Published on Market Research Reports Inc. (https://www.marketresearchreports.com) Home > Travel and Tourism in Malaysia to 2017 Travel and Tourism in Malaysia to 2017 Publication ID: TMC0513014 Publication May 9, 2013 Date: Pages: 145 Publisher: Timetric Countries: Malaysia [1] $1,950.00 Publication Type * - Select - Please choose the suitable license type from above. More details are at given under tab "Report License Types" below. Add to cart Tourism & Travel [2] Country Overview (Travel & Leisure) [3] Travel & Leisure [4] Description:
Malaysia enjoys a strong position in global tourism and was ranked the ninth most visited country in the world by the United Nations World Tourism Organization (UNWTO) in 2011. The growth in Malaysian tourism was driven by government initiatives which aim to promote tourism in the country and increase investment in tourism infrastructure development. Malaysia s tourism sector has been important in driving the country s economic and social development since the late 1990s and has emerged as the second-largest foreign exchange earner after manufacturing for the country. According to the World Travel and Tourism Council (WTTC), the direct contribution of the sector to the country s GDP stood at 6.9% in 2012 and is forecast to increase to 7.5% by 2017. The report provides detailed market analysis, information and insights, including: Historic and forecast tourist volumes covering the entire Malaysian travel and tourism sector Detailed analysis of tourist spending patterns in Malaysia The total, direct and indirect tourism output generated by each category within the Malaysian travel and tourism sector Employment and salary trends for various categories in the Malaysian travel and tourism sector, such as accommodation, sightseeing and entertainment, foodservice, transportation, retail, travel intermediaries and others Detailed market classification across each category with analysis using similar metrics Detailed analysis of the airline, hotel, car rental and travel intermediaries industries Scope This report provides extensive analysis related to tourism demands and flows in Malaysia: It details historical values for the Malaysian tourism sector for 2008 2012, along with forecast figures for 2013 2017 It provides comprehensive analysis of travel and tourism demand factors with values for both the 2008 2012 review period and the 2013 2017 forecast period The report provides detailed analysis and forecasting of domestic, inbound and outbound tourist flows in Malaysia It provides employment and salary trends for various categories of the travel and tourism sector It provides comprehensive analysis of the trends in the airline, hotel, car rental and travel intermediaries industries with values for both the 2008 2012 review period and the 2013 2017 forecast period Reasons To Buy Take strategic business decisions using historic and forecast market data related to the Malaysian travel and tourism sector Understand the demand-side dynamics within the Malaysian travel and tourism sector, along with key market trends and growth opportunities Identify the spending patterns of domestic, inbound and outbound tourists by individual categories Analyze key employment and compensation data related to the travel and tourism sector in
