2018 Model Year Camry Product & Price Announcement

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1 TO: SUBJECT: All Toyota Fleet Customers and Dealers 2018 Model Year Camry Product & Price Announcement June 21, 2017 Toyota Motor North America (excluding TdPR) is pleased to announce product and price changes for the 2018MY Camry. The best-selling car in America for the last 15 years just got better with the launch of the all-new 2018, eighth-generation model. The new Camry continues to deliver the quality, dependability and reliability expected from Camry and adds an exciting and emotional character though styling and sporty performance, along with cutting-edge safety systems and more advanced technology. I. 2018MY Camry Major Change The new Camry utilizes Toyota New Global Architecture (TNGA) which represents a completely new strategy to the way Toyota designs, engineers, and packages its vehicles. TNGA retains all of Toyota s traditional values of superlative build quality and safety, while injecting a fun driving experience that plays on all the senses. The physical manifestation is the usage of a new engine, transmission and GA-K platform Everything in the 18MY Full Model Change Camry has been redesigned, including the Camry name badge. Breakthrough Styling: Striking, jaw-dropping design that leverages the TNGA platform to deliver a lower silhouette (-1.0 ) and a wider stance (+0.7 ). Distinctly different design cues between the L/LE/XLE and SE/XSE models have been added to increase grade differentiation and appeal to a broad range of customers. o Distinctive front grille (refined grille design for L/LE/XLE and aggressive grille design SE/XSE grades) o All-new wheel designs for every model: L/LE HV 16 Steel, LE 17 Alloy, SE/SE HV 18 Black Machined-Finish Alloy, XLE/XLE HV 18 Chrome Machined-Finish Alloy, XSE 19 Black Machined-Finish Alloy o New LED headlights and taillights with integrated LED DRLs on XLE and XSE. Bi-LED combination headlights/taillights w/ DRLs on all other grades. o Sporty rocker panels and rear spoiler standard on SE and XSE models o Aggressive rear bumper with integrated lower diffuser standard on XSE models o Dual exhaust with quad-chrome tips standard on XSE models Driver-oriented interior cockpit design with premium materials and a sense of modern craftsmanship. All-New Technology Features: Camry will also launch Toyota s next-generation multi-media system, Entune 3.0, which will be standard on all models. o Entune 3.0 offers available new technology features, including: Standard on all Camry models: Connected Navigation with Scout GPS Link App and Redesigned Entune 3.0 App Suite Page 1 of 7

2 Optional features include: Dynamic Navigation with wireless cloud map updates and Destination Assist, Service Connect; Remote Connect; Wi-Fi Connect Powered by Verizon; Updated Entune 3.0 Premium Audio with JBL w/clari-fi Audio Sound System Available 10-inch Color Head-Up Display (HUD) Standard 4.2 color MID Screen, optional 7 color MID screen Available Smart Key System with Push Button Start Electric Parking Brake with brake hold function Innovative Safety Features: Toyota Safety Sense P (TSS-P) is standard on all models. TSS-P includes: o Pre-Collision System (PCS) with Pedestrian Detection, Dynamic Radar Cruise Control System (DRCC), Lane Departure Alert (LDA) with Steering Assist, and Automatic High Beams (AHB) Blind Spot Monitor w/rear Cross Traffic Alert (BSM w/rcta) Intelligent Clearance Sonar w/rear Cross Traffic Braking (ICS w/rctb) Bird s Eye View Camera with Perimeter Scan Toyota Star Safety System Standard Safety Connect All-New TNGA Powertrains: New gas and hybrid powertrains generate more horsepower and greater EPA Estimated MPG. o All-new 2.5-liter inline-four-cylinder Dynamic Force Engine with D-4S fuel injection paired with a new 8-speed Direct-Shift AT HP = 203 [L, LE, SE, XLE] (+25 vs. 17MY) HP = 206 [XSE] (+28) MPG = 29/41/34 [L] (+5/8/7) MPG = 28/39/32 [LE, SE, XSE, XLE] (+4/6/5) o 3.5-liter V6 with D-4S fuel injection paired with a new 8-speed Direct-Shift AT HP = 301 (+33) MPG = 22/33/26 [XLE] (+1/3/2) MPG = 22/32/26 [XSE] (+1/2/2) o Next-generation Toyota Hybrid System (THS II) with Electronically controlled CVT Hybrid Net System HP = 208 (+8) MPG = 51/53/52 [LE] (+9/15/12) MPG = 44/47/46 [SE, XLE] (+4/10/8) The 2.5L L4 and 2.5L Hybrid powertrains are expected to deliver best-in-class MPG. Performance: The all-new TNGA platform utilizes a double-wishbone rear suspension, along with a lower center of gravity and significant improvements in body rigidity to deliver confident and inspired handling with significant NVH improvements. A wider stance (+0.7 ) and lower silhouette (vehicle height -1.0 ) plants the vehicle to the ground. Longer wheelbase (+1.9 ) adds stability. Color Updates: Page 2 of 7

