EDGE Competitive Comparison

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Arthur Potter
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EDGE Competitive Comparison 2015 Yaris SE vs. 2015 Ford Fiesta Titanium Hatchback 2015 Yaris SE VS.

control, Intelligent Access with Push Button Start and heated front seats Impressive highway and combined EPA-mpg

touch-screen Roadside assistance for 5 years/60,000 miles Yaris Key Advantages & Accolades PERFORMANCE: Yaris SE

STYLING: 2015 Yaris offers an aggressive yet sporty exterior with a spacious and stylish cabin, along with SE s

Yaris offers a spacious interior while still remaining compact for ride comfort and agile handling with more cargo

front seats, providing safety features not matched by Fiesta VALUE: Yaris offers customers excellent purchase value

1 EDGE Competitive Comparison 2015 Yaris SE vs Ford Fiesta Titanium Hatchback 2015 Yaris SE VS Ford Fiesta Titanium Hatchback For 2015, Ford s Fiesta returns mostly a carryover, with revisited fabric seat trim and expanded packaging options. Still, even with Fiesta s continued improvements, the 2015 Yaris fun and refined style and advanced technology make it a clear winner. Competitor Highlights Available ST grade with turbo-charged engine Available amenities like automatic climate control, Intelligent Access with Push Button Start and heated front seats Impressive highway and combined EPA-mpg estimates 1 with 1.0L EcoBoost I-3 engine Available SYNC with MyFord Touch and 6.5-in. touch-screen Roadside assistance for 5 years/60,000 miles Yaris Key Advantages & Accolades PERFORMANCE: Yaris SE includes sport-tuned suspension and steering and rear disc brakes, all unavailable for Fiesta Titanium hatchback STYLING: 2015 Yaris offers an aggressive yet sporty exterior with a spacious and stylish cabin, along with SE s added projector-beam headlights and LED accents for a sophisticated look, not available on Fiesta COMFORT: 2015 Yaris offers a spacious interior while still remaining compact for ride comfort and agile handling with more cargo room 2 than Fiesta SAFETY: Yaris features nine standard airbags 3 and Toyota s Whiplash-Injury-Lessening 4 (WIL) front seats, providing safety features not matched by Fiesta VALUE: Yaris offers customers excellent purchase value with ToyotaCare 5 and its no-cost, factory-scheduled maintenance plan for two years or 25,000 miles and roadside assistance for two years with unlimited miles 2014 Best Overall Value of the Year SmartChoice Fuel Costs Winner 7 Best 5 All-Around Performance Automotive Science Group Lowest Operating Costs Winner Highest Retained Value 6 1

2 Quick Facts 2015 Yaris SE 2015 Fiesta Titanium Hatchback MSRP 9 $16,820 MT, $17,620 AT $18,315 MT, $19,410 AT Engine 1.5L 16-valve DOHC I4 VVT-i 1.6L Duratec 16-Valve I4 HP / Torque 6000 rpm / rpm 6350 rpm / rpm Transmission 5MT or 4AT 5MT or 6AT MPG 1 (city/hwy/combined) 30/37/33 MT, 30/36/32 AT 28/36/31 MT, 27/37/31 AT Cargo volume 2 (cu. ft.) Airbags Standard audio Head to Head AM/FM/CD 6-speaker system with 6.1-in. touch-screen, USB port 10 with ipod 11 connectivity and playback, MP3/WMA playback, auxiliary jack, HD Radio 12 Bluetooth wireless technology 14 Standard Standard AM/FM/CD 8-speaker system with 6.5-in. touch-screen, 2 USB port 10 with ipod 11 connectivity, MP3/WMA playback, auxiliary audio jack, HD Radio 12, SiriusXM Satellite Radio 13 w/ 6-month subscription 2015 Yaris SE WIN 2015 Fiesta Titanium Hatchback MSRP 9 $16,820 MT, $17,620 AT < $18,315 MT, $19,410 AT PERFORMANCE / DESIGN 1.5L I4 DOHC 16-Valve VVT-i > 1.6L Duratec 16-Valve I4 106 hp / 103 lb.-ft. of torque > 120 hp / 112 lb.-ft. of torque Curb weight: 2335 lb. < Curb weight: 2575 lb. MPG (city/hwy/combined) 1 : 30/37/33 MT, 30/36/32 AT < MPG (city/hwy/combined)1 : 28/36/31 MT, 27/37/31 AT Available 4-speed automatic > Available 6-speed automatic Sport-tuned Electric Power Steering < Electric Power-assisted Steering Front and rear disc brakes < Front disc brakes, rear drum brakes Sport-tuned MacPherson strut front, sport-tuned MacPherson strut front, torsion beam rear torsion beam rear suspension < suspension Turning circle: 36.1 ft. > Turning circle: 34.4 ft. 16-in. machined finish alloy wheels = 16-in. sparkle nickel-painted alloy wheels Projector-beam halogen headlights < Multi-reflector halogen headlights LED Daytime Running Lights and light accent bars < No Daytime Running Lights (DRL) available Aero stabilizing fins and generators < No comparable feature available Standard fog lights = Standard fog lights 2

