European Union Short-Term Tourism Trends Volume

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1 European Union Short-Term Tourism Trends Volume Overview This release of the European Union Short-Term Tourism Trends presents an analysis of preliminary full year results for international tourism in the group of 28 European Union countries (EU-28) for This issue is based upon 2017 data on international overnight visitors as reported by destination countries in January Individual country trends cover the full year 2017 in some cases, but in most cases only the period January through October or November Regional and subregional aggregates for the full year 2017 are estimated by UNWTO based on trends for the year to date and projections for still missing data. The next issue of this series will provide a more detailed analysis of trends by individual countries and will also cover international tourism receipts in more depth. According to preliminary data, the 28 countries of the European Union recorded an extraordinary 8% increase in international arrivals in EU-28 destinations welcomed 38 million arrivals more than in 2016, to reach 538 million, 40% of the world s total. It has been the eighth consecutive year of sustained growth for the EU-28, following the 2009 global financial and economic crisis. Within the EU-28, growth was driven by destinations in Southern and Mediterranean Europe, which recorded an outstanding 10% growth in arrivals. Among the other EU-28 destinations, those in Western Europe (+7%), in Central and Eastern Europe (+6%) and in Northern Europe (+5%) also reported solid growth. These robust results reflect the sustained demand for travel around the world, in line with the improved global economy and the rebound of destinations that suffered declines in previous years. European Union tourism at a glance Inbound tourism in 2017 Contents 538 million international tourist arrivals +8% more arrivals +38 million new arrivals Overview 1 International Tourist Arrivals tables international arrivals yearly data 5 International Tourism Receipts tables international receipts yearly data 10 1 Volume

2 International Tourist Arrivals in 2017 International arrivals worldwide grew by a remarkable 7% in 2017 Based on data reported so far by destinations around the world, it is estimated that international tourist arrivals (overnight visitors) worldwide increased 7% in International arrivals have grown at a pace of 4% a year or higher for the eighth year in a row since post-crisis year In 2012, international tourist arrivals exceeded the 1 billion mark in a year for the first time. In 2017, this number exceeded 1.3 billion and 392 million additional international tourist arrivals were counted compared to the 930 million of pre-crisis year was characterised by sustained growth in many destinations and a firm recovery in those that suffered declines in previous years, such as Turkey, Egypt, Tunisia, France and Belgium. Growth in arrivals this year was also driven by the economic upswing, resulting in strong outbound demand from major source markets, in particular China, the United States, Australia, Canada, the Republic of Korea, Italy and Spain. The strong recovery in demand from Brazil and the Russian Federation after a few years of decline in terms of expenditure abroad also contributed to results. By UNWTO region, Europe recorded 8% more international arrivals than in 2016, an extraordinary result for such a large region with many rather mature destinations. Africa consolidated its 2016 rebound with an 8% increase. Asia and the Pacific recorded 6% growth, the Middle East 5% and the Americas 3%. Southern and Mediterranean Europe (+13%) shows extraordinary strength Europe as a whole (including both EU and Extra-EU destinations), the world s most visited region, gained an additional 50 million international arrivals in 2017, reaching 671 million (+8%) after a comparatively weaker Results reflect the ongoing strength of many destinations and a rebound in those that experienced security incidents last year, particularly Turkey, France and Belgium. In particular, destinations in Southern and Mediterranean Europe (+13%) showed extraordinary strength, driven by a strong recovery in Turkey and double-digit growth in most of the subregion's destinations. Western Europe (+7%) and Northern Europe (+5%) also enjoyed robust growth. Results in Central and Eastern Europe (also +5%) were largely positive, though more mixed. EU-28 destinations recorded a robust 8% growth in arrivals in 2017 The 28 countries of the European Union also recorded an extraordinary 8% increase in international arrivals in 2017, following 5% growth in Based on the reported data, it is estimated that EU-28 destinations welcomed 538 million international tourist arrivals (overnight visitors) in 2017, 38 million more than the previous year. The EU-28 maintains a share of 40% in arrivals worldwide. It was the eighth consecutive year of sustained growth for the 28 countries of the European Union, following the 2009 global financial and economic crisis. Strong demand from virtually all source markets, as well as the rebound in tourism demand from the Russian Federation, contributed to growth. 2 Volume