Malaysia Key Highlights Malaysia has traditionally been a popular destination for tourists in the Asia-Pacific region and this has been reflected in the country s relatively high volume of inbound tourists. The number of international visitors to the country increased steadily from 22.1 million in 2008 to 25.0 million in 2012. The five main countries from which Malaysia s inbound tourist arrivals originate are Singapore, Indonesia, Thailand, China and Brunei. The Malaysian government is committed to further developing the country s tourism in collaboration with private companies. For example, the government set the target of 2020:36:168, which states that, by 2020, Malaysia expects to record 36 million tourist arrivals and MYR168 billion in tourist receipts. Based on this target, the government expects the tourism sector to grow by three times its current size and contribute a weekly tourist expenditure of MYR3 billion to the country s GDP in 2020. Domestic tourism expenditure increased from MYR16.1 billion (US$4.8 billion) in 2008 to MYR39.7 billion (US$13.0 billion) in 2012, after recording a CAGR of 25.32% during the review period. Retail held the largest share of total expenditure in 2012, followed by transportation and foodservice. Domestic tourism expenditure is expected to increase at a CAGR of 13.92% over the forecast period, to post a total expenditure of MYR76.2 billion (US$24.9 billion) in 2017. Malaysia has become a key destination for Middle East tourists due to its Islamic heritage. International arrivals from the Middle East recorded the highest CAGR of 9.64% of any region in the review period. Travelers from the Middle East are also high-spenders which bodes well for tourism receipts. Outbound tourist volumes rose from 36.7 million in 2008 to 48.9 million in 2012, at a CAGR of 7.46% during the review period. Leisure travel is expected to be the key driver for outbound travel in the forecast period. Outbound tourism is expected to increase at a CAGR of 5.61% over the forecast period. Outbound departures are set to reach 64.3 million by 2017 as a result of strong economic and aviation capacity growth. In terms of region, Asia-Pacific is the most visited destination by Malaysians, followed by South America and North America. The airline market s load factor, a measure of its capacity utilization rate, increased from 70.9% in 2008 to 77.5% in 2012, and is expected to increase to 81.0% by 2017. Low-cost carriers posted a higher load factor of 80.3% in comparison to the 74.3% load factor of full service carriers in 2012. Room occupancy rates declined from 66.3% in 2008 to 62.4% in 2012 but are expected to increase at a CAGR of 0.87% over the forecast period to post an occupancy rate of 65.2% by 2017. Midscale hotels had the highest occupancy rate at 65.1% in 2012. Luxury hotels are expected to hold the highest occupancy rate in 2017. Car fleet size increased from 90,474 in 2008 to 114,949 in 2012 and is expected to reach 136,580 by 2017. The number of rental days also rose from 24.9 days in 2008 to 32.3 in 2012, and is expected to increase to 39.1 days by 2017. Additionally, the utilization rate improved from 75.4% in 2008 to 77.0% in 2012, and is expected to increase to 78.5% by 2017.
The market share of online intermediaries is expected to increase in line with rising internet penetration. The online travel channel s share of the travel intermediaries industry is expected to increase at a CAGR of 13.43% over the forecast period. Consequently, the in-store channels market share is anticipated to record a slowdown over the forecast period as it grows at a CAGR of 2.93%, compared to a CAGR of 5.63% registered during the review period. Table Of Contents: 1 Executive Summary 2 Market Overview 2.4.1 Strengths 2.4.2 Weaknesses 2.4.3 Opportunities 2.4.4 Threats 3 Tourism Flows 3.1.1 Performance outlook 3.1.2 Key issues and trends 3.2.1 Performance outlook 3.2.2 Key issues and trends 3.3.1 Performance outlook 3.3.2 Key issues and trends 4 Airlines 5 Hotels 6 Car Rental 7 Travel Intermediaries 8 Company Profiles - Airlines 8.1.1 Malaysian Airline System Berhad company overview 8.1.2 Malaysian Airline System Berhad business description 8.1.3 Malaysian Airline System Berhad main services and brands 8.1.4 Malaysian Airline System Berhad history 8.1.5 Malaysian Airline System Berhad SWOT analysis 8.1.6 Malaysian Airline System Berhad strengths 8.1.7 Malaysian Airline System Berhad weaknesses 8.1.8 Malaysian Airline System Berhad opportunities 8.1.9 Malaysian Airline System Berhad threats 8.1.10 Malaysian Airline System Berhad key competitors 8.1.11 Malaysian Airline System Berhad key employees 8.2.1 AirAsia Berhad company overview 8.2.2 AirAsia Berhad business description 8.2.3 AirAsia Berhad main services and brands
