SEPTEMBER 2018
Think differentially THE NEW AMSOIL SEVERE GEAR EASY-PACK AMSOIL SEVERE GEAR 100% SYNTHETIC GEAR LUBE (SVG, SVO) The new easy-pack helps you Online Store: www.amsoil.com Telephone: 1-800-777-7094 EZ Online Order Form: my.amsoil.com
TABLE OF CONTENTS DISTRIBUTOR EDITION MAGAZINE SEPTEMBER 2018 STAFF FEATURES 8 1 10 SABER 12 Signature Series Oil Protects Turbochargers 72% Better than Required by GM dexos1 Gen 2 1 DEPARTMENTS 4 6 7 Tech Talk 20 ADVERTISEMENTS 2 5 13 Editor Terry Johnsen Associate Editor Staff Writers John Baker Graphic Design Manager Senior Graphic Designer Content Contribution Editorial Contribution Back Issues AMSOIL Magazine are On the Web President & CEO Board Chair Letters to the Editor 16 THE COVER 1 MAGAZINE SEPTEMBER 2018 3
4 SEPTEMBER 2018 MAGAZINE Alan Amatuzio
Signature Series Max-Duty Diesel Oil Proven Best at Protecting Engines from Rust RVs Off-Road Equipment Marine NMMA FC-W Rust Test % Rust 40% 35% 30% 25% 20% 15% 10% 5% 0% AMSOIL Signature Series 15W-40 Lucas* 15W-40 Magnum Schaeffers* Durability Advantage 15W-40 Superior Marine-Grade Rust Protection - 2X better 1-1 NMMA FC-W Rust Test FAIL FAIL Shell* Rotella T4 15W-40 FAIL Mobil* Delvac 1300 Super 15W-40 Reference oil (pass/fail limit) Pass/Fail Limit Lower is Better WHY SHOULD YOUR CUSTOMERS BUY AMSOIL SIGNATURE SERIES MAX-DUTY SYNTHETIC DIESEL OIL? 6X more 2 ultimate engine cleanliness Extraordinary Full OEM long-term engine protection Reduces cold-temperature performance Top-grade protection 5W-30, 0W-40, 5W-40 15W-40 2
WIX FILTERS AMSOIL Magazine Steve Patchin AMSOIL: Thank you for bringing this to our attention, Steve. While both these AMSOIL Ea 0W-16 Andy White AMSOIL:. EA OIL FILTER Christopher Robinson AMSOIL: of availability. PRODUCT PRICES Andrew Hill AMSOIL: Thank you for your letter, ZERO-TURN HYDROSTATIC TRANSMISSION Nolan Wheatley AMSOIL: letters@amsoil.com AMSOIL INC. Communications Department Attn: Letters 925 Tower Avenue Superior, WI 54880 6 SEPTEMBER 2018 MAGAZINE
SEPTEMBER 2018 7 MAGAZINE TECH TALK mean? Michael Meuli
SIGNATURE SERIES OIL PROTECTS TURBOCHARGERS 72% BETTER THAN REQUIRED BY GM DEXOS1 GEN 2 1 The GM Turbo Coking Test ISN T THIS A FORD* TURBOCHARGER? Signature Series Protects Turbochargers Signature Series controlled heat and minimized performance-robbing deposits on the turbo-bearing and shaft surfaces. TEST PARAMETERS Engine Duration Measures Simulates Requirement 8 SEPTEMBER 2018 MAGAZINE
HOW TURBOS COULD SLOW YOU DOWN Protects turbochargers 72% better 1 Signature Series power and longevity. TURBOCHARGER What it Does How it Challenges Motor Oil Signature Series Advantage 72% better 1 1 MAGAZINE SEPTEMBER 2018 9
10 SEPTEMBER 2018 MAGAZINE SABER PROFESSIONAL PROVES ITSELF IN STIHL STRING TRIMMERS - GET THE SABER S EDGE Prevented Eliminated power Fought Reduced SABER FIGHTS CARBON CUTS OIL COSTS How to Use the SABER Handout Focus on the big picture. Keep the math simple. Tell Use it as a bookmark. Mark
