INJECTION MOULDING DIES FOR ORDINARY STAMPING DIES FOR FINEBLANKING MOULDS FOR ALUMINIUM PRESSURE DIE-CASTING TESTING TOOL MAINTENANCE
ASSEMBLY
QUALITY CONTROL AND TESTING
1997 - ISO 9002 2004 - ISO 14001 1998 - ISO 9001/QS 9000 2006 - ISO/TS 16949:2002