Takata is. We Save Lives!
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- Anastasia Wilson
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1 October 2006
2 Takata is We Save Lives! One of the largest automotive safety manufacturers in North America, boasting new technologies and manufacturing the world s most innovative and efficient safety products. A diverse company of over 35,000 men and women in 17 countries all focused on a single vision - the day when there will be no more fatalities or even serious injuries from automotive incidents. A company dedicated to partnering with its customers to deliver the safest vehicles on the market.
3 Fast Facts Worldwide sales $4.05 Billion Plants 46 manufacturing locations 17 countries Employees - Global 35,000 R&D 14 locations on 5 continents TKH (N.A. & S.A.) 21,800 Focus Safety Restraints, Interior Trim and Industrial Products
4 Worldwide Production Capabilities Takata has invested in global capability which is essential in servicing OEM s worldwide North America 5 R&D Facilities 13 Production Plants South America 1 R&D Facility 2 Production Plants Europe 4 R&D Facilities 16 Production Plants Asia Pacific 3 R&D Facilities 14 Production Plants Africa 1 R&D Facility 1 Production Plant
5 North American Locations Moses Lake, WA Goleta, CA Agua Prieta, Mexico Headquarters Airbag Plant Research & Development Seat Belt Plant Trim Plant Steering Wheel Plant Douglas AZ Del Rio, TX Torreon, Mexico Acuna, Mexico Sabinas, Mexico Monterrey, Mexico Guadalajara, Mexico Pontiac, MI San Antonio, TX Eagle Pass, TX Monclova, Mexico Auburn Hills, MI Armada, MI Farmington Hills, MI Greensboro, NC Kernersville, NC Reynosa, Mexico Cheraw, SC
6 South American Locations Jundiai, Brazil Headquarters R&D Manufacturing Seat Belts Airbag Modules Steering Wheels Plastic Trim Picarras, Brazil Manufacturing Seat Belt Webbing
7 North and South America TK Holdings Manufacturing Operations Irvin Automotive Pontiac, MI Highland Industries Greensboro, NC Takata Petri, SA Jundiai, Brazil Airbag Inflator & Steering Wheel Operations Seat Belt Operations Electronic Operations Sun Visors Seat Covers Security Shades Functional Arm Rest Airbag Fabric Industrial Fabric Steering Wheels Clocksprings Airbags Seat Belts Plastic Parts Systems Integration Airbag Modules Propellants Inflators Steering Wheels Retractors Buckles Pretensioners Height Adjusters Energy Management Occupant Sensor Components Crash Sensors Occupant Sensors Electronic Modules Clocksprings
8 North American Investment
9 Customers Customers NORTH AMERICA NORTH AMERICA SOUTH SOUTH AMERICA AMERICA EUROPE EUROPE ASIA ASIA-PACIFIC PACIFIC Auto-Alliance Autoliv BMW CAMI DaimlerChrysler Delphi Ford Freightliner General Motors Honda Hyundai Intier Isuzu JCI Kenworth Lear Mack Mercedes Mitsubishi Nissan NUMMI Peterbuilt Subaru Toyota Valeo VW Agrale Tractor DaimlerChrysler Honda Fiat Ford General Motors Renault Scania Toyota VW Audi BMW Citroen DaimlerChrysler DAF Fiat Ford General Motors Honda IVECO Karmann MAN Magna NedCar Nissan Peugeot Porsche Rover SEAT Toyota Volvo VW Honda Hyundai Isuzu Kia Mazda Mitsubishi Nissan Nissan Diesel Subaru Suzuki Toyota
10 Leader in Seatbelt Technology Motorized Seat Belts Inflatable Belts 5-Point Harnesses Seat Integrated Seat Belts Pretensioners Retractors Buckles Webbing
11 Leader in Airbag Technology Driver/Passenger/Side Impact/Knee Modules Inflators Propellant Cushions Fabric Full Line of Steering Wheels
12 Leader in Safety Electronics Airbag ECU Satellite Sensors Occupant Detection Seat Weight Sensors Seat Weight Sensor ECU Steering Angle Sensors Clocksprings
13 N.A. Market Share: Customer Balance FY2008 FY2011 Toyota 6% Nissan 7% Other* 7% Toyota 7% Nissan 6% Other* 7% DCX 14% Honda 31% DCX 17% Honda 31% Ford 22% GM 13% With N.A. vehicle production being constant over the plan period, Takata s customer balance protects us from OEM market share changes. Ford 15% GM 17% *Other includes Subaru, Mitsubishi, Hyundai, VW, BMW and Heavy Truck sales
14 A Total Safety Systems Provider Crash Sensing, Diagnostics, Clocksprings & Control System Electronics Active Safety Components Side Impact Airbag Modules Passenger Airbag Modules Driver Airbag Modules Seat Belt Systems Steering Wheels Interior Trim Textiles
15 Global Collaboration What Does Global Mean? Geographic Time Culture Currency Language Government
16 Global Collaboration Our experience Many companies have presence in multiple countries or regions, but very few truly operate as a global company
17 Global Collaboration Operating Globally Much more than doing business in another country or region Business culture Standardization Product / Process Globalization
18 Global Collaboration Playing field is changing. OEM Global Demands Global Products Global Pricing Global Supplier Sourcing Global Logistics
19 Global Collaboration Playing field is changing. The great Trade Off Market/Demand Labor Logistics Quality The need to analyze the TOTAL picture
20 Global Collaboration How Information Systems are changing. ERP Systems are the basic requirement Demand Processing MRP Procurement Financials Design and Simulation systems provide the ability to share engineering data
21 Global Collaboration But is a global ERP system enough to take a company global? ERP Systems provide the basic transactional data to support the daily operation Engineering systems provide the basic design and configuration data How can this data be used to truly collaborate to operate globally?
22 Global Collaboration Takata s s Initiatives: Work closely with the OE s s to understand their goals and requirements as they evolve globally Develop in-region requirements that fit within an overall global framework Share data with customers, suppliers to improve the value to the end customer
23 Global Collaboration Takata s s Initiatives: Standardize the global processes and data generation Mine the data that is available and develop ways to capture data that is not available Create Macro level models to pull this aggregate data into decision support structures
24 Global Collaboration Business Intelligence ERP PLM CRM Logistics Cost Analysis SCM
25 Global Collaboration The Goal To provide fast and accurate information that leads to an optimum business decision in a changing environment To have a flexible model that can adapt to changes in various conditions and support
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