8.2.4 AirAsia Berhad history 8.2.5 AirAsia Berhad SWOT analysis 8.2.6 AirAsia Berhad strengths 8.2.7 AirAsia Berhad weaknesses 8.2.8 AirAsia Berhad opportunities 8.2.9 AirAsia Berhad threats 8.2.10 AirAsia Berhad key competitors 8.2.11 AirAsia Berhad key employees 8.3.1 FlyFirefly Sdn Bhd company overview 8.3.2 FlyFirefly Sdn Bhd main services 8.3.3 FlyFirefly Sdn Bhd key competitors 8.3.4 FlyFirefly Sdn Bhd key employees 8.4.1 AirAsia X Sdn Bhd company overview 8.4.2 AirAsia X Sdn Bhd main services 8.4.3 AirAsia X Sdn Bhd key competitors 8.4.4 AirAsia X Sdn Bhd key employees 8.5.1 MASwings Sdn Bhd company overview 8.5.2 MASwings Sdn Bhd main services 8.5.3 MASwings Sdn Bhd key competitors 8.5.4 MASwings Sdn Bhd key employees 9 Company Profiles - Hotels 9.1.1 Tune Hotels Sdn Bhd company overview 9.1.2 Tune Hotels Sdn Bhd main services 9.1.3 Tune Hotels Sdn Bhd key competitors 9.1.4 Tune Hotels Sdn Bhd key employees 9.2.1 CITITEL Hotel Management Sdn Bhd company overview 9.2.2 CITITEL Hotel Management Sdn Bhd main services 9.2.3 CITITEL Hotel Management Sdn Bhd key competitors 9.2.4 CITITEL Hotel Management Sdn Bhd key employees 9.3.1 Grand Hyatt Malaysia company overview 9.3.2 Grand Hyatt Malaysia main services 9.3.3 Grand Hyatt Malaysia key competitors 9.3.4 Grand Hyatt Malaysia key employees 9.4.1 YTL Hotels & Properties Sdn Bhd company overview 9.4.2 YTL Hotels & Properties Sdn Bhd main services 9.4.3 YTL Hotels & Properties Sdn Bhd key competitors 9.4.4 YTL Hotels & Properties Sdn Bhd key employees 9.5.1 Four Seasons Malaysia company overview 9.5.2 Four Seasons Malaysia main services 9.5.3 Four Seasons Malaysia key competitors
9.5.4 Four Seasons Malaysia key employees 10 Company Profiles Car Rental 10.1.1 ORIX Car Rentals Sdn Bhd company overview 10.1.2 ORIX Car Rentals Sdn Bhd main services 10.1.3 ORIX Car Rentals Sdn Bhd key competitors 10.1.4 ORIX Car Rentals Sdn Bhd key employees 10.2.1 Europcar Malaysia company overview 10.2.2 Europcar Malaysia main services 10.2.3 Europcar Malaysia key competitors 10.2.4 Europcar Malaysia key employees 10.3.1 Avis Malaysia company overview 10.3.2 Avis Malaysia main services 10.3.3 Avis Malaysia key competitors 10.3.4 Avis Malaysia key employees 10.4.1 Mayflower Car Rental company overview 10.4.2 Mayflower Car Rental main services 10.4.3 Mayflower Car Rental key competitors 10.4.4 Mayflower Car Rental key employees 10.5.1 Hertz Car Rental Malaysia company overview 10.5.2 Hertz Car Rental Malaysia main services 10.5.3 Hertz Car Rental Malaysia key competitors 10.5.4 Hertz Car Rental Malaysia key employees 11 Company Profiles Travel Intermediaries 11.1.1 Malaysian Harmony Tour & Travel company overview 11.1.2 Malaysian Harmony Tour & Travel main services 11.1.3 Malaysian Harmony Tour & Travel key competitors 11.1.4 Malaysian Harmony Tour & Travel key employees 11.2.1 Forever Travel Service Sdn Bhd company overview 11.2.2 Forever Travel Service Sdn Bhd main services 11.2.3 Forever Travel Service Sdn Bhd key competitors 11.2.4 Forever Travel Service Sdn Bhd key employees 11.3.1 Golden Deluxe Travel Service Agency Sdn Bhd company overview 11.3.2 Golden Deluxe Travel Service Agency Sdn Bhd main services 11.3.3 Golden Deluxe Travel Service Agency Sdn Bhd key competitors 11.3.4 Golden Deluxe Travel Service Agency Sdn Bhd key employees 11.4.1 Reliance Shipping & Travel Agencies Sdn Bhd company overview 11.4.2 Reliance Shipping & Travel Agencies Sdn Bhd main services 11.4.3 Reliance Shipping & Travel Agencies Sdn Bhd key competitors 11.4.4 Reliance Shipping & Travel Agencies Sdn Bhd key employees 11.5.1 Mayflower Acme Tours Sdn Bhd company overview