3 Head to Head 2015 Yaris SE WIN 2015 Fiesta Titanium Hatchback AUDIO / MULTIMEDIA 6 speakers > 8 speakers 6.1-in. touch-screen > 6.5-in. touch-screen USB port 10 with ipod 11 connectivity and control > 2 USB ports10 with ipod 11 connectivity and control Bluetooth wireless technology 14 = Bluetooth wireless technology 14 HD Radio 12 = HD Radio 12 Available navigation system all trim levels < Available navigation system SE trim levels and up COMFORT / CONVENIENCE Manual air conditioning > Automatic air conditioning Steering wheel audio controls < No steering wheel audio controls No heated front seats available > Heated front seats Sport fabric-trimmed front seats > Leather-trimmed seats 60/40 split-folding rear seats = 60/40 split-folding rear seats Cargo volume (cu. ft.) 2 : 15.6 < Cargo volume (cu. ft.)2 : 14.9 Head room, front/rear (in.): 39.3/37.6 < Head room, front/rear (in.): 39.1/37.2 Leg room, front/rear (in.): 40.6/33.3 = Leg room, front/rear (in.): 43.6/31.2 Hip room, front/rear (in.): 50.0/50.1 = Hip room, front/rear (in.): 50.6/49.2 Shoulder room, front/rear (in.): 52.5/51.8 = Shoulder room, front/rear (in.): 52.7/49 SAFETY / WARRANTY 9 total airbags < 3 7 total airbags3 Driver knee airbag 3 = Driver knee airbag 3 Front seat cushion airbags 3 < Whiplash-Injury-Lessing (WIL) 4 front seats < No seat cushion airbags3 No active head restraints available 2-year/25,000-mile no-cost scheduled Complimentary scheduled maintenance plan 5 maintenance plan < not included 2-year (unlimited-mile) roadside assistance > 5 5-year/60,000-mile roadside assistance 3

4 Fiesta at a Glance S SE Key standard features: Mechanical 1.6L Ti-VCT I4 6-speed automatic with Select Shift 15-in. steel wheels with wheel covers Acoustic-laminate windshield Body-color door handles, decklid eyebrow molding and front and rear bumpers Carbon black lower and chrome upper grille bars and surround Halogen headlamps with black-surround bezel Power mirrors with integrated blind spot mirrors Rear decklid spoiler 4-way manual adjustable front passenger seat 6-way manual adjustable driver s seat 60/40 split-folding rear seat Cloth front bucket bolster seats Manual tilt and telescoping molded-in-color steering wheel with secondary audio controls Manual windows Molded-in-color instrument panel, door trim and center stack Multifunctional message center with LCD screen Power door locks with automatic locking doors SE adds these key features: 15-in. painted aluminum wheels Chrome door release handles Cruise control Front 4-way adjustable head restraints Front center floor console with armrest, two front and one rear cupholder and cell phone holder Leather and metallic trim Manual air conditioning with electronic actuation MyKey Power windows with driver one-touch up-down feature Trip computer Unique sport cloth front bucket seats with embossed seat design Perimeter alarm Remote Keyless Entry Audio/In-Cabin Technology 6 speakers AM/FM Stereo/single-CD/MP3 capability Auxiliary audio input jack SYNC with SYNC Applink AdvanceTrac Electronic Stability Control (ESC) Driver s knee airbag 3 Personal Safety System SecuriLock Passive Anti-Theft system Side-curtain airbags 3 SOS Post-Crash Alert System 4

