Fleet Branding - The Ultimate Branding Experience

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Public Transportation Services Commission Driving for Excellence Fleet Branding - The Ultimate Branding Experience Discover P.T.S.C.! Discover our World of Advertising

PTSC Mobile Billboards ü These buses or mobile billboards travel the length and breadth of the island from as early as 5:00am to 11:00pm everyday ü Buses are in constant view of thousands of potential customers at any given time - 200,000 400,000 views DAILY ü There are 3 options available - Exterior Panels- (Left/Right Side, Back) Full Bus Wraps Interior Signs

Why invest in this new phenomenon of advertising? ü Full Wraps grab attention to ensure your message is seen. ü Allow consumers to live your brand, travel on or behind it! ü Billboards are stationary, Buses or Mobile Billboards are in constant motion, changing locations and viewers daily. ü More value for money as a larger cross section of target markets are reached, and ensure you get direct results. ü Prices are broken down into monthly rates (6-12 months recommended) ü There are 3 costs: Rental, Printing & installation for each application

Higer Left & right wrap ü Bus must be advertised on for at least 6 months

The Higer Fleet Option 1 Exterior Panels Left Side Right side Back Panel HIGER Water Taxi Fleet 3 x 15 3 x 15 2 x 7 Printing & Installation cost $4,134 $4,272 $1,286 Monthly Rental $1,400 $1,400 $425 TOTAL initial cost for 1 st month $5,534 $5,672 $1,711 ü Higer Water Taxi 25 seated- 35 standing passengers Fleet quantity: 20

Higer Left & right wrap ü The more buses that are taken, the more attractive the price becomes!

The Higer Fleet Option 1 Exterior Panels Left Side Right side Back Panel HIGER 08 H36 2 x 18 2 x 18 4 x 6 Printing & Installation cost $2,482 $2,563 $2,205 Monthly Rental $900 $900 $800 TOTAL initial cost for 1 st month $3,382 $3,463 $3,005 ü Higer 08 H36 33 passengers Fleet quantity: 45 Diego/St. Anns/Maraval/rural routes

Higer Back wrap ü Change outs are unlimited and are recommended as to prevent brand boredom

The Higer Fleet Option 1 Exterior Panels Left Side Right side Back Panel HIGER Deluxe Coach 2 x 35 2 x 35 4 x 6 Printing & Installation cost $4,823 $4,984 $2,205 Monthly Rental $1,600 $1,600 $800 TOTAL initial cost for 1 st month $6,423 $6,584 $3,005 ü Higer Deluxe Coach 57 passengers Fleet quantity: 30 POS/Sando/Sgrande routes

Higer Left & right wrap ü Yearly & Multi-yearly commitment results in better rates

Higer option 2 Full bus wrap The HIGER Fleet HIGER Water Taxi Fleet HIGER 08 H36 HIGER Deluxe Coach ü Higer Water Taxi 25 seated- 35 standing passengers Fleet quantity: 20 Size of wrap 700 square feet Rental cost/ DAY Printing & Installation cost Monthly Rental 700 square feet 1200 square feet $274 $274 $479 $42,875 $42,875 $102,900 $8,500 $8,500 $14,600 ü Higer 08 H36 33 passengers Fleet quantity: 45 Diego/St. Anns/Maraval/rural routes ü Higer Deluxe Coach 57 passengers Fleet quantity: 30 POS/Sando/Sgrande routes

Higer Full bus wrap ü Bus must be wrapped for at least 6-12 months

Higer Full bus wrap ü Yearly & Multi-yearly commitment results in better rates

Higer Full bus wrap ü The more buses that are wrapped, the more attractive the price becomes!

Higer Full bus wrap ü The more buses that are wrapped, the more attractive the price becomes!

Higer option 3 Interior Signage Inside: (7 per side) 1 x3 poster 14 spots @ $500.00 each per YR.

The Champion Fleet Option 1 Exterior Panels Left Side Right side Back Panel CHAMPION 07 CS17 or CS21 2 x 20 2 x 20 6 x 6 Printing & Installation cost $2,756 $2,848 $3,308 Monthly Rental $950 $950 $1,100 TOTAL initial cost for 1 st month $3,706 $3,798 $4,408 ü Champion 07 CS17 or CS21 25-30 passengers Fleet quantity: 19 City/Metropolitan routes

Champion Left & right wrap ü Bus must be advertised on for at least 6 months

The Champion Fleet Option 1 Exterior Panels Left Side Right side Back Panel CHAMPION 07 S 05 2 x 23 2 x 23 6 x 6 Printing & Installation cost $3,170 $3,275 $3,308 Monthly Rental $1,100 $1,100 $1,200 TOTAL initial cost for 1 st month $4,270 $4,375 $4,508 ü Champion 07 S05 25-30 passengers Fleet quantity: 9 Tourist charters/special events

Champion Left & right wrap ü Yearly & Multi-yearly commitment results in better rates

