Our Portfolio 2015
Snog To create a highly stylised, show stopping retail frozen yogurt servery within a vintage Routemaster bus to be SNOG Frozen Yogurts first mobile store. Design and engineer a roof solution that could support large illuminated signage that would work at the touch of a button, rising and lowering on demand. Production time was very limited for such a complex build but SNOG were trading on London s Southbank successfully throughout 2014. More units are now being discussed. An eye catching, spectacular vehicle in the right high footfall location delivers exceptional results.
Rosebery To build a quintessentially British premium cocktail bar experience using a vintage Routemaster bus. 3 months of design working with the client to then start producing the World s most glamorous mobile cocktail bar, premium materials are used throughout, lighting designs tested and high end functionality hidden behind the scene make the Rosebery totally unique. Production took 18 weeks from start to finish, all completed on time for the Rosebery s first event in Cannes for Facebook. The Rosebery now appears at some of the World s best events and parties.
MCM To produce and assist with design layout for this highly regarded luxury fashion brand MCM and build a very stylised mobile showroom and reception area for VIP s and press. Fashion TV, a dance floor, high end product display areas supported with video content to show a history timeline of the brand and comfortable seating area with a Champagne bar. Using certain key elements from the MCM luxury luggage designs we produced a stunning creation that included a video wall showing The 1 week hire quickly turned into a 3 month hire when the client saw the high level of finishing and potential of the bus.
Nokia Nokia needed to launch & educate on its Lumia range of phones and accessories to business users in a very on brand environment at the business users head offices. One of our modern, low floor buses was used. To create accurate 3D from plans we designed with the client before the build to achieve sign off. NOKIA needed a sharp, focussed feel onboard that included displays, meeting room, interactive product displays. The results are stunning, you cannot tell the difference from the 3D to the finished bus which is always a good sign. NOKIA re established itself as a contender by increasing market share across business and consumer markets. The bus activity played a major role in this success.
French TV To create a mobile TV studio for 6 weeks over the London Olympics 2012. Client SIS & TV France.. Many, many factors had to be considered to successfully achieve what the client needed. Lots of power for the onboard equipment, high visibility studio, editing suite, storage for crew and equipment. Two drivers covered 18 hour days. Planning this activity took 5 months, we worked closely with the client to hit the ground running. TV France won awards for their high impact, imaginative, quirky coverage of London 2012.
Marks & Spencer To convert a Routemaster bus to travel unrestricted through Europe, which means cutting it down to 4m high from 4.45m high as Europe s vehicle height is 4m. We did this without loosing the charm of the London classic Routemaster, when stationary the bus had to function as an on brand showroom to promote M&S clothing website in Europe. We had a limited time to engineer the roof solution, fitting large LED message board and refit the interior of the bus for a winter tour of Europe. One of our support vehicles travelled with the bus on its 6500 kilometre journey of major Cities across Europe. A huge PR success for M&S.
Avon To supply 4 converted,branded buses to work 6 days a week for 15 months. AVON first came to us to hire one bus for a weeks press campaign, after the initial success bus 2, 3 and 4 were ordered to roll out the activity out across the UK to support their sales leaders. The buses hit City centres, events and conferences without missing day. A truly massive hit rate over the campaign boosting Avons brand / product awareness.
New Look To adapt an existing conversion to a mobile changing room for consumers to try on and find out more about the New Look Denim range. To create a highly stylised on brand interior to function as a changing room, Selfie zone, nail bar and information zone. Lots of storage for goody bag give aways for consumers across the UK. Despite the winter weather the bus stole the show at every high street it visited.
GHD To supply a vintage 31ft Airstream trailer, create a large opening hydraulic hatch entrance and build in a welcome desk, 4 styling stations and hair wash station. Provide a huge amount of power so the unit can operate in any location as a fully functioning hair salon. The Airstream has now worked across many products from the GHD range, highly adaptable and scaleable for small or large events. Every year the Airstream is reinvented for their latest offering. A highly valued, versatile trailer that is always in fashion due to its classic design.
