STRATEGIES FOR THE MOBILITY TRANSFORMATION HANNO MIORINI, ROBERT BOSCH GROUP
Bosch four business sectors Key Figures 2017* Bosch Group 78.0 billion euros in sales Our objective: To develop innovative, useful, and exciting products and solutions to enhance quality of life technology that is Invented for life 400,500 * associates Mobility Solutions One of the world s largest suppliers of mobility solutions Industrial Technology Energy and Building Technology Consumer Goods Leading in drive and control technology, packaging, and process technology One of the leading manufacturers of security and communication technology Leading manufacturer of energy-efficient heating products and hot-water solutions Leading supplier of power tools and accessories 61% Share of sales 39% Leading supplier of household appliances * Preliminary, rounded figures as of 12.17 *of which 62500 associates in R&D 2 Commercial Vehicles and Off-Road C/CCB, C/CCD APRIL 2018
Bosch Mobility Solutions Actively shaping global megatrends With innovations for people, society and the environment 4
Bosch Mobility Solutions Integrated system solutions for maximum benefit Connected mobility Automated mobility Powertrain systems and electrified mobility fun and fascinating safe and comfortable efficient and economical 6
Bosch Mobility Solutions Mobility markets in flux with solutions by Bosch Connected mobility Automated mobility Powertrain systems and electrified mobility Consulting System Design Product Build Services 7 Mobility Provider Mobility User OEM 1 Mobility Enabler 1 Original Equipment Manufacturer
Bosch Automotive Transformation Business Development Classic Business Services Innovation Business Industry Applications 1 Robert Bosch GmbH 2018. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Bosch Automotive Business Fields Business Sector Automotive Mobility Solutions Technology Automotive Electronics Powertrain Solutions Diesel Systems Gasoline Systems Car Multimedia Connected MobilitySolutions Starter Motors and Generators Chassis Systems Control Automotive Steering Electrical Drives Automotive Aftermarket 33
Bosch Business Strategic milestones 2017 / 2018 Bosch Connected Industry business unit set up Powertrain businesses merged to form Powertrain Solutions New IT center inaugurated in Stuttgart Construction of new wafer fab in Dresden Alliance with Daimler for fully automated driving Sale of starter and generator business Bosch Center for Artificial Intelligence set up Bosch Connected Mobility Solutions BU established 34
Bosch Mobility Solutions Integrated system solutions for maximum benefit Connected mobility Automated mobility Powertrain systems and electrified mobility fun and fascinatng safe and comfortable efficient and economical 8 Commercial Vehicles and Off-Road C/CCB, C/CCD APRIL 2018
Bosch Mobility Solutions Bosch is energizing the powertrain Powertrain systems for internal-combustion engines Hybrid systems Connected charging infrastructure and payment systems Electrified twowheeler powertrains Fully electric powertrain systems 9
Electrified The electrification is speeding up E-mobility with Electrified vehicles worldwide 18,5 million vehicles 1,8 EV PHEV Hybrid 2,6 0.1 1.6 0.1 1.9 11,3 2.2 3.9 7,1 0.3 0.4 5.2 4,5 2012 2015 2020 2025 6,9 Source: Bosch 10
Electrified Market Requirements Electrification Market Power (Amps) DC Charging Performance Voltage Level Current market erange Development 1000A 800A 600V 800V Variance Changing 500A 400V 300A 200V Future market High volatility in technical concepts (voltage levels, performance, Bosch as global supplier: integration, charging) Is already active in all fields Is already a player in EM, PE, BAT Is a new player in eaxle & 48V Strong market growth Increasing range of EV (>300km) New business models and added value PE=Power electronics EM=Electrical Machine BAT= Battery 11
Electrified eaxle offering several advantages Customer Benefits Technical Concept 1 2 3 Broadest range of performance classes in eaxle market (50kW -> 300kW) Cost leadership due to integrated, modular and scalable approach Loss reduction in total system efficiency as compared to stand alone components cost efficient scalable Inverter 4 Reduced packaging & light weight. Fully tested drive unit with minimized interfaces for reduced complexity in vehicle assembly top performance Rotor & Stator NVH optimized transmission & housing 12 Commercial Vehicles and Off-Road ER/SO APRIL 2018
Electrified First E-Vehicle made in Bulgaria 10 kw cargo carrying capacity of 500 kg. lead-zinc or a lithium-ion battery providing a driving range of 130 kilometers The price of the vehicle with a lead-zinc battery will be 15,000 euro and with the lithium-ion battery it will stand at 18,000 euro. Source: SEE News Radomir Ralev, Sept. 18, 2018
Facing the CO 2 Challenge Synthetic Fuels (Power togas) Ingredients needed for synthetic Gasoline, Diesel or Kersosine: CO 2 and H 2 (Hydrogen)
Bosch Mobility Solutions Integrated system solutions for maximum benefit Connected Mobility Automated Mobility Powertrain Systems and Electrified Mobility fun and fascinatng safe and comfortable efficient and economical 13
Traffic jam pilot Traffic jam assist Evasive steering support Automatic emergency braking Highway assist SAE Levels Monitoring by Driver Monitoring by AD System Urban automated taxi Auto pilot Automated valet parking Remote park assist 0 1 2 3 4 5
