TO: Mercedes-Benz Dealers FROM: MBUSA Product Management RE: MY16 Pricing Announcement & What s New DATE: June 4, 2015 Dear Colleagues, Please find the Model Year 2016 Mercedes-Benz Passenger Car/Light Truck pricing and tentative launch dates below. This year we launch five all-new models (AMG GT, S600 Maybach, GLE Coupe, smart fortwo and GLC SUV) and one facelift (GLE SUV). These new models, as well as other additions to our portfolio, position us for yet another record year. The brand new AMG GT and S600 Maybach are already available and receiving accolades as the new benchmarks in their respective segments. The GLE Coupe, which debuted earlier this year at the Detroit Auto Show is also receiving rave reviews. Looking ahead to Q3/Q4, we have the all-new smart fortwo and the GLC both of which will certainly support our strong push to another record year. Wholesale Release* MSRP* C300d-4M (NEW) February 2016 TBA C300 August $38,950 C Sedan C300-4M August $40,950 C350e (Plug-In-Hybrid) (NEW) September TBA C450-4M Sport AMG (NEW) September TBA C63 AMG August $64,700 C63 S AMG August $72,700 E250BTC April 14, 2015 $52,650 E250BTC-4M April 14, 2015 $55,150 E Sedan E350 April 14, 2015 $53,100 E350-4M April 14, 2015 $55,600 E400 April 14, 2015 $63,100 E400-4M April 14, 2015 $65,600 E63-4M S AMG April 14, 2015 $101,700
Wholesale Release* MSRP* E Wagon E350-4M April 14, 2015 $59,900 E63-4M S AMG April 14, 2015 $104,300 E Coupe E400 April 14, 2015 $54,200 E400-4M April 14, 2015 $56,700 E550 April 14, 2015 $60,300 E Cab E400 April 14, 2015 $62,250 E550 April 14, 2015 $68,700 CLS400 mid-july $66,900 CLS400-4M mid-july $69,400 CLS CLS550 mid-july $74,100 CLS550-4M mid-july $76,600 CLS63-4M S AMG mid-july $107,800 S550e (Plug-In-Hybrid) (NEW) early August $95,650 S Sedan / Maybach S550 early August $95,650 S550-4M early August $98,650 S600 early August $169,050 S63-4M AMG early August $143,250 S65 AMG early August $224,650 Mercedes-Maybach S600 (NEW) April 14, 2015 $189,350 S Coupe S550-4M early August $121,550 S63-4M AMG early August $163,150 S65 AMG early August $234,050
Wholesale Release* MSRP* SL400 mid-july $85,050 SL SL550 mid-july $108,050 SL63 AMG mid-july $149,700 SL65 mid-july $217,550 SLK300 (NEW) mid-july $47,000 SLK SLK350 mid-july $59,200 SLK55 AMG mid-july $72,600 B B250e mid-october TBA CLA250 mid-october TBA CLA CLA250-4M mid-october TBA CLA45-4M AMG mid-october TBA smart Coupe (Gasoline) (NEW) September TBA Cabriolet (Gasoline) (NEW) April 2016 TBA Coupe (Electric) early July (carryover MY15) TBA GLA250 mid-october TBA GLA GLA250-4M mid-october TBA GLA45-4M AMG mid-october TBA GLC GLC300 (NEW) mid-november TBA GLC300-4M (NEW) mid-november TBA
Wholesale Release* MSRP* GLE300d-4M (NEW) early August $52,500 GLE550e-4M (Plug-In-Hybrid) (NEW) early September TBA GLE350-4M (NEW) early August $53,600 GLE GLE350 (NEW) early August $51,100 GLE400-4M (NEW) early August $64,600 GLE63 AMG (NEW) early August $99,950 GLE63 S AMG (NEW) early August $107,100 GLE Coupe GLE450-4M (NEW) early August TBA GLE63 S AMG (NEW) early August TBA G550 mid-october TBA G G63 AMG mid-october TBA G65 AMG (NEW) mid-october TBA GL350-4M BlueTec early August $64,550 GL GL450-4M early August $66,200 GL550-4M early August $91,300 GL63 AMG early August $121,100 GT AMG GT S (NEW) April 14, 2015 $129,900 **PLEASE NOTE THAT AFOREMENTIONED LAUNCH DATES AND PRICING ARE SUBJECT TO CHANGE! PLEASE REFER TO UPCOMING NCUs FOR ADDITIONAL DETAILS!**
Below is a short summary of what s new for Model Year 2016. If you have further questions you will find additional information on the Dealer Ordering Guide. B-Class Electric Drive Details about the the 2016 B-Class Electric Drive will be communicated closer to the anticipated launch date. CLA The 2016 CLA will feature a number of new options as well as a limited special edition. Limited Edition Edition: Orange 750 units nationwide (allocated to dealers), available for CLA250 and CLA250 4MATIC models. A separate NCA will be sent closer to launch with further details Standard DYNAMIC SELECT and seat cushion length adjustments New 18 AMG Multi-spoke Wheel for 321 Sport Package Introduction of Night Package (only i.c.w. 321 Sport Package) New option Selective Damping System (459) Welcome Light Show for optional Ambient Lighting New contrast stitching color for black and grey MB Tex upholstery The 18 Wheel 46R will be discontinued. C-Class The MY16 C-Class Sedan will see the introduction of three new variants (C450 AMG Sport replacing the C400 4MATIC; C350e Plug-In Hybrid; C300d 4MATIC), several