11.5.2 Mayflower Acme Tours Sdn Bhd main services 11.5.3 Mayflower Acme Tours Sdn Bhd key competitors 11.5.4 Mayflower Acme Tours Sdn Bhd key employees 12 Market Data Analysis 12.1.1 Total tourism output 12.1.2 Direct tourism output 12.1.3 Indirect tourism output 12.1.4 Tourism output per employee 12.1.5 Direct tourism output per employee 12.1.6 Indirect tourism output per employee 12.2.1 Total tourism employment 12.2.2 Direct tourism employment 12.2.3 Indirect tourism employment 12.2.4 Tourism employee compensation 12.2.5 Total gross income generated by total tourism employment 12.3.1 Domestic trips by purpose of visit 12.3.2 Number of overnight stays 12.3.3 Total domestic tourist expenditure 12.3.4 Average expenditure per domestic tourist by category 12.4.1 International arrivals by region 12.4.2 International arrivals by purpose of visit 12.4.3 Total inbound tourism expenditure by category 12.4.4 Average international tourist expenditure by category 12.5.1 International departures by region 12.5.2 International departures by purpose of visit 12.5.3 Number of overnight stays 12.5.4 Total outbound tourism expenditure by category 12.5.5 Average outbound expenditure per resident by category 12.6.1 Seats available 12.6.2 Seats sold by carrier type business travel 12.6.3 Seats sold by carrier type leisure travel 12.6.4 Load factor by carrier type 12.6.5 Passenger kilometers available by carrier type 12.6.6 Revenue-generating passenger kilometers by carrier type 12.6.7 Revenue per passenger by carrier type 12.6.8 Total revenue by carrier type 12.7.1 Establishments by hotel category 12.7.2 Available rooms by hotel category 12.7.3 Room occupancy rate by hotel category 12.7.4 Room nights available by hotel category
12.7.5 Room nights occupied by hotel category 12.7.6 Average revenue per available room by hotel category 12.7.7 Revenue per occupied room by hotel category 12.7.8 Total revenue per available room by hotel category 12.7.9 Total revenue by hotel category and customer type 12.7.10 Guests by hotel category and customer type 12.8.1 Market value by customer type and rental location 12.8.2 Fleet size 12.8.3 Rental occasions and days 12.8.4 Rental length 12.8.5 Average rental length 12.8.6 Utilization rate 12.8.7 Average revenue per day 12.9.1 Market value by product type 12.9.2 Online revenues by type of intermediary or provider 12.9.3 Online revenues by type of tourist 12.9.4 In-store revenues by type of intermediaries 12.9.5 In-store revenues by type of tourist 12.9.6 Travel agent revenues from domestic tourism by sales channel 12.9.7 Travel agent revenues from international tourism by sales channel 12.9.8 Tour operator revenues from domestic tourism by sales channel 12.9.9 Tour operator revenues from international tourism by sales channel 12.9.10 Other intermediaries revenues from domestic tourism by sales channel 12.9.11 Other intermediaries revenues from international tourism by sales channel 13 Appendix List of Tables Table 1: Malaysian Airline System Berhad, Key Facts Table 2: Malaysian Airline System Berhad, Main Services and Brands Table 3: Malaysian Airline System Berhad, History Table 4:Malaysian Airline System Berhad, Key Employees Table 5: AirAsia Berhad, Key Facts Table 6: AirAsia Berhad, Main Services and Brands Table 7: AirAsia Berhad, History Table 8:AirAsia Berhad, Key Employees Table 9: FlyFirefly Sdn Bhd, Key Facts Table 10: FlyFirefly Sdn Bhd, Main Services Table 11: FlyFirefly Sdn Bhd, Key Employees Table 12: AirAsia X Sdn Bhd, Key Facts Table 13: AirAsia X Sdn Bhd, Main Services