Paving the way to Automated Driving Major challenges and enablers feasibility at affordable cost always precise and up-to-date Map data 22 global standards & clear liability Legislation Validation Surround sensing System architecture Safety and security highly robust in all use cases redundancies for sensing, ECU s & actuation required (fail operational) protection against technical failure and deliberate attacks Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Paving the way to Automated Driving Different Steps towards Full Automation SAE Level 19 CC/OFE-EB2 04/26/2018 Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Paving the way to Automated Driving Two main areas emerge in the market Vehicle control Driver Assist Autonomous Automated Evolution Highway Evolution Mobility Revolution Urban Incremental Change Carsharing Movement Individual Vehicle ownership Shared 15 Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Automated Driving - Shaping the future of mobility! Business use cases - Consumer and Industrial Privately Owned Automated Cars Highway Robotaxi Low system usage Medium system complexity Low vehicle utilization High system usage High system complexity High vehicle utilization Price driven Consumer Grade System Function driven Industrial Grade System 16 Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Automated Driving - Shaping the future of mobility! Sensor set Privately Owned Automated Cars Highway Robotaxi 18 Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. 15+ Sensors 40+ Sensors
The Path to Automated Driving Vehicle Automation: Evolution and Revolution Additionally to parking and highway driving Highly automated parking Urban automated mobility Community-based parking Automated valet parking Remote park assist Highway pilot Highway assist Traffic jam pilot Traffic jam assist fully automated functions for shared vehicles. 21 CC/MBS 04/26/2018 Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Bosch Mobility Solutions Integrated system solutions for maximum benefit Connected mobility Automated mobility Powertrain systems and electrified mobility fun and fascinatng safe and comfortable efficient and economical 24
Bosch Mobility Solutions Bosch is seamlessly connecting mobility Connected services Vehicle connected to the internet Connected mobility providers Connected HMI 1 solutions Connected vehicle systems 25 1 Human Machine Interface
Connected Mobility Example of a holistic connected vehicle system Data processing Mobile network provider User & data interfaces Data collection Data usage 28
Connected Mobility Connectivity is giving rise to new services, services for life Vehicle data Tracking Eco Efficiency Safety Add-ons Data access Vehicle health Maintenance Vehicle finder Fleet tracking Fuel information Logbook Accident recording Accident notification FOTA / SOTA Workshop finder & booking Online-portal Mobile app Mileage Accident call Web services Battery health Geo-fencing Driving score Reporting Breakdown call Gas station finder Software development kit (SDK) Data security Data analytics Launch management Telematics & process consultancy Bosch car service installation Customer support Technical support 27
FIRMWARE UPDATE OVER THE AIR (FOTA) Warranty claims significantly reduce the profit margin. BOSCH FOTA allows for a remote update of the vehicle s ECUs and integrates into existing architectures. FOTA saves approx. 50 Euros per vehicle compared to a field action. OEM Mobility User Loyalty & Cost Reduction Efficient & Win Time 30
COMMUNITY-BASED PARKING Trouble finding a parking spot? Bosch offers a crowd-sourced cross- OEM approach which provides exceptional high quality digital onstreet parking information to the driver. You can provide an unique offer for your customers. OEM Mobility User Innovation & Loyalty Win Time & Enjoy 31
PREDICTIVE DIAGNOSTICS No more breakdowns? A car damage occurs always untimely. Now Bosch introduces a new smart data & AI-based service, which predicts your car s health constantly while driving. It informs you in time about the remaining lifetime for all relevant systems & components. OEM Mobility User Loyalty & Cost Reduction Efficient & Enjoy 29 Commercial Vehicles and Off-Road C/AI APRIL 2018
User-centric E/E architecture From domain-based to central computing FUTURE TOMORROW Vehicle centralized E/E architecture (Cross) Domain centralized E/E architecture Domain Fusion Domain Centralization Vehicle Cloud Computing Vehicle Computer -5 y. Central Cross Domain ECUs Central Domain ECUs Vehicle functions in the cloud Zone Oriented Architecture and Vehicle Computer TODAY Distributed E/E architecture Integration Modular Functional Integration Each function has his ECU increasing No of SW 14 Robert Bosch GmbH 2016. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
S E R V I C E E Scooter Ride Share for urban areas P I T C H escooter available 24/7 for rides in Berlin, Paris, Barcelona Individual booking and return within business area Paying via app Unlocking of escooter via app Simple Pricing (e.g. Berlin): 3 for first 30 minutes 1 for every additional 10 minutes
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