3 By individual destination in the EU-28, most reported healthy results. Out of the 28 European Union destinations, 13 recorded double-digit growth in arrivals in The following analysis is based upon preliminary trends for 2017, as reported by destinations by mid-january 2018, with full-year data available for only a few countries and the remaining countries reporting up to 10 or 11 months of The eight EU-28 destinations in Southern and Mediterranean Europe (+10%) all reported robust growth in arrivals in The subregion s largest destination Spain (+9%) reported 82 million arrivals in the full year 2017, about 7 million more than in 2016, an outstanding result for such a large base volume and following already sustained growth rates in previous years. Portugal (+11%) continued to boast strong growth following already robust results in Italy, the second largest destination in this group, and Greece both reported 10% growth in arrivals. Balkan destinations Slovenia (+17%) and Croatia (+14%) also reported double digit growth, as did island destinations Malta (+16%) and Cyprus (+15%). The six EU-28 destinations in Western Europe (+7%) rebounded from last year s flat results fuelled by the recovery of Belgium (+12%) and top destination France (+8%) after dealing with security threats in previous years. The Netherlands (+13%) enjoyed the fastest relative increase in arrivals, particularly thanks to increasing demand from China and other emerging markets. Germany (+5%) and Austria (+4%) also reported solid growth, while Luxembourg posted flat results (+0%). The nine EU-28 destinations in Central and Eastern Europe (+6%) all reported robust growth in arrivals in Latvia (+12%), Romania (+11%) and the Czech Republic (+10%) all enjoyed double-digit growth. Bulgaria (+9%), Slovakia (+7%), Poland and Estonia (both +5%) also reported sound results, while Lithuania recorded a 3% increase and Hungary 2%. The five EU-28 destinations in Northern Europe (+5%) reported positive growth in Finland (+13%) has consolidated its recovery after the slowdown in The United Kingdom, the subregion s largest destination, recorded 7% growth in arrivals despite the terrorist attacks in London and Manchester last year. The decline of the British pound following the vote to leave the European Union (Brexit) in June 2016 continues to contribute to the UK s results. Sweden, Denmark (both +5%) and Ireland (+4%) also reported positive results. Solid growth in Extra-EU destinations, largely driven by the recovery of Turkey The group of 26 destinations outside the European Union (Extra-EU) reported a robust growth in international arrivals of 12% to 133 million, rebounding from last year s decline. Growth was fuelled by the recovery of Turkey after struggling with security concerns in Arrivals in the group of Extra-EU destinations in Southern and Mediterranean Europe grew by 25% this period, driven by the recovery of Turkey (+29%) and the continued strong growth of other major and emerging destinations. Virtually all other destinations posted double-digit growth last year, including Israel (+25%), Balkan destinations FYR Macedonia (+23%), Bosnia and Herzegovina, Montenegro (both +19%) and Serbia (+18%). 3 Volume

4 Extra-EU destinations in Northern Europe (+5%) also reported robust growth in Iceland (+16%) led results once more, enjoying its seventh consecutive year of double-digit growth, supported by increased air connectivity and accommodation capacity. Switzerland (+7%) and Norway (+2%) also reported good results. In Extra-EU destinations in Central and Eastern Europe (+4%) results were rather mixed, though most destinations posted solid growth in arrivals. Armenia (+21%), Azerbaijan and the Republic of Moldova (both +20%), Georgia (+19%), and Kazakhstan (+18%) all enjoyed double-digit growth in By contrast, the Russian Federation, the subregion s largest destination, reported a 3% decline in arrivals (through September). Data for Ukraine is still pending, but data on receipts points to a rebound in arrivals after a few years of declines. Please find detailed data series for individual countries online in the Tourism Factbook of the UNWTO elibrary at and in the UNWTO Compendium of Tourism Statistics and Yearbook of Tourism Statistics (see 4 Volume

5 Inbound tourism by UNWTO (sub)regions International Tourist Arrivals, full year Share Change Average * * 14/13 15/14 16/15 17*/16 '95-'05 '05-'15 (million) (%) (%) (% a year) World ,043 1,095 1,141 1,193 1,239 1, Adv anced economies¹ Emerging economies¹ By UNWTO regions: Europe European Union (28) adv anced economies (23) euro area (19) emerging economies (5) Ex tra EU (26) adv anced economies (8) emerging economies (18) By subregion Northern Europe in EU ex tra EU Western Europe in EU ex tra EU Central/Eastern Eur in EU ex tra EU Southern/Medit. Eur in EU ex tra EU Asia and the Pacific North-East Asia South-East Asia Oceania South Asia Americas North America Caribbean Central America South America Africa North Africa Subsaharan Africa Middle East Source: World Tourism Organization (UNWTO) (Data as collected by UNWTO January 2018) ¹ Classification based on the International Monetary Fund (IMF), see the Statistical Annex of the IMF World Economic Outlook of April 2016, page 146, at w w w.imf.org/ex ternal/ns/cs.aspx?id=29. 5 Volume