Table 14: AirAsia X Sdn Bhd, Key Employees Table 15: MASwings Sdn Bhd, Key Facts Table 16: MASwings Sdn Bhd, Main Services Table 17: MASwings Sdn Bhd, Key Employees Table 18: Tune Hotels Sdn Bhd, Key Facts Table 19: Tune Hotels Sdn Bhd, Main Services Table 20: Tune Hotels Sdn Bhd, Key Employees Table 21: CITITEL Hotel Management Sdn Bhd, Key Facts Table 22: CITITEL Hotel Management Sdn Bhd, Main Services Table 23: CITITEL Hotel Management Sdn Bhd, Key Employees Table 24: Grand Hyatt Malaysia, Key Facts Table 25: Grand Hyatt Malaysia, Main Services Table 26: Grand Hyatt Malaysia, Key Employees Table 27: YTL Hotels & Properties Sdn Bhd, Key Facts Table 28: YTL Hotels & Properties Sdn Bhd, Main Services Table 29: YTL Hotels & Properties Sdn Bhd, Key Employees Table 30: Four Seasons Malaysia, Key Facts Table 31: Four Seasons Malaysia, Main Services Table 32: Four Seasons Malaysia, Key Employees Table 33: ORIX Car Rentals Sdn Bhd, Key Facts Table 34: ORIX Car Rentals Sdn Bhd, Main Services Table 35: ORIX Car Rentals Sdn Bhd, Key Employees Table 36: Europcar Malaysia, Key Facts Table 37: Europcar Malaysia, Main Services Table 38: Europcar Malaysia, Key Employees Table 39: Avis Malaysia, Key Facts Table 40: Avis Malaysia, Main Services Table 41: Avis Malaysia, Key Employees Table 42: Mayflower Car Rental, Key Facts Table 43: Mayflower Car Rental, Main Services Table 44: Mayflower Car Rental, Key Employees Table 45: Hertz Car Rental Malaysia, Key Facts Table 46: Hertz Car Rental Malaysia, Main Services Table 47: Hertz Car Rental Malaysia, Key Employees Table 48: Malaysian Harmony Tour & Travel, Key Facts Table 49: Malaysian Harmony Tour & Travel, Main Services Table 50: Malaysian Harmony Tour & Travel, Key Employees Table 51: Forever Travel Service Sdn Bhd, Key Facts Table 52: Forever Travel Service Sdn Bhd, Main Services Table 53: Forever Travel Service Sdn Bhd, Key Employees
Table 54: Golden Deluxe Travel Service Agency Sdn Bhd, Key Facts Table 55: Golden Deluxe Travel Service Agency Sdn Bhd, Main Services Table 56: Golden Deluxe Travel Service Agency Sdn Bhd, Key Employees Table 57: Reliance Shipping & Travel Agencies Sdn Bhd, Key Facts Table 58: Reliance Shipping & Travel Agencies Sdn Bhd, Main Services Table 59: Reliance Shipping & Travel Agencies Sdn Bhd, Key Employees Table 60: Mayflower Acme Tours Sdn Bhd, Key Facts Table 61: Mayflower Acme Tours Sdn Bhd, Main Services Table 62: Mayflower Acme Tours Sdn Bhd, Key Employees Table 63: Malaysia Total Tourism Output by Category (MYR Billion), Table 64: Malaysia Direct Tourism Output by Category (MYR Billion), Table 65: Malaysia Indirect Tourism Output by Category (MYR Billion), Table 66: Malaysia Total Tourism Output Generated per Employee by Category (MYR Thousand), Table 67: Malaysia Direct Tourism Output Generated per Employee by Category (MYR Thousand), Table 68: Malaysia Indirect Tourism Output Generated per Employee by Category (MYR Thousand), Table 69: Malaysia Total Tourism Employment by Category (Thousand), Table 70: Malaysia Total Tourism Employment as a Percentage of Total Employment by Category (%), Table 71: Malaysia Direct Tourism Employment by Category (Thousand), Table 72: Malaysia Direct Tourism Employment as a Percentage of Total Employment by Category (%), Table 73: Malaysia Indirect Tourism Employment by Category (Thousand), Table 74: Malaysia Indirect Tourism Employment as a Percentage of Total Employment by Category (%), Table 75: Malaysia Average Salary per Employee by Category (MYR), Table 76: Malaysia Total Gross Income Generated by Total Tourism Employment by Category (MYR Billion), Table 77: Malaysia Number of Trips by Purpose (Million), Table 78: Malaysia Overnight Stays (Million), Table 79: Malaysia Total Domestic Tourism Expenditure by Category (MYR Billion), Table 80: Malaysia Average Expenditure per Domestic Tourist by Category (MYR), Table 81: Malaysia International Arrivals by Region (Thousand), Table 82: Malaysia International Arrivals by Purpose of Visit (Thousand), Table 83: Malaysia Total Inbound Tourism Expenditure by Category (MYR Million), Table 84: Malaysia Average Expenditure per Inbound Tourist by Category (MYR), Table 85: Malaysia International Departures by Region (Thousand), Table 86: Malaysia International Departures by Purpose of Visit (Thousand),
Table 87: Malaysia Overnight Stays (Million), Table 88: Malaysia Total Outbound Tourism Expenditure by Category (MYR Million), Table 89: Malaysia Average Outbound Expenditure per Resident by Category (MYR), Table 90: Malaysia Seats Available by Carrier Type (Thousand), Table 91: Malaysia Seats Sold by Carrier Type Business Travel (Thousand), Table 92: Malaysia Seats Sold by Carrier Type Leisure Travel (Thousand), Table 93: Malaysia Load Factor by Carrier Type (%), Table 94: Malaysia Passenger Kilometers Available by Carrier Type (Billion), Table 95: Malaysia Revenue Generating Passenger Kilometers by Carrier Type (Billion), Table 96: Malaysia Revenue per Passenger by Carrier Type (MYR), Table 97: Malaysia Total Revenue by Carrier Type (MYR Million), Table 98: Malaysia Establishments by Category (Actual), Table 99: Malaysia Available Hotel Rooms by Hotel Category (Thousand), Table 100: Malaysia Room Occupancy Rate by Hotel Category (%), Table 101: Malaysia Room Nights Available by Hotel Category (Million), Table 102: Malaysia Room Nights Occupied by Hotel Category (Million), Table 103: Malaysia Average Revenue per Available Room by Hotel Category (MYR), Table 104: Malaysia Revenue per Occupied Room by Hotel Category (MYR), Table 105: Malaysia Total Revenue Per Available Room by Hotel Category (MYR), Table 106: Malaysia Total Revenue by Hotel Category and Customer Type (MYR Million), Table 107: Malaysia Guests by Hotel Category and Customer Type (Thousand), Table 108: Malaysia Market Value by Customer Type and Rental Location (MYR Million), Table 109: Malaysia Fleet Size (Thousand), Table 110: Malaysia Rental Occasions (Million), Table 111: Malaysia Rental Days (Million), Table 112: Malaysia Average Rental Length (Days), Table 113: Malaysia Market Utilization Rate (%), Table 114: Malaysia Car Rental Average Revenue per Day (MYR), Table 115: Malaysia Travel Intermediaries Market Value by Product Type (MYR Million), Table 116: Malaysia Travel Intermediaries Online Revenues by Provider (MYR Million), Table 117: Malaysia Travel Intermediaries Online Revenues by Type of Tourist (MYR Million), Table 118: Malaysia Travel Intermediaries In-Store Revenues by Provider (MYR Million), Table 119: Malaysia Travel Intermediaries In-Store Revenues by Type of Tourist (MYR Million), Table 120: Malaysia Travel Agent Revenues from Domestic Tourism by Sales Channel (MYR Million), 2008 2017
Table 121: Malaysia Travel Agent Revenues from International Tourism by Sales Channel (MYR Million), Table 122: Malaysia Tour Operator Revenues from Domestic Tourism by Sales Channel (MYR Million), Table 123: Malaysia Tour Operator Revenues from International Tourism by Sales Channel (MYR Million), Table 124: Malaysia Other Intermediaries Revenues from Domestic Tourism by Sales Channel (MYR Million), Table 125: Malaysia Other Intermediaries Revenues from International Tourism by Sales Channel (MYR Million), Table 126: Timetric Travel and Tourism Sector Definitions List of Figures Figure 1: Malaysia Tourism Expenditure (US$ Million), Figure 2: Malaysia Key Ratios (%), Figure 3: Malaysia Economic Outlook, 2003 2017 Figure 4: Malaysia International Arrivals (Thousand), 2007 2012 