Grey Goose Instructed by agency Ragged Edge to create an amazing bar interior and stunning exterior within a classic vintage citroen H Van. With only 7 weeks to transform a very battered H Van into the World s most glamorous mobile bar, serving just 2 people in a stunningly designed interior by a dedicated bar man was always going to be a success. Now working in Europe as well as UK, this conversion and activity has set the benchmark for how to promote a premium product. Massive PR success.
Movember Movember needed a roadshow vehicle to tour the UK summer festivals to gain momentum before the famous month of Movember. Refit an existing modern low floor bus to accommodate a bar, DJ, website sign up zone and supply a trailer towed by the bus to hold all the outdoor props. A truly MoTastic success!
Yahoo Rework a luxury coach to travel European Cities to promote Yahoo on the road music festival tour for agency HAVAS. Yahoo put on free gigs with the latest hot bands from the USA & Europe, the coach was a base for press & Yahoo staff, ticket give away competitions, radio, blogger & TV interviews and a mobile billboard. A full refit of our double deck coach to create 3 zones, on board power, WiFi, Monitors inside and out, branded walls for celeb photo opportunities. Our vinyl fitting crew had to rebrand areas after each location ready for the next event. 6500 kms covered. The coach became a huge hit on social media, the coach help seed each event. A big success.
Anthill To supply one of our classic VW campers to support a press campaign for a new start up company. Re trim the interior of our 1976 VW camper van, respray the exterior and spot brand the body. One of our roadshow drivers delivered and moved the VW around key locations to hit high footfall areas and be at press photocalls. Even the weather behaved to make the day another big success.
Royal Mint We were approached directly by the Royal Mint to activate their only mobile roadshow in their 1000 year history. The modern low floor bus & supporting trailer / staircase provided a high throughput mobile retail unit to sell their exclusive commemorative coins at events, shows & City Centres. We started from scratch and bought in retail space designers to assist us in designing the perfect retail space for the Royal Mint to operate from. The trailer was a key element to the success of the mobile store as footfall traffic through the bus was dramatically increased. The upper deck of the bus was a timeline of their 1000 year history which then led to the retail point on the lower deck. The bus consistently delivered great sales across the 6 months it was activated.
Nokia X To create a mobile base to support the launch the android Nokia X platform to app developers across Europe in a functional, high tech, classic Rouetmaster bus. We designed the Routemaster to travel at 4m high so travel in Europe was unrestricted, worked with Nokia s creative agency to provide an on brand mobile environment with robust web access across all 7 countries visited. We provided 2 drivers and 1 event manager to provide a seamless service in managing the passage through alpine countries in winter months without incident. The Bus Business also provided a support vehicle that followed the bus across Spain, France, Italy, Hungary, Czech Republic, Germany, England. App developers across Europe were impressed and grateful for Nokia to reach out to them in such a creative way to show them new hardwear and software.
Shopcade To create a meeting place, photo opportunity, big billboard advertising at London Fashion Week without paying huge London site fees. We supplied one of our pre converted London Routemasters, re - wrapped the exterior & interior, added some cool stage lighting, branded a step & repeat board, supplied a proactive driver and Shopcade did the rest. The Shopcade bus sat outside London Fashion Week successfully for 5 days, creating a stir and inundated with visitors, our client was super happy.
Canopius We were approached directly by Canopius to supply a vintage motorbike with sidecar, provide a rider / vehicle manager to deliver and manage the bike at their annual conference in Monaco, France. The bike and sidecar had to be photographed in a studio, fully branded to support their conference branding. A quick turnaround was needed to successfully achieve everything the client needed, we love a challenge. We resprayed one of stock sidecar bikes, branded it and sent our lucky rider out to Monaco with the sidecar safely in a trailer. The bike & sidecar not only acted as dressing for the outside of the venue but travelled guests around Monaco successfully throughout the conference.
Airstream