6 Inbound tourism by countries of destination International Tourist Arrivals, monthly/quarterly data (% change over same period of the previous year) 2017* YTD Q1 Q2 Q3 Q4 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 World Adv anced economies¹ Emerging economies¹ By UNWTO regions: Europe European Union (28) Northern Europe Western Europe Central/Eastern Eur Southern/Medit. Eur Asia and the Pacific North-East Asia South-East Asia Oceania South Asia Americas North America Caribbean Central America South America Africa North Africa Subsaharan Africa Middle East Source: World Tourism Organization (UNWTO) (Data as collected by UNWTO January 2018) ¹ Classification based on the International Monetary Fund (IMF), see the Statistical Annex of the IMF World Economic Outlook of April 2016, page 146, at w w w.imf.org/ex ternal/ns/cs.aspx?id=29. 6 Volume

7 Inbound tourism by countries of destination International Tourist Arrivals, full year Change Average Share Series * 14/13 15/14 16/15 17*/16 '95-'05 '05-' (1000) (%) (% a year) (%) World 531 mn 680 mn 809 mn 952 mn 1,193 mn 1,239 mn 1,322 mn UNWTO region Europe 308, , , , , , , Total European Union (28) 270, , , , , , , in Northern Europe 33,351 41,349 50,537 51,295 63,102 66,043 69, Denmark TF.. 3,535 9,178 8,744 10,424 10, Finland TCE 1,779 1,971 2,080 2,319 2,622 2, Ireland TF 4,818 6,646 7,333 7,134 9,528 10, Sw eden CE 2,309 3,828 4,883 4,951 6,092 6, United Kingdom TF 21,719 23,212 28,039 28,296 34,436 35, in Western Europe 104, , , , , , , Austria TCE 17,173 17,982 19,952 22,004 26,728 28, Belgium TCE 5,560 6,457 6,742 7,186 8,355 7, France TF 60,033 77,190 74,988 77,648 84,452 82, Germany TCE 14,848 18,992 21,499 26,875 34,971 35, Lux embourg TCE ,091 1, Netherlands TCE 6,574 10,003 10,012 10,883 15,007 15, in Central/Eastern Europe 43,571 40,897 52,067 48,666 65,836 70,669 74, Bulgaria TF 3,466 2,785 4,837 6,047 7,099 8, Czech Republic TF 3,381 4,773 9,404 8,629 11,619 12, Estonia TF 530 1,220 1,917 2,372 2,989 3, Hungary TF.... 9,979 9,510 14,316 15, Latv ia TF ,116 1,373 2,024 1, Lithuania TF 650 1,083 2,000 1,507 2,071 2, Poland TF 19,215 17,400 15,200 12,470 16,728 17, Romania TCE ,430 1,343 2,235 2, Slov akia TF 903 1,053 6,184 5, in Southern/Medit. Europe 89, , , , , , , Croatia TCE 1,485 5,338 7,743 9,111 12,683 13, Cy prus TF 2,100 2,686 2,470 2,173 2,659 3, Greece TF 10,130 13,096 14,765 15,007 23,599 24, Italy TF 31,052 41,181 36,513 43,626 50,732 52, Malta TF 1,116 1,216 1,171 1,339 1,783 1, Portugal CE/TF 9,511 12,097 10,612 6,832 10,140 18, n/a Slov enia TCE 732 1,090 1,555 1,869 2,707 3, Spain TF 32,971 46,403 55,914 52,677 68,175 75,315 82, Total Extra EU 37,492 56,103 85, , , , , in Northern & Western Europe 10,308 11,589 11,762 14,227 17,552 18,559 19, Iceland TF ,289 1, Liechtenstein TCE Monaco THS Norw ay TCE 2,880 3,104 3,824 4,767 5,361 5, Sw itzerland THS 6,946 7,821 7,229 8,628 9,305 10, n/a in Central/Eastern Europe 15,343 28,654 43,186 49,824 56,341 56,260 58, Armenia TF ,192 1, Azerbaijan TF ,280 1,922 2, Belarus TCE , Georgia TF ,067 2,282 2,721 3, Kazakhstan TF.. 1,471 3,143 2, Ky rgy zstan VF ,051 2, Rep. Moldov a TCE Russian Federation VF 10,290 21,169 22,201 22,281 26,852 24, Tajikistan VF Turkmenistan TF Ukraine TF 3,716 6,431 17,631 21,203 12,428 13, Uzbekistan TF in Southern/Medit. Europe 11,841 15,859 30,331 40,624 52,636 44,381 55, Albania TF ,191 3,784 4, Andorra TF.. 2,946 2,418 1,808 2,663 2, Bosnia & Herzg. TCE FYR Macedonia TCE Israel TF 2,215 2,417 1,903 2,803 2,799 2,900 3, Montenegro TCE 1,088 1,560 1, San Marino THS Serbia TCE 683 1,132 1, Turkey TF 7,083 9,586 24,193 31,364 39,478 30, Source: World Tourism Organization (UNWTO) (Data as collected by UNWTO January 2018) 7 Volume