For the first-time ever, Camry will introduce a new two-tone exterior color option which includes a Midnight Black Metallic roof that extends down the A-pillar and C-pillar character line, side

3 Three new Camry exterior colors will be introduced for 18MY: Wind Chill Pearl (089), Galactic Aqua Mica (221) and Brownstone (4X7). The extra cost exterior colors are Wind Chill Pearl (089) and Ruby Flare Pearl (3T3). For the first-time ever, Camry will introduce a new two-tone exterior color option which includes a Midnight Black Metallic roof that extends down the A-pillar and C-pillar character line, side mirrors, and rear spoiler. This color scheme is available on the XSE grade only. The three available, two-tone exterior color variations are: Wind Chill Pearl with Midnight Black Metallic roof (2PS), Celestial Silver Metallic with Midnight Black Metallic roof (2PT), and Blue Streak Metallic with Midnight Black Metallic roof (2QQ). All-new interior colors: Macadamia fabric and leather, and Cockpit Red leather (XSE only). Updated Grade Strategy: Model 2514, L grade, has been added as the value-packed entry level grade for 18MY. Page 3 of 7

4 II. Standard Features Standard L content: L LE Adds or replaces L content: Bi-LED combination headlights LED combination taillights Black front grille Power outside mirrors 16 steel wheels 6-way adjustable Driver & Passenger Seat 4 Window auto up/down Entune 3.0 Audio w/connected Navigation & App Suite and 7" display Integrated backup camera with projected path 4.2" TFT MID Toyota Safety Sense P (TSS-P) Ten (10) airbags Immobilizer 17 alloy wheels 8-way power Driver's seat 60/40 split fold-down rear seat Anti-theft alarm Adds or replaces LE content: XLE XLE V Adds or replaces XLE content: LED headlights w/fully-integrated LED DRLs LED taillights Bright metallic front grille Heated power outside mirrors w/turn signal indicators 18" chrome machined-finish alloy wheels Single exhaust with chrome finisher Dual-zone automatic climate control Integrated backup camera w/dynamic gridlines 7" TFT MID Leather seats w/8-way D+P power seats & heated front seats Leather-trimmed steering wheel 3 drive modes (ECO, Normal, Sport) Smart Key w/push Button Start Auto-dimming rearview mirror 3 USB Ports 3 LED rear seat reading lights Electric parking brake Blind Spot Monitor w/ RCTA and ICS w/ RCTB Panoramic glass roof with front power tilt/slide moonroof Dual exhaust with chrome finisher Entune 3.0 Audio Plus with JBL w/clari-fi, Connected Navigation, App Suite and 8 Display Qi-compatible wireless smartphone charging 10 color Head-Up Display (HUD) Safety Connect Page 4 of 7

5 II. Standard Features (continued) SE XSE XSE V Adds or replaces LE content: Adds or replaces SE content: Adds or replaces XSE content: Black front grille with sport mesh insert Rear spoiler and side rocker panels 18 black machined-finish alloy wheel Sport-tuned suspension Single exhaust w/dual chrome tips Single-zone automatic climate control SofTex -trimmed seats with fabric inserts Leather-trimmed sport steering wheel with paddle shifters LED headlights with smoke tint and fully-integrated LED DRLs LED taillights with smoke tint Gloss black front grille with sport mesh insert Heated power outside mirrors w/ turn signal indicators 19 black machined-finish alloy wheels Dual exhaust w/quad chrome tips Dual-zone automatic climate control Integrated backup camera w/dynamic gridlines 7" TFT MID Leather seats w/8-way D+P power seats & heated front seats 3 drive modes (ECO, Normal, Sport) Smart Key w/push Button Start 3 USB Ports 3 LED rear seat reading lights Electric parking brake Blind Spot Monitor w/ RCTA and ICS w/ RCTB Panoramic glass roof with front power tilt/slide moonroof Entune 3.0 Audio Plus with JBL w/clari-fi, Connected Navigation, App Suite and 8 Display Qi-compatible wireless smartphone charging 10 Color Head-Up Display (HUD) Safety Connect LE HV SE HV XLE HV Adds or replaces LE content: Adds or replaces LE HV content: Adds or replaces LE HV content: 8AT --> CVT 16 steel wheel Dual-zone automatic climate control Fabric-trimmed heated front seats 4 drive modes (EV, ECO, Normal, Sport) Smart Key System with Push Button Start Electric parking brake Black front grille with sport mesh insert Rear spoiler and side rocker panels 18" black machined-finish alloy wheels Sport-tuned suspension Single exhaust w/dual chrome tips SofTex -trimmed seats with fabric inserts Leather-trimmed sport steering wheel with paddle shifters LED headlights w/fully-integrated LED DRLs LED taillights Bright metallic front grille Heated power outside mirrors w/turn signal indicators 18" chrome machined-finish alloy wheels Single exhaust with chrome finisher Integrated backup camera w/dynamic gridlines 7" TFT MID Leather seats w/8-way D+P power seats & heated front seats Leather-trimmed steering wheel 10" color Head-up Display (HUD) Smart Key w/push Button Start Auto-dimming rearview mirror 3 USB Ports Blind Spot Monitor w/ RCTA and ICS w/ RCTB Page 5 of 7