new options, and an adjusted packaging structure. C300/C300 4MATIC New Premium 1 Package (SIRIUS Satellite Radio, KEYLESS-GO, Blind-Spot Assist); newly introduced Premium 2 Package (Heated Seats, Burmester Premium Sound System, LED Headlights) Introduction of Parking Assist Package with Surround View Camera Introduction of Night Package (only i.c.w. 321 Sport Package) Addition of designo Cardinal Red New Option Heated Steering Wheel Luxury Package: - Rim (R08) painted silver instead of dark grey - visible exhaust pipes replaced by chrome wing design C350e (Plug-In-Hybrid) Introduction in ZEV-states only Standard AIRMATIC Suspension and 18 Wheels (22R) All other equipment based on C300 (exception: Sport Package not available)
C300d 4MATIC Further information provided closer to launch C63 New designo interiors will be available E-Class Sedan/Wagon The 2016 E-Class Sedan and Wagon will include a number of new options including the introduction of an all-new headunit (NTG5*1). This is the final model year of the current generation Code 792 Palladium Silver metallic paint deleted New paint Code 992 Selenite Grey metallic added Introduction of Night Package (only i.c.w. 321 Sport Package) Sedans: AMG model baumuster 212.092 (non S Model) has been deleted See below for cross-carline and connected car services changes impacting the E-Class E-Class Coupe/Cabriolet The 2016 E-Class Coupe/Cabriolet include a simplified packaging structure and a new headunit. New, streamlined option packages (i.e., P01, P02, P03) for easier ordering Code 792 Palladium Silver metallic paint deleted New paint Code 992 Selenite Grey metallic added Code 321 Sport Package now includes AMG Bodystyling on the E400 models Introduction of Night Package (only i.c.w. 321 Sport Package) See below for cross-carline and connected car services changes impacting the CLS-Class CLS-Class The 2016 CLS550 receives the acclaimed 9-speed automatic transmission as well as other changes. New 9-speed automatic transmission now standard on CLS550 4MATIC, (in addition to CLS550 2WD) Code 792 Palladium Silver metallic paint deleted New paint Code 992 Selenite Grey metallic added Introduction of Night Package (only i.c.w. 321 Sport Package) See below for cross-carline and connected car services changes impacting the E-Class S-Class Sedan The 2016 S-Class is the first model with Speed Limit Assist as well as Near Field Communication (NFC). A Plug-In Hybrid variant will also be offered. New model: S550e, our first Plug-In Hybrid model Near Field Communication (NFC) added as standard equipment Driver Assistance Package now includes code 513 Speed Limit Assist
Code 792 Palladium Silver metallic paint deleted. (Available on Maybach S600 until June production) New paint code 992 Selenite Grey metallic and code 989 Emerald Green metallic available starting with October production S-Class Coupe The S-Class Coupe will include Speed Limit Assist as well as a designo upholstery and Swarovski Crystal Headlamps. Driver Assistance Package now includes code 513 Speed Limit Assist Code 792 Palladium Silver metallic paint deleted New paint code 992 Selenite Grey metallic available starting with October production New upholstery designo Bengal Red/Black is now available on S550 (code 977) and AMG S63 (code 567), already offered on AMG S65 Swarovski Crystal Headlamps available as an option on S550 and AMG S63 (code 5U5) GLA The 2016 GLA includes a number of new options as well as added standard equipment. New Infotainment Generation (NTG5) with upgraded standard features: - Media Interface - Pre-wiring for Garmin Map Pilot - 7 display (upgraded from 5.8 ) Otherwise upgraded Standard Equipment: - KEYLESS-START - Dual-Zone Climate Control (581) - DYNAMIC SELECT - seat cushion length adjustment KEYLESS-GO becomes part of Premium Package (also remains stand-alone option) New Option Multi-color Ambient Lighting (877) part of Interior Package and stand-alone option Grey leather (808) replaced by two-tone beige/black leather interior (855) Introduction of Night Package (only i.c.w. Sport Package 321) Introduction of Kryptonite Green metallic (175), replacing Universe Blue 180 degree view functionality for Rear View Camera Power Passenger Seat available as stand-alone option GLC The 2016 GLC is completely redesigned, replacing the current generation GLK. We will see a number of new options as well as added standard equipment, moving the GLC to the top of its segment. Additional details and pricing will be communicated following the World Premiere in mid-june 2015.