8 Inbound tourism by countries of destination International Tourist Arrivals, monthly/quarterly data (% change over same period of the previous year) Series2017* 2016 YTD Q1 Q2 Q3 Q4 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Q1 Q2 Q3 Q4 World Europe Total European Union (28) in Northern Europe Denmark TCE Finland TCE Ireland TF* Sw eden TCE United Kingdom VF in Western Europe Austria TCE Belgium TCE France TCE Germany TCE Lux embourg TCE Netherlands TCE in Central/Eastern Europe Bulgaria VF Czech Republic TCE Estonia TCE Hungary TF Latv ia TCE Lithuania TCE Poland TF Romania TCE Slov akia TCE in Southern/Medit. Europe Croatia TCE Cy prus TF Greece TF Italy TF Malta TF Portugal TCE Slov enia TCE* Spain TF Total Extra EU in Northern & Western Europe Iceland THS Liechtenstein THS Monaco THS Norw ay TCE Sw itzerland THS in Central/Eastern Europe Armenia TF Azerbaijan VF Belarus TCE Georgia VF Kazakhstan VF Ky rgy zstan.. Rep. Moldov a TCE Russian Federation VF Tajikistan VF Turkmenistan Ukraine Uzbekistan TF TF TF in Southern/Medit. Europe Albania VF Andorra TF Bosnia & Herzg. TCE FYR Macedonia TCE Israel TF Montenegro TCE San Marino TCE Serbia TCE Turkey TF* Source: World Tourism Organization (UNWTO) (Data as collected by UNWTO January 2018) 8 Volume

9 International Tourism Receipts in 2017 Strong tourism receipts across world destinations Preliminary monthly or quarterly international tourism receipts data for 2017 have been reported by 138 countries and territories so far, of which 106 at least for the first three quarters. Of these 138 destinations with data, a total of 114 recorded growth in earnings (83%), compared to the same period last year (in local currencies at current prices), of which 62 in double digits (45%), while 24 (17%) posted declines. Overall, data reported indicates that earnings followed the solid trend seen in international arrivals. The median increase was 8%. Most of the world s top 10 tourism earners reported strong results in the part of 2017 for which data is available. Among them, 5 destinations belong to the EU-28: Spain (the world s second largest earner) posted 11% growth through October compared to the same period of The United Kingdom (6th) reported a 10% increase in the first three quarters of the year. France (5th largest earner) rebounded after two years of declines, with an increase of 8%, while Italy (7th) enjoyed 7% growth and Germany (8th) 4%. Of the remaining five destinations in the top 10, two reported growth in tourism receipts while two reported flat growth and one a decrease. Australia (the world s 9th largest earner) recorded 14% growth in receipts through November. Thailand (3rd largest earner) reported a 10% increase in the first three quarters of the year. The United States and Hong Kong (China), the world s top and 10th largest earners respectively, both recorded flat results. The remaining destination in the top 10, China (4th) reported an 11% decline this period. Beyond the top 10, a number of EU-28 and Extra-EU destinations enjoyed solid growth in receipts in the first nine to eleven months of 2017 compared to the same period of 2016, mostly in line with the trend in arrivals. Turkey (+20%) and the Russian Federation (+19%) rebounded strongly after some years of declines. Portugal (+19%) enjoyed its fourth straight year of double-digit growth. Israel (+15%), Sweden (+14%), the Netherlands (+12%), Poland and Greece (both +11%), and Croatia (+10%) also all reported double-digit growth in earnings. Note that this data is preliminary and can be revised later in the year. 9 Volume