6 III. 2018MY Camry MSRP by Model Number Model # Grade Engine MSRP 17MY MSRP 18MY MSRP Chg ($) % Chg 2514 L 4-cyl - $23, LE 4-cyl $23,070 $24,000 $ % 2546 SE 4-cyl $23,840 $25,200 $1, % 2540 XLE 4-cyl $26,310 $28,450 $2, % 2548 XSE 4-cyl $26,310 $29,000 $2, % 2554 XLE V6 V6 $31,370 $34,400 $3, % 2550 XSE V6 V6 $31,370 $34,950 $3, % 2559 LE Hybrid 4-cyl $26,790 $27,800 $1, % 2561 SE Hybrid 4-cyl $27,995 $29,500 $1, % 2560 XLE Hybrid 4-cyl $30,140 $32,250 $2, % All prices listed above exclude the Delivery, Processing, and Handling (DPH) fee. When compared to 17MY Accord LX, Camry LE comes equipped with standard features such as Toyota Safety Sense P (a similar safety package is a $1,000 option on Accord LX), 17 alloy wheels (vs. 16 on Accord LX), Bi-LED combination headlights, +18 HP, + 2 MPG, power driver s seat, and 6 speakers (vs. 4 on Accord LX). Additionally, these features and more come standard on the 18MY Camry LE for only a $930 MSRP increase over the 17MY Camry LE. These are examples of how well 18MY Camry pricing is positioned at all model levels to offer a highly desirable package for a competitive price. Page 6 of 7

7 IV. 2018MY Camry Options Pricing (MSRP) Opt Code Option Name Applicable Models MSRP CP UP NL SR PR BD DA Convenience Package Smart Key System, HomeLink, Auto-dimming rearview mirror with compass Homelink, Auto-dimming rearview mirror with compass Audio Package Entune 3.0 Audio Plus with Connected Navigation and App Suite, Qi-compatible wireless smartphone charging, Dual-zone automatic climate control Entune 3.0 Audio Plus with Connected Navigation and App Suite, Qi-compatible wireless smartphone charging, Dual-zone automatic climate control Entune 3.0 Audio Plus with Connected Navigation and App Suite, Qi-compatible wireless smartphone charging Entune 3.0 Audio Plus with JBL w/clari-fi, Connected Navigation and App Suite, Qi wireless charging Navigation Package Entune 3.0 Premium Audio with JBL w/clari-fi, Dynamic Navigation and App Suite - O O $ O O - $325 - O $1, O $1, O O - $1, O O O $1, O O $940 Power tilt/slide moonroof - O O O O $900 Panoramic glass roof with front power tilt/slide moonroof Blind Spot Monitor with Rear Cross Traffic Alert O $ O O $1,045 - O O O O - $600 Driver Assist Package Bird's Eye View Camera, 10" Color Head-Up Display O O $1,675 Bird's Eye View Camera O O - - O $1,050 HL Adaptive Headlights LED headlights with level control and auto O $415 on/off feature TX Two-tone Midnight Black Metallic Roof and Rear Spoiler Includes black window trim and side-view mirror caps O - O $500 PC Premium paint O O O O O O O O O $395 If you have any questions, please contact your Fleet Field Manager or the Fleet Customer Service Group at Page 7 of 7

Give in to your desires.

2018 Camry Give in to your desires. The all-new 2018 Toyota Camry is a joyride for the senses. The redesigned exterior is enhanced by a sleek, flowing shape. It s an evocative look that s less subtle and