5 Fiesta at a Glance Titanium Titanium adds these key features: 16-in. polished aluminum wheels Body-color, power, heated sideview mirrors with turn signal indicators Chrome beltline and decklid eyebrow molding Fog lamps with ebony bezel and chrome-trimmed ring Driver s seat adjustable lumbar support Electronic auto-dimming rearview mirror Electronic automatic temperature control Intelligent Access with Push-Button Start Leather-trimmed and heated front bucket seats Leather-wrapped manual shift knob with chrome insert Audio/In-Cabin Technology HD Radio 12 Rearview camera 15 Reverse sensing system SiriusXM Satellite Radio 13 Sony branded audio system SYNC with MyFord Touch ST ST adds these key features: Mechanical 1.6L Ti-VCT Turbocharged direct injection EcoBoost I4 6-speed manual 17-in. alloy wheels Body-color lower extension front fascia with black center airfoil Body-color rear fascia lower extensions with unique black diffuser Body-color, power sideview mirror with turn signal indicators Dual chrome-tipped exhaust Rear carpet floor mats with embroidered ST logo Unique high-mounted rear spoiler Unique ST logo front door sill plates Cloth front sport seat with ST logo Leather-wrapped and perforated steering wheel Race-inspired aluminum pedals Three-mode AdvanceTrac Electronic Stability Control (ESC) EPA MPG estimates. Actual mileage will vary. 2. Cargo and load capacity limited by weight and distribution. 3. All the airbag (AB) systems are Supplemental Restraint Systems. All ABs (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions: frontal and knee ABs typically inflate in frontal collisions; side and side curtain ABs in side collisions; Roll-Sensing Curtain ABs at a severe tilt degree, roll or lateral G-force. In all other accidents, the ABs will not inflate. To decrease the risk of injury from an inflating AB, always wear seatbelts, sit upright in the middle of the seat as far back as possible and do not lean against the door. Do not put objects in front of an AB or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. The force of an inflating AB may cause serious injury or death. See your Owner s Manual for further information/warnings. 4. Whiplash Injury Lessening front seats can help reduce the severity of whiplash injury in certain rear end collisions. 5. Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska IntelliChoice, Sport/Coupe. Based on 2014 model year study IntelliChoice, Compact Passenger Car. Based on 2014 model year study. 8. Copyright 2014 ECO-INNOVATIONS, LLC. All rights reserved. 9. MSRP excludes transportation, taxes, title, other options, dealer charges and delivery, processing and handling fees. Dealer price will vary. 10. May not be compatible with all WMA/MP3 players and like models. 11. ipod is a registered trademark of Apple, Inc. All rights reserved. 12. HD Radio Technology manufactured under license from ibiquity Digital Corporation U.S. and Foreign Patents. HD Radio and the HD, HD Radio, and Arc logos are proprietary trademarks of ibiquity Digital Corp. 13. SiriusXM services require a subscription after 6-month trial period. Subscriptions governed by SiriusXM Customer Agreement available at SiriusXM.com. If you decide to continue your SiriusXM service at the end of your complimentary trial, the plan you choose will automatically renew and bill at then-current rates unless you call to cancel. Fees and programming subject to change. Available only to those at least 18 years of age in the 48 contiguous United States and D.C. 14. The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Toyota is under license. A compatible Bluetooth enabled phone must first be paired. Phone performance depends on software, coverage & carrier. 15. The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Cold weather will limit effectiveness and view may become cloudy. 5

EDGE Competitive Comparison

EDGE Competitive Comparison VS. 2014 model shown 2015 Yaris SE 2015 Nissan Versa Note SV Versa Note returns for 2015 with upgraded technology and new higher-level SR and SL trims equipped with some of