10 International Tourism Receipts (euro billion) Full year (euro) Local currencies, current prices (% change over same period of the previous year) Rank * 15/1416*/ * 2016* '16 '15 (billion) Series (%) YTD Q1 Q2 Q3 Q4 Aug Sep Oct Nov Dec Q1 Q2 Q3 Q4 World ,083 1, United States sa Spain Thailand China France United Kingdom Italy Germany Australia Hong Kong (China) Japan Macao (China) India Mexico $ Utd Arab Emirates Austria Turkey $ Singapore Malay sia Canada Korea (ROK) $ Sw itzerland Greece Netherlands Portugal Taiw an (pr. of China) $ Sw eden Belgium Indonesia $ Saudi Arabia Poland Croatia New Zealand Vietnam $ South Africa sa Russian Federation $ Denmark Lebanon $ Dominican Rep $ Morocco Czech Republic Brazil $ Israel $ Hungary Qatar Norw ay Ireland Philippines Argentina $ Colombia Source: World Tourism Organization (UNWTO) (Data as collected by UNWTO January 2018) 10 Volume

11 The UNWTO European Union Short-Term Tourism Trends has been prepared by UNWTO s Tourism Market Trends Programme in the framework of the cooperation between UNWTO and the Directorate- General for Internal Market, Industry, Entrepreneurship and SMEs (DG GROW) of the European Commission (EC) and has received funding from the European Union s COSME Programme ( ). The sole responsibility for the content of this publication lies with the authors. It does not necessarily reflect the opinion of the European Communities. The European Commission is not responsible for any use that may be made of the information contained therein. Explanation of abbreviations and signs used * = provisional figure or data = change of series.. = figure or data not (yet) available n/a = not applicable mn = million (1,000,000) bn = billion (1,000,000,000) [note in Spanish miles de millones ] trn = trillion (1,000,000,000,000) [note in Spanish billones ] Q1: January, February, March T1: From January to April Q2: April, May, June T2: From May to August Q3: July, August, September T3: From September to December Q4: October, November, December H1: From January to June H2: From July to December YTD: Year to date, variation of months with data available compared with the same period of the previous year. The (sub)regional totals are approximations for the whole (sub)region based on trends for the countries with data available. Series International Tourist Arrivals TF: International tourist arrivals at frontiers (excluding same-day visitors); VF: International visitor arrivals at frontiers (tourists and same-day visitors); THS: International tourist arrivals at hotels and similar establishments; TCE: International tourist arrivals at collective tourism establishments; NHS: Nights of international tourists in hotels and similar establishments; NCE: Nights of international tourists in collective tourism establishments. Series International Tourism Receipts and Expenditure All percentages are derived from non-seasonally adjusted series in local currencies, unless otherwise indicated: $: US$; : euro; sa: seasonally adjusted series. For main concepts, definitions and classifications for the measurement of tourism, please see the International Recommendations for Tourism Statistics 2008 (IRTS 2008) at <statistics.unwto.org/content/irts-2008>. The World Tourism Organization (UNWTO) is the United Nations specialized agency mandated with the promotion of responsible, sustainable and universally accessible tourism. As the leading international organization in the field of tourism, UNWTO promotes tourism as a driver of economic growth, inclusive development and environmental sustainability, offering leadership and support to the sector in advancing knowledge and tourism policies worldwide. UNWTO s membership includes 157 countries, 6 Associate Members and 500 Affiliate Members representing the private sector, educational institutions, tourism associations and local tourism authorities. World Tourism Organization (UNWTO) Calle Capitán Haya, 42, Madrid, Spain Tel.: (+34) Follow us on:, The Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs (DG GROWTH) is the European Commission service responsible for completing the Internal Market for goods and services, helping turn the European Union (EU) into a smart, sustainable, and inclusive economy by implementing the industrial and sectorial policies of the flagship Europe 2020 initiative and fostering entrepreneurship and growth in Europe, among others. EU Tourism Policy aims to maintain Europe's standing as a leading destination while maximising the industry's contribution to growth and employment and promoting cooperation between EU countries, particularly through the exchange of good practice. The EU's competence in the tourism sector is to support and coordinate the actions of EU countries. European Commission Directorate-General Internal Market, Industry, Entrepreneurship and SMEs Av d'auderghem 45, B-1049 Brussels/Belgium Follow us on:,ec.europa.eu/growth The contents of this issue may be quoted, provided the source is given accurately and clearly. World Tourism Organization All rights reserved. Licensed to the European Union under conditions. UNWTO ISBN: Cover photo: Prague, the Czech Republic. Photo by Jaromír Kavan on unsplash.com First published: 2018 (version 23/02/18) 11 Volume