GLE The year of the SUV brings a nomenclature change for our bestselling SUV. The ML-Class officially becomes the GLE SUV. This thoroughly revised SUV becomes even more appealing with newly designed headlamps, front fenders, front and rear bumpers, full LED tail lamps as well as a personalized cockpit. This new design includes increased standard equipment and maintains the high level of quality and safety systems expected in this premium SUV. GLE300d, GLE350, GLE350 4MATIC, GLE400 4MATIC, GLE550e 4MATIC, GLE63, GLE63 S High levels of active and passive safety systems including: Collision Prevention Assist Plus, PRE- SAFE PLUS with rear-end collision prevention, and Crosswind Stabilization New interior color and trim options Introduction of designo Cardinal Red metallic New Wheel designs offering 18-21 options New headunit generation with larger display Introduction of the high-performance Mercedes-AMG GLE 63 S 4MATIC GLE Coupe The all-new GLE Coupe blends the heritage of our classic coupes with the ruggedness of our SUVs bringing a sporty dynamic driving experience filled with emotion. GLE450 AMG Sport Coupe Introduces the first of the all-new AMG Sport models o 3.0-Liter biturbo V-6 producing 362 hp & 384 lb-ft of torque Sporty and aggressive stance Standard Equipment: o 21 wheels with optional 22 wheels o Standard AIRMATIC Suspension o 9-speed transmission o AMG Performance 4MATIC o New headunit generation with larger display o LED Intelligent Light System o Rearview Camera GL-Class For MY16, the GL-Class includes 5 years of mbrace services as standard. Please also note the deletion of 151 - Cinnabar Red metallic (MY17 designo Cardinal Red will be introduced). G-Class The 2016 G-Class includes the introduction of the new Mercedes-AMG G65. It will also include a number of new options as well as added standard equipment. Additional details and pricing will be communicated after the World Premiere in mid-june 2015.
SLK For MY16, the SLK250 is replaced with a more powerful SLK300, coming standard with the new 9- speed automatic transmission. A simplified packaging strategy (Base, Premium 1, Premium 2, Premium 3) will reduce offering complexity. SLK300/350 SLK300 replacing SLK250 - standard 9G-TRONIC Blind Spot Monitor becomes available outside of Driver Assistance Package Omission of Steel Grey (755) and Palladium Silver (792); Addition of Selenite Grey metallic (992) and Magno Shadow Grey (281) SLK55 AMG P18pkg - AMG Carbon Styling Package is available for 2016 Model Year SL SL550 Increase in power from 429hp to 449hp Mille Miglia Edition 400 units with special paint, upholstery and trim pieces All models Omission of Steel Grey (755) and Palladium Silver (792) Addition of Selenite Grey metallic (992) Cross-Carline Equipment Various changes and additions affecting all or most models include: Elimination of 049vgc Media Interface cables for all models (except SL/SLK/G) o Customer can now use their own USB cable Change from AGILITY SELECT to DYNAMIC SELECT for all MY16s (various features depending on model series) NTG5*1 Headunit rollout to GLA/GLC/GLE/GLE Coupe/E Introduction of HD Voice for compatible mobile devices Ability to De-activate Touchpad through Headunit Menu
Connected Car Services (mbrace and SiriusXM) (See 4/17/15 announcement for preliminary details) Five years of mbrace Connect connected car standard services (included in MSRP of every MY16 - including those retailed prior to the official launch in mid-july o A marketing campaign will occur over the summer to inform customers and migrate prelaunch vehicles. New Remote Start function as part of mbrace Connect on compatible model lines, including C, CLA, GLA, GLC, GLE, GLS and S/Maybach Three customer-pay upgrade options each with a complimentary trial period called mbrace Secure, mbrace Concierge, and mbrace Entertain The retail activation process for all mbrace services via ESA or ipad Delivery App remains unchanged and will be essential for the customer to receive service, including mbrace Connect Credit card will not be required to activate the mbrace Connect standard services, but remains a requirement to receive trials for the optional packages Detailed information about the new mbrace offerings and pricing will be issued closer to launch SiriusXM Traffic & Weather data services will now be included in MSRP of COMAND-equipped vehicles for five years (previously three years). The addition of all new vehicles and the many enhancements to our lineup are sure to provide you with excellent selling opportunities. Thank you for your continued support and enthusiasm! M. Bart Herring General Manager Product Management