PERFORMANCE MARKETING ALLIANCE

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PERFORMANCE MARKETING ALLIANCE R E T A I L E R I N C E N T I V E P R O G R A M

Tier Levels Lucrative Rewards for Each Unit Purchased Whether It s a Tire or a Wheel! Exclusive Bonus Offers! Periodic Special Offers That Are Only Available To MTPMA Members Bi-Annual Reward Dollars Will Be Credited To Your Own Personalized Mickey Thompson Debit MasterCardTM. The More You Purchase The More You Earn! 48+ UNITS 120+ UNITS 240+ UNITS Every Unit = 1 Point TIER 1 THE ATTEMPT TIER 2 TIER 3 THE ASSAULT THE CHALLENGER

MTPMA Members Receive: 1- Mickey Thompson 3 x8 Bay Banner 1- Mickey Thompson Embossed Aluminum Tacker Sign 2- Mickey Thompson Mini Banners 4- Mickey Thompson Tire Stands Plus: Sold Here Decals, Catalogs, Pocket Guides and More Comparable Dick Cepek POP Materials are available Point Of Purchase Materials Be a Part of the Legend street strip truck Off-rOad 2011 Performance Catalog

Employee Training Program FREE Employee Training & Certification Program We train you and your employees on all aspects of Mickey Thompson products so your team will be prepared to sell our high tech products. Ongoing training for future employees is made available via our online training web site. FREE! Apparel To Employees That Complete Our Online Training Course

Advertising Support Two new Mickey Thompson ET Street Radial II tires are now available for late model Muscle Cars that require bigger wheel diameters for brake clearance like Mustang, Challenger, Magnum, Viper, Corvette and Camaro. Built using the latest in high-tech radial construction and a proprietary R2 soft compound, the Mickey Thompson ET Street Radial II has become a popular choice for the vehicle owner that starts with a stock performance vehicle and, with some minor modifications and the addition of this street and strip performer, is ready to hit the strip in open competition. The new sizes are P305/35R19 (Part# 3723R) and P305/35R20 (Part# 3727R). For More Info Call 800-222-9092 or visit www.mickeythompsontires.com Sportsman S/R Sportsman / Pro Sportsman S/T ET Street Radial II ET Street Radial ET Street ET Drag All MTPMA members get FREE Inclusion as a Preferred Dealer on the Web Sites and 1-800 Dealer Locator Sales leads from our full page ads in major enthusiast publications Included in special direct mailings of p-o-p materials for promotions and rebates via our Power Promotion monthly newsletter Official Tire of Introducing Baja STZ The Ultimate Tire For Your Daily Drive Popular LT and SUV Sizes Perfect for Original Equipment Replacement Wider Prof i le For Maximum Traction and Braking Serrated Tread Elements For Improved Tread Stability and Grip Compounded for Long Life Special Compounds Provide Traction & Durability Strategic Siping Multi Draft Lug Angles Quiet Tread Design Higher Load Capacities For Better Traction and Braking on Slick Surfaces and Ice Keeps the Tread Clear of Mud, Rocks, and Stones Computer Tuned Tread Elements for a Smooth, Quiet Ride LT Metric Sizes in Load Range E for Better Towing Capability MTPMA members can participate in the Marketing Advisory Board where they can voice their opinions on everything from new product ideas to future marketing programs. Baja ATZ Plus Baja ATZ Baja MTZ Baja Claw TTC Shop, Compare, Save Try BuyNow Today At: mickeythompsontires.com For a Dealer Near You Call 866-943-6740 or visit www.mickeythompsontires.com For a Dealer Near You Call 866-943-6742 or visit www.mickeythompsontires.com We ll Send Customers To Your Door!

Mickey Thompson STREET Sportsman Pro Bias Ply Classic Street Rod Tire Sportsman S/R Radial Street Rod Tire Wide Rears, Skinny Fronts Sportsman S/T Radial White Letter for Muscle Cars and Trucks STRIP ET Drag Bias Ply Drag Slick ET Street Bias Ply DOT Drag Tire ET Street Radial DOT Drag Radial ET Street Radial II DOT Drag Radial TRUCK Baja STZ Street Smart All Terrain Radial OE Replacement Sizes Baja ATZ Plus All Terrain Radial Baja ATZ All Terrain Radial Baja MTZ Mud Terrain Radial Baja Claw TTC Extreme Terrain Radial M/T WHEELS SideBiter Classic Lock Classic Lock Black Classic II Classic II Black

Earn Points for Any Mickey Thompson or Dick Cepek Tire or Wheel!! Dick Cepek TRUCK Radial F-C II Mud Country Crusher All Terrain Radial Mud Terrain Radial Extreme Terrain Radial DICK CEPEK WHEELS Gun Metal 7 Torque DC-2 Black

For More Information Contact Mickey Thompson Tires 4600 Prosper Drive Stow, OH 44224 800-222-9092 MTPMA@mickeythompsontires.com Printed in USA M/T 11/2011