PIONEERS FOR ANNUAL REPORT 2016
p.2 Amway (Malaysia) Holdings Berhad
p.3 Annual Report 2016 40 th ANNIVERSARY PIONEERS FOR TOMORROW Annual Report 2016
p.4 OUR HERITAGE OVER THE YEARS 1976-1978 AMWAY Malaysia began operations with five employees at Jalan Ipoh, Kuala Lumpur. AMWAY Malaysia relocated to Jalan Semangat, Petaling Jaya. 1979-1980 First Regional Distribution Centre in Butterworth, Pulau Pinang. First NUTRILITE product, Family Pack, launched. A RICH HISTORY, A PROUD LEGACY A JOURNEY FROM 1976 TO 2016, AND BEYOND AMWAY Malaysia stands tall within the AMWAY worldwide group as one of the top-10 performing affiliates, backed by impressive indicators, such as sales turnover, profitability and a strong Core AMWAY Business Owner (ABO) Force of more than 251,000 ABOs. Listed on the Bursa Malaysia Main Market since 1996, AMWAY Malaysia is a leading direct selling company in the country offering a wide range of differentiated quality products. Ever since its inception in 1976, AMWAY Malaysia has always had one aim in mind: to help Malaysians live better lives. Its achievement today is only possible because of the solid partnership between the Company and ABOs. Together with the Founders Fundamentals and AMWAY s Values, Amway this partnership (Malaysia) Holdings has been Berhad driving AMWAY Malaysia forward, and will continue to do so in the years to come. 1981-1984 AMWAY Malaysia moved to Jalan 225, Petaling Jaya. Sponsored the launch of the Malaysian Youth Symphony Orchestra. 1985-1986 AMWAY Lottery Draw, in conjunction with its 10 th anniversary, with proceeds going to charity. Contributed RM500,000 towards the construction of the Tunas Harapan Homes in Kuala Selangor. 1987-1988 First locally-manufactured product, ALLANO Family Talcum Powder. Ground-breaking ceremony of the new AMWAY Malaysia HQ by Rich DeVos.
p.5 Annual Report 2016 1989-1990 NUTRILITE Health & Fitness Fair, the first of its kind. Grand opening of new HQ at 34, Jalan 223, Petaling Jaya. Launch of locally sourced AMWAY Shoppers Catalogue. 1991-1992 AMWAY Malaysia sales exceeded RM100 million. AMWAY Water Treatment System (WTS) introduced, hugely boosting sales growth. 1993-1995 Quality Life Live It, a campaign to foster caring and sharing among the community. New packaging of NUTRILITE, Personal Care and ARTISTRY TM products. 1996-1997 Listed on the Main Board of the KLSE. AMWAY Malaysia celebrated its 20 th anniversary with Family Day at Sunway Lagoon. The first AMWAY Diamond Advisory Council (ADAC) was formed. Celebrated the First Crown Ambassador Peter Lee & Choi Kit. Annual Report 2016
p.6 Amway (Malaysia) Holdings Berhad OUR HERITAGE OVER THE YEARS 1998-2001 ARTISTRY became the official cosmetics sponsor of the movie Nafas Cinta. Toy for a Smile, a campaign to bring cheer to children. AMWAY Air Treatment System (ATS) was launched. AMWAY2u.com went live, enabling online transactions 24/7. 2002-2005 AMWAY Malaysia was ranked amongst the Top-10 Overall Best-Managed Malaysian company by AsiaMoney. One By One, a campaign to help children in need, was launched. NUTRILITE and AMWAY WTS received Reader s Digest Superbrands Awards, the first of many awards in the years to come. AMWAY Malaysia sales exceeded RM500 million. 2006-2008 Celebrated the first Founders Crown Ambassador Charlie Lee Kim Soon and Linda Ng Kwee Choo. AMWAY Malaysia received the BrandLaureate Award 2006-2007 for best direct selling brand. NUTRILITE DOUBLE X, ATMOSPHERE Air Purifier and espring Water Treatment System launched. Amway (Malaysia) Holdings Berhad
p.7 Annual Report 2016 2009-2012 Brand new HQ opened at 28, Jalan 223, Petaling Jaya. AMWAY Brand Experience Center opened in AMWAY HQ. First AMWAY Enterpreneurship Convention held. 2013-2015 Celebrated NUTRILITE s 80 th anniversary with Colour Fun Run. Launched the eviewer, elibrary, epayment Gateway and AMWAY Central. AMWAY Malaysia sales exceeded RM1 billion. NUTRILITE BodyKey TM Weight Management Programme launched. 2016 & Beyond We celebrated 40 years of operations in Malaysia as a RM1 billion company. We will continue to grow from year to year, driven by our passion to achieve success together with our ABOs. With this strong partnership, and AMWAY Values, we are confident that we will continue to pioneer innovations well into the future. Annual Report 2016
p.8 Amway (Malaysia) Holdings Berhad OUR BRAND OVER THE YEARS NUTRILITE sources natural, organic plant concentrates, many grown on our own certified organic farms, and highly purified vitamins and minerals from around the world to meet our exacting quality standards. BEST OF NATURE BEST OF SCIENCE NUTRILITE is a vitamin, mineral and dietary supplement brand that provides a complete array of supplements for a range of needs, including general nutrition, heart health, weight management, and children s nutrition. Amway (Malaysia) Holdings Berhad
p.9 Annual Report 2016 All ingredients used in NUTRILITE products are extensively researched, tested and formulated to provide a product that meets the nutritional needs of people on their way to optimal health. Annual Report 2016
p.10 Amway (Malaysia) Holdings Berhad OUR BRAND OVER THE YEARS BEAUTY BEGINS WITH ARTISTRY This philosophy and practice has placed ARTISTRY as the world s #1 direct selling, premium beauty brand*. We believe that beauty is derived from truth. Truth that comes from careful, modern scientific discovery, and the belief that every woman s individual beauty should be celebrated. * Euromonitor International Limited, euromonitor.com/amway-claims Amway (Malaysia) Holdings Berhad
p.11 Annual Report 2016 Experience the endless, exceptional benefits ARTISTRY products can provide you. Annual Report 2016
p.12 Amway (Malaysia) Holdings Berhad OUR BRAND OVER THE YEARS With the touch of a button on the ATMOSPHERE Air Purifier, you are able to transform the environment and enjoy clean, refreshing indoor air. This convenience enable us to achieve a sense of dignity, pride and esteem by having quality, clean air. ENJOY TRUE WATER AND AIR The espring Water Treatment System and ATMOSPHERE Air Purifier are testaments to AMWAY s constant drive to break new grounds with the latest innovations to meet the increasing market standards for safety and efficacy. Combining state-of-the-art technologies with sleek and contemporary design, these devices fit effortlessly into varying lifestyles, meeting the common, vital need for clean water and clean air. Amway (Malaysia) Holdings Berhad
p.13 The espring Water Treatment System provides clean, fresh-tasting water while retaining beneficial minerals every time you turn on the tap. This innovation is a giant step in the direction of safe, clean and sustainable drinking water. Annual Report 2016