Figure 5: Malaysia Travel Services Account (MYR Million), 2007 2012 Figure 6: Malaysia Travel and Tourism Prices (Index), 2010 2013 Figure 7: SWOT Analysis of the Travel and Tourism Sector in Malaysia Figure 8: Malaysia Population, Figure 9: Malaysia Domestic Tourism Expenditure (MYR Million), Figure 10: Malaysia International Arrivals by Purpose of Visit (Thousand), Figure 11: Malaysia International Departures by Destination (Thousand), Figure 12: Malaysia Seats Sold vs. Seats Available (Thousand), Figure 13: Malaysia Available Passenger Kilometers (Million), Figure 14: Malaysia Load Factor (%) and Revenue per Passenger (MYR), Figure 15: Malaysia Room Nights Available (Million) and Revenue Per Available Room (MYR), Figure 16: Malaysia Room Occupancy Rates (%), Figure 17: Malaysia Total Hotel Revenue (MYR Million), Figure 18: Malaysia Fleet Size (Actual) and No. of Rentals (Million), Figure 19: Malaysia Car Rental Value by Rental Type and Location (MYR Million), Figure 20: Malaysia Average Revenue per Day (MYR), Figure 21: Malaysia Travel Intermediaries Market Value by Product (MYR Million), Figure 22: Malaysia Market Value through Online Channel (MYR Million), Figure 23: Malaysia Travel Agents Market Value (MYR Million), Figure 24: Malaysia Total Tourism Output by Category (MYR Billion), Figure 25: Malaysia Direct Tourism Output by Category (MYR Billion), Figure 26: Malaysia Indirect Tourism Output by Category (MYR Billion),
Figure 27: Malaysia Total Tourism Output Generated per Employee by Category (MYR Thousand), Figure 28: Malaysia Direct Tourism Output Generated per Employee by Category (MYR Thousand), Figure 29: Malaysia Indirect Tourism Output Generated per Employee by Category (MYR Thousand), Figure 30: Malaysia Total Tourism Employment by Category (Thousand), Figure 31: Malaysia Direct Tourism Employment by Category (Thousand), Figure 32: Malaysia Indirect Tourism Employment by Category (Thousand), Figure 33: Malaysia Average Salary per Employee by Category (MYR), Figure 34: Malaysia Total Gross Income Generated by Total Tourism Employment by Category (MYR Billion), Figure 35: Malaysia Number of Trips by Purpose (Million), Figure 36: Malaysia Overnight Stays (Million), Figure 37: Malaysia Total Domestic Tourism Expenditure by Category (MYR Billion), Figure 38: Malaysia Average Expenditure per Domestic Tourist by Category (MYR), Figure 39: Malaysia International Arrivals by Region (Thousand), Figure 40: Malaysia International Arrivals by Purpose of Visit (Thousand), Figure 41: Malaysia Total Inbound Tourism Expenditure by Category (MYR Million), Figure 42: Malaysia Average Expenditure per Inbound Tourist by Category (MYR), Figure 43: Malaysia International Departures by Region (Thousand), Figure 44: Malaysia International Departures by Purpose of Visit (Thousand), Figure 45: Malaysia Overnight Stays (Million), Figure 46: Malaysia Total Outbound Tourism Expenditure by Category (MYR Million), Figure 47: Malaysia Average Outbound Expenditure per Resident by Category (MYR), Figure 48: Malaysia Seats Available by Carrier Type (Thousand), Figure 49: Malaysia Seats Sold by Carrier Type Business Travel (Thousand), Figure 50: Malaysia Seats Sold by Carrier Type Leisure Travel (Thousand), Figure 51: Malaysia Load Factor by Carrier Type (%), Figure 52: Malaysia Passenger Kilometers Available by Carrier Type (Billion), Figure 53: Malaysia Revenue Generating Passenger Kilometers by Carrier Type (Billion), Figure 54: Malaysia Revenue per Passenger by Carrier Type (MYR), Figure 55: Malaysia Total Revenue by Carrier Type (MYR Million), Figure 56: Malaysia Establishments by Category (Actual), Figure 57: Malaysia Available Hotel Rooms by Hotel Category (Thousand), Figure 58: Malaysia Room Occupancy Rate by Hotel Category (%), Figure 59: Malaysia Room Nights Available by Hotel Category (Million), Figure 60: Malaysia Room Nights Occupied by Hotel Category (Million), Figure 61: Malaysia Average Revenue per Available Room by Hotel Category (MYR),
