Renewable Energy and Tourism Webinar Tuesday, September 10 th 10:00am 11:00am EST

The Center for Sustainable Tourism is proud to present our Renewable Energy and Tourism Webinar Tuesday, September 10 th 10:00am 11:00am EST Eliminating your Emissions: Carbon Offset Opportunities through NC GreenPower

The Center for Sustainable Tourism at East Carolina University is an interdisciplinary research center comprised of many diverse university academic and non-academic units. The goals of the Center are to promote and support the adoption of sustainable practices throughout the tourism industry whether business, government or individual traveler behaviors. This is done through graduate level education, academic research, and community and industry and outreach.

Session 1: Introduction to Carbon Offsets Featuring Guest Expert Ms. Tanja Vujic, Director of Duke University s Duke Carbon Offsets Initiative (DCOI). Session 2: NC GreenPower Featuring Guest Expert Ms. Katie Shepherd, Marketing and Communications Manager for NC GreenPower

The Center for Sustainable Tourism Renewable Energy and Tourism Webinar Case Study Ms. Tanja Vujic, Director of Duke University s Duke Carbon Offsets Initiative

Basics of Carbon Offset Projects Presentation for the Center for Sustainable Tourism Webinar Tanja Vujic Director Duke Carbon Offsets Initiative September 10, 2013

Carbon Offset Basics 1. What are carbon offsets? 2. How do you know you have a carbon offset? 3. Why should companies care about reducing their emissions footprint? 4. Example Offset Project

Greenhouse Gas Emissions that Lead to Climate Change U.S. Emissions of GHGs Total Emissions in 2010 6,822 Million Metric Tons of Carbon Dioxide Equivalents (MTCO 2 e) THE DUKE CARBON OFFSETS INITIATIVE

What are Offsets? A project or activity undertaken to reduce GHGs that another entity uses to mitigate emissions it can t avoid Undertaken off-site or outside the emissions footprint Measured in metric tons CO 2 equivalents Additional, Real, Measurable, Verifiable, Clearly Owned, Permanent (or account for lack of permanence), and have no negative environmental or social co-effects*

Livestock Methane as Carbon Offset

Types of Offset Transactions Voluntary Companies, non-profit entities and/or individuals who make voluntary commitments to reduce or neutralize their carbon emissions Offsets available from third-party vendors, e.g., NC GreenPower Duke University; Google Regulatory/Compliance Market created by a legal mandate that requires capped entities to reduce emissions, which they can (1) Do on their own, (2) Purchase from another entity capable of reducing emissions, or (3) Purchase from an entity within a non-capped sector, e.g., agriculture, landfills, forestry Many regulated entities purchase or develop projects that are not otherwise available to the public California s Cap-and-Trade Market; 4 project types currently recognized (livestock methane, forestry, urban forestry, ozone depleting substances)

Climate Change Impacts & Responses More carbon dioxide and greenhouse gases in the atmosphere affects our climate, which could result in higher temperatures, more and increasingly severe storms, and longer droughts. Broad impacts of climate change include: Human health Infrastructure Transportation Systems Energy Food Water Supplies* Climate Change particularly affects: Coastal, Drought and Flood-Prone Areas (including vacation destinations) Budgets/Purchasing Decisions - Response to the effects of climate change comes at a cost, including increased cooling costs, repairs after severe storms and potential increases in insurance premiums. At the same time, some consumers respond favorably to products and services that mitigate their effect on climate and companies that offer climate-mitigating products and services, like offsets, can help to change behavior. *See, generally, U.S. EPA Climate Change Website, available at http://www.epa.gov/climatechange/impacts-adaptation.

Community Benefits of Offsets #1 Mitigates Effects of Climate Change #2 Way to pursue other community goals, such as energy efficiency or community outreach #3 Other health, environmental and social benefits, including renewable energy #4 Raises the stature of your community and attracts customers #5 - Revenue, Innovation & Public-Private Partnerships

Livestock Methane via Swine Waste-to-Energy Duke U Farmer - Duke Energy Google Partnership Installation of a combined innovative animal waste management & electricity generation system on an 8,600-head finishing farm Yadkin County, NC Meets all NC Environmental Performance Standards 5,000± Carbon Offsets, registered with CAR 500± Renewable Energy Certificates Electricity THE DUKE CARBON OFFSETS INITIATIVE

Contact Tanja Vujic Director Duke Carbon Offsets Initiative 919-660-1411 tv2@duke.edu http://sustainability.duke.edu/carbon_offsets/ THE DUKE CARBON OFFSETS INITIATIVE

The Center for Sustainable Tourism Renewable Energy and Tourism Webinar Applications of Carbon Offsets Ms. Katie Shepherd, Marketing and Communications Manager for NC GreenPower

Reducing Your Emissions: Carbon Offset Opportunities September 10, 2013 is a 501 (c)(3) nonprofit

About NC GreenPower NC GreenPower is an independent nonprofit improving the quality of our state s environment through a program that connects consumers with green energy and carbon offset providers. Work across the state with nearly all utilities Celebrating 10 year anniversary in October Copyright 2013, NC GreenPower Corporation. All rights reserved.