Professional protected Duluth Lawn Care s Stihl** trimmers from carbon deposits. Duluth Lawn Care Services Co. cut its oil costs 65% using SABER Professional at a 100:1 mix ratio versus using Stihl HP Ultra 2-Cycle Oil at 50:1. Plus, SABER Professional 0% Port Blockage Virtually No Wear/Deposits delivered clean, protected power AMSOIL SABER Professional @ 100:1 Stihl HP Ultra 2-Cycle Oil @ 50:1 3 Stihl FS56RC trimmers run a total of 1,898 hours CUT 2-STROKE COSTS BY 50% OR MORE. 2.4 gallons of oil required 4.8 gallons of oil required SABER Professional delivers the $111.00 oil cost* $316.56 oil cost* ultimate competitive edge with superior protection and savings. AMSOIL SABER Savings: $205.56 * Based on retail price of 1-gallon bottle obtained January 2017. endorsement claim, express or implied, is made by their use. All products advertised here are developed by AMSOIL for use in the applications shown. IN THE FIELD CARBON ROBS POWER. SABER FIGHTS CARBON. SABER HANDOUT Stock # Units Pkg./Size U.S. Dealer Can. Dealer inside the Professionals Catalog (G3469, G3474 Can.). 5 EXPERT TIPS FOR REACHING LANDSCAPERS AND OTHER PROFESSIONALS CARBON ROBS POWER. SABER FIGHTS CARBON. Professional protected Duluth Lawn Care s STIHL* trimmers from carbon deposits. 0% Port Blockage Virtually No Wear/Deposits AMSOIL SABER Professional @ 100:1 STIHL HP Ultra* 2-Cycle Oil @ 50:1 3 STIHL FS56RC trimmers run a total of 1,898 hours 2.4 gallons (9.1 L) of oil required 4.8 gallons (18.1 L) of oil required $111.00 oil cost** $316.56 oil cost** AMSOIL SABER Savings: $205.56 ** Based on retail price of 1-gallon bottle obtained January 2017. 1. PREPARE 2. LOOK FOR CLUES 3. DETERMINE THEIR FAMILIARITY WITH AMSOIL 4. PROVIDE SABER PROFESSIONAL SAMPLES 5. ASK FOR A FOLLOW-UP VISIT MAGAZINE SEPTEMBER 2018 11
AMSOIL PRODUCTS TARGET EVERYTHING BUT YOUR PREY AMSOIL Synthetic ti ATV/UTV V Motor Oil AMSOIL Synthetic ATV/UTV Transmission and Differential Fluid AMSOIL Synthetic Front-Drive Fluid AMSOIL Silicone Spray Spray on your AMSOIL MP AMSOIL Signature Series Synthetic Motor Oil 1 AMSOIL Signature Series Max-Duty Synthetic Diesel Oil 2 AMSOIL Synthetic Water- Resistant Grease water washout AMSOIL SEVERE GEAR Synthetic Gear Lube AMSOIL Synthetic Firearm Lubricant AMSOIL Firearm Cleaner 1 2 MAGAZINE SEPTEMBER 2018 12
Prevents Fights Outstanding TARGET MARKET Easy start Low Excellent TARGET MARKET Maximizes power Burns cleanly Outstanding TARGET MARKET Racers Online Store: www.amsoil.com Telephone: 1-800-777-7094 EZ Online Order Form: my.amsoil.com
CENTERLINES AND UPDATES OE 0W-16 Synthetic Motor Oil Launching in October AMSOIL Magazine Diesel Recovery Relaunches in October AMSOIL Magazine Price Adjustment Effective Oct. 1 Runs on Freedom Decal (G3568) Price Reduction 14 SEPTEMBER 2018 MAGAZINE
AMSOIL MARKET CATALOGS NEW TOOLS TO INCREASE YOUR SALES reduce your costs, allow you to show prospects and customers more products and include pricing www.amsoil.com Telephone: 1-800-777-7094 my.amsoil.com Professionals Catalog WHO S IT FOR? Contractors WHAT PRICING DOES IT SHOW? Retail Program Catalog WHO S IT FOR? Auto parts stores Automotive Catalog WHO S IT FOR? European car owners WHAT PRICING DOES IT SHOW? Powersports & Racing Catalog WHO S IT FOR? Motorcycle owners Anglers Racers WHAT PRICING DOES IT SHOW? Watch the Dealer Zone for announcements of availability.
CHANGE SERVICE REQUESTED ISO 9001/ISO 14001 REGISTERED Filtration Solutions MUDSLINGER (AMS) ENGINE DEGREASER (AED) Provides Removes the toughest Eases Leaves Restores, Easy to use Powerful Provides Safe Pleasant cherry scent BEFORE ENGINE DEGREASER AFTER ENGINE DEGREASER GLASS CLEANER (AGC) Quickly cuts through Does not drip or run Leaves no streaks or Ammonia-free Works great