SEMA SHOW EXHIBITOR BROCHURE TUESDAY, OCTOBER 31 FRIDAY, NOVEMBER 3, 2017

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SEMA SHOW EXHIBITOR BROCHURE TUESDAY, OCTOBER 3 FRIDAY, NOVEMBER 3, 0 GENERATE LEADS INTRODUCE NEW PRODUCTS MEET NEW BUYERS GET WORLDWIDE MEDIA EXPOSURE

RESERVE YOUR 0 BOOTH SPACE NOW. If you don t make exhibiting at the SEMA Show a priority, it s your bottom line that takes the punishment. Start success you can repeat. The lesson is simple: You need to see 0,000+ buyers decision-making, money-spending buyers. They come every year to see companies like yours and the new products and resources that make this the premiere event in the automotive aftermarket industry. TUESDAY, OCTOBER 3 FRIDAY, NOVEMBER 3, 0 RESERVE YOUR 0 BOOTH SPACE NOW AT SEMASHOW.COM/WHY-EXHIBIT

TO P QUA LITY B UYE R S THE SEMA SHOW DELIVERS QUALITY BUYERS. More than 0,000 industry professionals, including 0,000 qualified buyers and 3,00 media attend annually. NET BUYING INFLUENCE % make buying decisions 30% % make buying recommendations G L O BA L B UYE R S BUYERS FROM EVERY STATE AND COUNTRIES. % of buyers are domestic % of buyers are international U.S.U.S. Buyer Breakdown by Region Buyer Breakdown by Region Top-Attending Countries East % West % Midwest. Canada %. Mexico 3. Australia South %. China. Japan TUESDAY, OCTOBER 3 FRIDAY, NOVEMBER 3, 0 RESERVE YOUR 0 BOOTH SPACE NOW AT SEMASHOW.COM/WHY-EXHIBIT

BUYERS OBJECTIVES MOTIVATED BUYERS LOOK TO SEE NEW PRODUCTS. GET NEW IDEAS. KEEP UP ON TRENDS. FIND NEW VENDORS. SEE EXISTING VENDORS. ENGAGED BUYER AUDIENCE % of buyers agree that the SEMA Show was worth the time and expense to attend. % of SEMA Show buyers said they are more likely to buy from a company that exhibits at the SEMA Show. % of SEMA Show buyers have been in business 0+ years. BUYERS BUSINESS CATEGORIES 0,000+ QUALIFIED BUYERS 3% retailer / jobber % repair / service / installation % wholesaler / distributor / WD % builder / fabricator / converter % vehicle dealer % other TUESDAY, OCTOBER 3 FRIDAY, NOVEMBER 3, 0 RESERVE YOUR 0 BOOTH SPACE NOW AT SEMASHOW.COM/WHY-EXHIBIT

SHOW SECTIONS REGISTRATION 3 3 3 3 3 0 WESTGATE NORTH HALL WESTGATE EXHIBITS First-time & Featured Exhibitors. CENTRAL HALL COLLISION REPAIR & REFINISH Collision repair, paint equipment, tools, paint booths, accessories, software and management programs. MOBILE ELECTRONICS & TECHNOLOGY Audio, video, satellite radio, GPS, cameras, security, radar detection, mobile applications and vehicle technology. RESTYLING & CAR CARE ACCESSORIES Interior and exterior appearance and styling enhancements, car care maintenance, replacement parts and general accessories. MONORAIL TAXI 3 3 3 3 3 3 0 0 0 0 3 0 3 SOUTH HALL UPPER SOUTH HALL LOWER Show sections are arranged by market segment. The following guideline is for products that are applicable to each section of the SEMA Show. This is not a comprehensive list of all products or services that may be displayed at the SEMA Show or in any particular section of the show. RACING ANNEX Racing & performance products for first-time and featured exhibitors. TRUCKS, SUVS & OFF-ROAD Products for truck beds, cabs, bodies, off-road accessories, truck toolboxes, off-road lighting, truck suspension, trailer & towing accessories. POWERSPORTS & UTILITY VEHICLES Products & services for motorcycles, mini-bikes, ATVs, UTVs, side-x-sides and scooters. 0 3 TOOLS & EQUIPMENT Shop tools and equipment, uniforms and supplies. FIRST TIME & FEATURED EXHIBITORS 3 Located in the South Hall Upper Level. RACING & PERFORMANCE 3 Racing & performance products, services and equipment, engine building, racing, car haulers. 3 HOT ROD ALLEY Products and services for street-rod, hot-rods and early production vehicles. WHEELS & ACCESSORIES Wheels & accessories for cars, trucks and racing. RESTORATION MARKETPLACE Products and services for the restoration of muscle PERFORMANCE PAVILLION cars and classic cars 0 years or older. First-time & Featured Exhibitors. 0 0 TUESDAY, OCTOBER 3 FRIDAY, NOVEMBER 3, 0 3 3 RESERVE YOUR 0 BOOTH SPACE NOW AT SEMASHOW.COM/WHY-EXHIBIT 3 BUSINESS SERVICES Software, hardware, financial & accounting, logistics, on-line sellers, human resources and related publications. GLOBAL TIRE EXPO POWERED BY TIA Tires for passenger cars, trucks, and off-the-road (OTR), equipment, recyclers, retreaders, suppliers and affiliated organizations. TAXI TAXI

BOOTH RATES What a Show, right? The custom rides, the events, the excitement the incredible power of the most potent buying professionals in the entire automotive aftermarket industry So what re you waiting for? It s time to get your booth space and start planning for the Show. SEMA MEMBERSHIP HAS ITS BENEFITS Sizes and pricing: SEMA / TIA member rate:.........................................................................$0. per net sq. ft. Non-member rate:...............................................................................$3. per net sq. ft. Minimum size:............................................................................. 00 net sq. ft. (0 ft. x 0 ft.) Island booths.......................................................................................additional $3,0 Peninsulas.......................................................................................... Additional $00 TRUCKS, SUVS & OFF-ROAD Alan Josse 0-- alanj@sema.org POWERSPORTS & UTILITY VEHICLES RESTORATION MARKETPLACE Scott Hartwick 0-- scotth@sema.org MOBILE ELECTRONICS & TECHNOLOGY WHEELS & ACCESSORIES OEMS Warren Kosokov 0-- warrenk@sema.org CONTACT INFORMATION BUSINESS SERVICES TOOLS & EQUIPMENT GLOBAL TIRE EXPO, POWERED BY TIA Brian Paik 0-- brianp@sema.org COLLISION REPAIR & REFINISH HOT ROD ALLEY RESTYLING, CAR CARE & ACCESSORIES Monica Terlouw 0-- monicat@sema.org TUESDAY, OCTOBER 3 FRIDAY, NOVEMBER 3, 0 RACING & PERFORMANCE Alan Josse 0-- alanj@sema.org Andrea Brake -33- andreab@performanceracing.com Eric Jurado --3 ericj@performanceracing.com Judy Kean -33- judyk@performanceracing.com Francisque Savinien -33- francisques@performanceracing.com RESERVE YOUR 0 BOOTH SPACE NOW AT SEMASHOW.COM/WHY-EXHIBIT