About NC GreenPower Supported only by voluntary donations We are a 501 (c)(3) charity Green power generated from renewable sources by individuals in North Carolina Carbon Offset product added in October 2008 RECs are eligible for LEED Green Power Points Utility pays for electricity, NC GreenPower provides incentive for RECs per kwh Copyright 2013, NC GreenPower Corporation. All rights reserved.

What Is A Carbon Footprint? The total amount of greenhouse gases produced to directly and indirectly support human activities within a given time frame, usually expressed in equivalent tons of carbon dioxide. Driving, flying, recreation Heating your home with natural gas/propane Anything you purchase has a footprint Copyright 2013, NC GreenPower Corporation. All rights reserved.

What Is A Carbon Footprint? How much CO 2 do I add with my activities? 1 Gallon = 20 lbs CO2 100W x 100 hrs = 20 lbs CO2 RDU>JFK = 1,000 lbs CO2 2.5 million lbs CO2/yr in U.S. 352 lbs CO2 annually Average use = 11 lbs CO2/yr 6.5 lbs CO2 Copyright 2013, NC GreenPower Corporation. All rights reserved.

How To Green Up Your Current Space Use natural lighting when possible Native landscaping and plants indoors and out Adopt sustainable purchasing Enhance/create waste management policies Analyze current recycling practices Copyright 2013, NC GreenPower Corporation. All rights reserved.

Reducing Your Emissions Reduce waste Choose sustainable food options Think greener, think alternatives Purchase an event offset from NC GreenPower! Copyright 2013, NC GreenPower Corporation. All rights reserved.

About NC GreenPower Carbon Offsets Examples of the type of projects we support: Methane Collection and Combustion (flaring) from animal waste, landfills or other industrial waste Tree Planting Reforestation and avoiding deforestation Copyright 2013, NC GreenPower Corporation. All rights reserved.

Purchasing RECs and Offsets from NCGP Event Impact Calculator for kwh offset Travel Offset Calculator for individual cars EPA estimate of 19.4 lbs/co 2 per gallon U.S. avg 25 mpg Copyright 2013, NC GreenPower Corporation. All rights reserved.

Example of Event Offset Costs We request a minimum of $24 total offset Estimate includes electricity, hotel, travel, food You select what fits your needs; we ll even help you find a Green Sponsor if needed The money stays LOCAL! For a local 70 person event with 1 meal = $40 Two day conference w/45,000 sq.ft. space, 150 attendees, 2 meals, no hotel = $150 Three day conference, w/55,000 sq. ft. space, 300 attendees, food, hotel, travel, trip = $1,400 Copyright 2013, NC GreenPower Corporation. All rights reserved.

www.ncgreenpower.org Katie Shepherd Marketing & Communications Manager kshepherd@ncgreenpower.org 909 Capability Drive, Raleigh, NC 1-866-533-NCGP Copyright 2013, NC GreenPower Corporation. All rights reserved. No part of this may be reproduced, distributed or transmitted in any form or by any means, including photocopying, recording, or by use of any information storage and retrieval system, without the written consent of NC GreenPower Corporation. is a 501 (c)(3) nonprofit

Ms. Tanja Vujic, Director of Duke University s Duke Carbon Offsets Initiative Ms. Katie Shepherd, Marketing and Communications Manager for NC GreenPower Alex Naar Director of Outreach Center For Sustainable Tourism Office of Engagement, Innovation, and Economic Development East Carolina University

We would like to thank all of our partners: NC GreenPower National Renewable Energy Lab NC Division of Environmental Assistance and Outreach Media Sponsorship by Miles Media

Free White Papers & Research: eg: Green Publishing for Destinations State of American Traveler Research http://www.milespartnership.com/library

For more information on the Renewable Energy in Tourism Initiative, please visit www.renewabletourism.com We will be posting the slides from our presenters, speaker contact information, and a recording of this webinar at www.sustainabletourism.org/reti-webinars.cfm And to join our mailing list, visit www.sustainabletourism.org/listserv.cfm

Thank you for participating in our Renewable Energy and Tourism Webinar Please Join us in November for Our Next Webinar: Finding Money for your Energy Project