Mobility Management for Business and Industrial Zones

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Mobility Management for Business and Industrial Zones MoMa.BIZ Contract N : IEE/09/810/SI2.558287 Project Duration: 01/05/2010 28/02/2013 Updated on: 05/01/2012

Introduction MoMa.BIZ is a European project implemented in Business and Industrial Zones (BIZ) located in small/medium towns of 5 European countries. The project s duration is from May The project s duration is from May 2010 to February 2013, and is cofinanced by the Intelligent Energy - Europe programme with a budget of 1,2 million.

The Aim The main aim of MoMa.BIZ is to contribute towards the promotion and dissemination of sustainable mobility in business and industrial zones across Europe through the creation of: 1. an innovative methodology for the development of mobility plans at BIZ; 2. Boxed Solutions: a set of guidelines, flexible and easy to adapt for the successful planning and implementation of standard mobility actions at BIZ across Europe; 3. a mobility labelling system designed for BIZ.

The Need The Need I Several small and medium cities have developed in recent years BIZ containing mainly small enterprises usually located in the outskirts or in the countryside. Cities have a great interest in reducing the impact of private mobility in their territory (translated in reduction of pollution, noise, congestion, etc). Mobility towards these areas relies mostly on private car. Due to the number of small enterprises, the BIZ are very much fragmented. This hinders a collaboration between the companies for setting a common mobility management strategy. Therefore, a need emerges in assisting small, medium and large companies for working together towards sustainable mobility.

The Need II Coordinating authorities have an interest in making all of these bodies work in synergy (area-mobility-management) in order to reduce the impact of mobility. There is a lack of mobility related policies having an impact in the mid-term period (6month-2years). On the contrary, most of the policies adopted have very short-term impacts (i.e. car-free-sundays) or rather long-term impacts (i.e. new infrastructures).

The Innovation What makes MoMa.BIZ innovative? The innovation in MoMa.BIZ lies in its participatory approach. The project aims in involving the local stakeholders (employees, companies, worker unions, local authorities, public transport operators etc.) of BIZs in the entire planning process of mobility plans: identification of the problems related to the accessibility of their BIZ; identification and analysis of possible solutions; selection of the mobility solutions to be included in the mobility plan. The advantage of this bottom-up approach is that it guarantees the identification and implementation of realistic and commonly agreed mobility solutions that meet the actual needs of the BIZ and are successful.

Who Can Benefit Mobility Managers of companies and industrial zones, as well as Local Authorities can greatly benefit from the MoMa.BIZ outcomes and deliverables. 1. The methodology for the development of mobility plans will provide you with useful information and guidance for the creation of a successful mobility plan. 2. The boxed solutions will provide you with a set of ready to implement mobility solutions at your BIZ. 3. The mobility labelling system will provide clear and straight forward communication of the existing transport modes available for accessing your BIZ.

Country Municipal. Population Nr of companies BG Asenovgra d Nr of employees Participating BIZ % of car usage Country Municipality Population Nr of companies Other means of transport 53.000 16 1.750 90% Intercity bus Nr of employees EE Tartu 100.000 6054 15.000 80% Public transport, bicycle ES Atarfe 17.000 145 4.500 85% Bus, foot, bicycle Partner BG Plovdiv 53.000 10 2625 EE Tartu 100.000 478 3300 ES Atarfe 17.000 450 4500 EAP Tartu City Government ALTERnet ES Ponfernad 67.497 2.634 22.936 90% Foot, bus, EREN a train, ES Ponferrada 67.497 55 1369 bicycle IT Asti 71.276 700 90% Insufficient bus service, Cannock bicycle UK IT Asti 71.276 281 2616 UK Cannock Chase, Staffordshir e Chase 134.400 533 4970 90% Train, bus, bicycle, foot, taxi, motorbike Total 6 443.173 9.952 51.904 88% 134.400 204 6200 Province of Asti, Municipality of Asti, impronta SSCCI Total 6 443.173 1.478 20.610

Participating BIZ Plovdiv, Bulgaria BIZ Name: Factory for non-ferrous metals (KCM), Plovdiv

Participating BIZ Tartu, Estonia BIZ Name: Ropka Industrial Park, Tartu Estonia

Participating BIZ Ponferrada, Spain BIZ Name: El Parque Industrial del Bierzo

Participating BIZ Atarfe, Spain In the case of Atarfe there are two BIZ involved in the project. BIZ Names: 1. Industrial area of Atarfe 2. Industrial area of Juncaril

Participating BIZ Asti, Italy BIZ Name: Industrial Zone of Corso Alessandria, Asti

Participating BIZ - Cannock Chase, UK In Cannock Chase there are 5 BIZ involved in the project. BIZ Names: 1. A5 Cannock 2. Power Station Road 3. Cannock Wood 4. Orbital Retail Centre 5. Fradley Business Park

Project Consortium Project Consortium Partner s short name Province of Asti Asti IT Energy Agency of Plovdiv EAP BG Public Regional Energy Agency of Castile and Leon EREN Renewable and alternative Energies Network ALTERnet ES Tartu City Government Tartu EE ENGIM Piemonte ENGIM IT Impronta di Massimo Infunti impronta IT BirminghamChamber of Commerce BCI UK Municipality of Asti Comune di Asti IT Country ES

Contact Details MoMa.BIZ Mobility Management for Business and Industrial Zones http://moma.biz/ Project Coordinator: Province of Asti Piazza Alfieri 33-14100 Asti ITALY Contact Persons: Valentina Cerigo vcerigo@provincia.asti.it Ioanna Lepinioti ioanna@impronta48.it