The Champion Fleet Option 1 Exterior Panels Left Side Right side Back Panel CHAMPION TITAN 05 T01 or T02 2 x 30 2 x 30 2 x 8 Printing & Installation cost $4,234 $4,272 $735 Monthly Rental $1,400 $1,400 $250 TOTAL initial cost for 1 st month $5,634 $5,672 $985 ü Champion Titan 05 T01 or T02 45-49 passengers Fleet quantity: 5 Tourist Charters

Champion Back panel ü Change outs are unlimited and are recommended as to prevent brand boredom

Champion option 2 Full bus wrap CHAMPIO N 07 CS17 or CS21 CHAMPION TITAN 05 T01 or T02 CHAMPION 07 S 05 The CHAMPION Fleet ü Champion 07 S05 25-30 passengers Fleet quantity: 9 Tourist charters/special events Size of wrap Rental cost/day Printing & Installation cost Monthly Rental 900 square feet 1000 square feet 1100 square feet $356 $397 $438 $77,175 $85,750 $94,325 $11,000 $12,500 $13,500 ü Champion 07 CS17 or CS21 25-30 passengers Fleet quantity: 19 City/Metropolitan routes ü Champion Titan 05 T01 or T02 45-49 passengers Fleet quantity: 5 Tourist Charters

Champion Full bus wrap

Champion Full bus wrap ü Bus must be wrapped for at least 3 months

Champion Full bus wrap

Champion Full bus wrap ü Yearly & Multi-yearly commitment as well as more wraps result in better rates

Champion option 3 Interior Signage Inside:1 x 30' (8) available per side 16 @ $500.00 each placement per year

Cosmopolitan, Volvo & Caio ONLY 1 option Exterior Panels Left Side Right side Back Panel COSMOPOLITAN I 0520 & VOLVO ME MO 510 2 x 28 2 x 28 6 x 6 Printing & Installation cost $3,170 $3,275 $3,308 Monthly Rental $1,100 $1,100 $1,200 TOTAL initial cost for 1 st month $4,270 $4,375 $4,508 ü Cosmopolitan I 0520 49 passengers Fleet quantity: 12 Chaguanas- Sando/Rural areas ü Volvo ME MO 510 Articulated 3 door 65 passengers Fleet quantity: 12 POS- Arima/SanGrande

Cosmopolitan, Volvo & Caio ONLY 1 option Exterior Panels Left Side Right side Back Panel VOLVO MO 722 or 721 2 x 20 2 x 20 6 x 6 Printing & Installation cost $2,756 $2,848 $3,308 Monthly Rental $950 $950 $1,100 TOTAL initial cost for 1 st month $3,706 $3,798 $4,408 ü Volvo MO 722 or 721 Articulated 2 door 75 seated 92 standing Fleet quantity: 25 POS- Arima/Chag/5 rivers/sangrande

Cosmopolitan, Volvo & Caio ONLY 1 option Exterior Panels Left Side Right side Back Panel CAIO 712 2 x 30 2 x 30 2 x 8 Printing & Installation cost $4,134 $4,272 $735 Monthly Rental $1,400 $1,400 $250 TOTAL initial cost for 1 st month $5,534 $5,672 $985 ü Caio 712 45 passengers POS/City routes Fleet Quantity: 25

Yutong Left & Right side wrap

Yutong Left & Right side wrap

Yutong Back Panel

Yutong option 1 Exterior panels Left Side Right side Back Panel YUTONG 10 YE 15 (1000) 2 x 25 2 x 25 2 x 8 Printing & Installation cost $3,445 $3,560 $2,205 Monthly Rental $1,200 $1,200 $985 TOTAL initial cost for 1 st month $4,645 $4,645 $3,190 ü Yutong 10 YE 15 45 passengers Fleet quantity: 23 POS- Piarco/Sando routes

Yutong option 1 Exterior panels Left Side Right side Back Panel Yutong 10 YR 02 (800) 2 x 18 2 x 18 4 x 6 Printing & Installation cost $2,563 $2,563 $735 Monthly Rental $850 $850 $750 TOTAL initial cost for 1 st month $3,413 $3,413 $1,485 ü Yutong 10 YR 02 33 passengers Fleet quantity: 60 City/Rural routes

Yutong option 2 Full bus wrap Size of wrap Rental cost/ DAY Printing & Installation cost YUTONG 10 YR 02 800 square feet YUTONG 10 YE 15 1000 square feet $317 $397 $68,600 $85,750 Monthly Rental $9,800 $12,500 The YUTONG Fleet ü Yutong 10 YE 15 45 passengers Fleet quantity: 23 POS- Piarco/Sando routes ü Yutong 10 YR 02 33 passengers Fleet quantity: 60 City/Rural routes

Don t let this exciting opportunity pass you by

Have customers notice and interact with your brand

And allow them to have the ultimate travelling experience in your very own Mobile Billboard

Newest Addition! The Yutong Handicap Fleet

Yutong handicap Full bus wrap YUTONG Handicap Size of wrap 600 square feet Rental cost/day $188 Printing & Installation cost $32,000 ü Yutong Handicap 25 passengers Fleet quantity: 24 POS- Piarco/Sando routes Monthly Rental $6,000 TOTAL initial cost for 1 st month $37,850

Thank You