Figure 62: Malaysia Revenue per Occupied Room by Hotel Category (MYR), Figure 63: Malaysia Total Revenue per Available Room by Hotel Category (MYR), Figure 64: Malaysia Total Revenue by Hotel Category and Customer Type (MYR Million), Figure 65: Malaysia Guests by Hotel Category and Customer Type (Thousand), Figure 66: Malaysia Market Value by Customer Type and Rental Location (MYR Million), Figure 67: Malaysia Fleet Size (Thousand), Figure 68: Malaysia Rental Occasions (Million), Figure 69: Malaysia Rental Days (Million), vs. Average Rental Length (Days), Figure 70: Malaysia Market Utilization Rate (%), Figure 71: Malaysia Car Rental Average Revenue per Day (MYR), Figure 72: Malaysia Travel Intermediaries Market Value by Product Type (MYR Million), Figure 73: Malaysia Travel Intermediaries Online Revenues by Provider (MYR Million), Figure 74: Malaysia Travel Intermediaries Online Revenues by Type of Tourist (MYR Million), Figure 75: Malaysia Travel Intermediaries In-Store Revenues by Provider (MYR Million), Figure 76: Malaysia Travel Intermediaries In-Store Revenues by Type of Tourist (MYR Million), Figure 77: Malaysia Travel Agent Revenues from Domestic Tourism by Sales Channel (MYR Million), Figure 78: Malaysia Travel Agent Revenues from International Tourism by Sales Channel (MYR Million), Figure 79: Malaysia Tour Operator Revenues from Domestic Tourism by Sales Channel (MYR Million), Figure 80: Malaysia Tour Operator Revenues from International Tourism by Sales Channel (MYR Million), Figure 81: Malaysia Other Intermediaries Revenues from Domestic Tourism by Sales Channel (MYR Million), Figure 82: Malaysia Other Intermediaries Revenues from International Tourism by Sales Channel (MYR Million), Companies Mentioned: Malaysian Airline System Berhad AirAsia Berhad FlyFirefly Sdn Bhd AirAsia X Sdn Bhd MASwings Sdn Bhd Tune Hotels Sdn Bhd CITITEL Hotel Management Sdn Bhd
Grand Hyatt Malaysia YTL Hotels & Properties Sdn Bhd Four Seasons Malaysia ORIX Car Rentals Sdn Bhd Avis Malaysia Mayflower Car Rental Hertz Car Rental Malaysia Malaysian Harmony Tour & Travel Forever Travel Service Sdn Bhd Golden Deluxe Travel Service Agency Sdn Bhd Reliance Shipping & Travel Agencies Sdn Bhd Mayflower Acme Tours Sdn Bhd License Types: Single User License (PDF) This license allows for use of a publication by one person. This person may print out a single copy of the publication. This person can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher. This person cannot share the publication (or any information contained therein) with any other person or persons. Unless a Enterprise License is purchased, a Single User License must be purchased for every person that wishes to use the publication within the same organization. Customers who infringe these license terms are liable for a Global license fee. Site License (PDF)* This license allows for use of a publication by all users within one corporate location, e.g. a regional office. These users may print out a single copy of the publication. These users can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher. These users cannot share the publication (or any information contained therein) with any other person or persons outside the corporate location for which the publication is purchased. Unless a Enterprise License is purchased, a Site User License must be purchased for every corporate location by an organization that wishes to use the publication within the same organization. Customers who infringe these license terms are liable for a Global license fee.
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