Advantages of industry participation in COMET programme lines FFG Forum 09 09 2010 R. Kern
Global Presence* EASTERN + WESTERN EUROPE CANADIAN COMPANY FOUNDED IN 1957 US + CANADA Facilities 117 Employees 27,180 Eastern Europe Facilities 25 Total Employees 5,745 Western Europe Facilities 99 Total Employees 22,415 ASIA Facilities 39 Employees 5,415 MEXICO + SOUTH AMERICA Facilities 35 Employees 15,260 AFRICA Facilities 3 Employees 85 (As of June 2010) ~ 76,000 People 25 Countries Global Facilities 318 $17.4 Billion (2009 Sales) 2
Global Capability Exteriors Roof Interiors engineering + services Closures Vision product systems Body & Chassis Seating vehicle assembly Hybrid & Electric Vehicles/ Electronics Powertrain 3 3
Unique Culture Corporate Constitution Employee Charter Decentralized Management Employee Empowerment 4 4
Operational Structure Executive Core Team Set strategic direction for the organization Manage capital expenditures EXECUTIVE CORE TEAM General Manager Operation Responsibilities General Manager General Manager 5 5
Management Structure Don Walker Co-CEO Burkhard Goeschel Chief Technology Officer Siegfried Wolf Co-CEO Vincent Galifi CFO Jim Tobin CMO and Magna Japan, Korea Tom Skudutis COO Magna Seating, Interiors / Exteriors, Mirrors, Closures Herbert Demel EVP and Magna China, India, South/East Asia, S. America, Africa Cosma International Magna Seating Magna Exteriors and Interiors Magna Mirrors and Closures Magna Powertrain Magna Steyr Magna Electronics Magna E-Car H. Prelog & COO J. Pittel E. Winkler Pres. Europe B. Brownlee Pres. NA / Asia F. Seguin J. Hirsch G. Apfalter C. Mazzorin & COO P. Reif - Pres T. Robertson Pres NA Body & Chassis Seating Interior Exterior Vision Closure Powertrain Roof Complete Vehicle Engineering & Assembly Electronic & Lighting Hybrid & Electric Vehicles/ 6
MAGNA participation in COMET Program lines COMET continues the success of the first generation of competence centre programmes in Austria - Kplus, K_ind / K_net, which were initiated in 1998 All three COMET programme lines (K1, K2, K-Projects) are thematically open with space for initiating new scientific and technological developments The COMET programme addresses existing competence centres and networks,as well as new consortia with participants from science and industry K2 Mobility - K2-Mobility SVT sustainable vehicle technologies, ST K2 ACCM - Austrian Center of Competence of Mechatronics, OÖ K2 XTribology - Excellence Center of Tribology, NÖ K1 BIOENERGY 2020+, ST K1 CEST - Centre of Excellence in Electrochemical Surface Technology & Materials, NÖ K1 KNOW - Know-Center Graz, ST K1 SCCH - Software Competence Center Hagenberg, OÖ K1 PCCL - Competence Center in Polymer Engineering and Science, ST KP JOIN4+ - Network of Excellence for Joining Technologies ST 7 7
Advantages of industry participation Pre-Conditions: Own technology strategy R&D ressources Fast transition of basic research into industrial application creates competitive advantage for industrial partners Combining multi-disciplinary R&D with an integrated engineering approach creates new opportunities Industry partners will be able to expand and secure their technological leadership through investigation and development of essential new technologies, which will be implemented in future automotive and drivetrain concepts Active involvement of international firms and researchers Long-term relationships and close co-operation with universities and research partners continuously building know-how and generating technical advance State-of-industry work environment for Post-Graduates and High Potentials provides attractive career opportunities for research staff to be used in science and industry 8 8
Outcome of Kplus competence center participation virtual vehicle 2002-2009 Improved virtual engineering and production planning competence FIAT BRAVO First virtual 5-Star vehicle, 2007; 15 months to SOP (development of derivatives) PEUGEOT RCZ Concept, virtual product development and manufacturing by Magna Steyr SOP Nov. 2009 (24 month) Extremely short start-up times Response to market requirements Integration of a new model into the line 9
Outcome of K_net participation KFZ 2003-2007 America 1 Engineering/Product Development/Sales Facility Europe 1 Engineering/Product Development/Sales Facility 1 Manufacturing/Assembly Facilities ca. 145 Employees Lead Integrator for Hybrid & Electric Vehicles Overall system design and integration, Production and delivery of systems & modules, Production and delivery of complete vehicles Concept Development System Architecture, Energy Management, Thermal Management, Operating Strategy, Safety & Modules for Hybrid & Electric Vehicles Mild Hybrid, Full Hybrid, Plug-in Hybrid, Range Extender, Electric Vehicle Lithium-Ion Cells & Battery Energy Battery for EVs & Plug-in Hybrids, Power Battery for Mild & Full Hybrids, Passenger Car & Heavy Duty Applications 10
11