BLOOMBERG INDUSTRIES OUTLOOK 2014

Transcription

1 BLOOMBERG INDUSTRIES OUTLOOK February

2 Japan Automakers Review 2013 U.S. Performance Volume Pricing Incentives Days to Turn Review U.S. Market Position in 2013 Compact Car Compact Crossover SUV Mid-Size Car Entry Luxury 21 February

3 New Car Market Position in U.S. FY2013 % Change 2013 Market Share Vehicle Sales by Brand (units) 7.5% 15,523, GM 7.3% 2,786, % Ford 10.8% 2,493, % Toyota 7.4% 2,236, % Fiat Chrysler 9.0% 1,800, % Honda 7.2% 1,525, % Hyundai -0.4% 1,256, % Nissan 9.4% 1,248, % Volkswagen -0.7% 608, % Subaru 26.2% 424, % BMW 8.1% 375, % Daimler AG 12.7% 343, % Mazda 2.5% 283, % Tata (Jaguar Land Rover) 20.3% 66, % Geely (Volvo) -8.2% 62, % Mitsubishi 6.4% 61, % Suzuki -76.5% 5, % Source: Company Data, Bloomberg Industries

4 Japan 3 Unit Volume in U.S. FY2013 Total U.S. New Vehicle Volume in % 2,236, % 1,525, % 1,248, % Source: Company Data

5 Retail Prices in U.S. FY2013 Total U.S. New Vehicle Pricing in 2013 $31, % $28, % $26, % $27, % Source: Edmunds.com, Bloomberg Industries

6 Volume/Price Relationship in U.S. FY2013 Total U.S. New Vehicle Pricing in m +7.5% $31, % 2.236m +7.4% $28, % 1.525m +7.2% $26, % 1.248m +8.0% $27, % Source: Edmunds.com, Bloomberg Industries

7 Volume by Segment in U.S. FY2013 Segment % Change 2013 Vehicle Sales by Segment (Units) 7.5% 15,523,556 Mid-Size Car 1.3% 2,568,912 Compact Car 4.9% 2,496,090 Large Truck 16.2% 1,969,793 Compact Crossover SUV 15.6% 1,656,379 Mid-Size Crossover SUV 5.1% 1,023,906 Subcompact Car 2.5% 754,268 Mid-Size Traditional SUV 17.7% 738,157 Entry Luxury Car 10.0% 699,447 Large Car 7.0% 536,360 Minivan -4.1% 532,357 Source: Bloomberg Industries

8 Volume by Segment in U.S. FY2013 Segment Industry Toyota Honda Nissan Mid-Size Car 1.3% 0.9% 10.2% 3.4% Segment Share 15.9% 14.2% 14.6% Compact Car 4.9% 1.7% 5.3% 17.2% Segment Share 21.5% 13.7% 10.8% Compact Crossover SUV 15.6% 27.0% 7.9% 14.3% Segment Share 13.2% 18.3% 9.8% Mid-Size Crossover SUV 2.5% -0.4% 5.8% -13.5% Segment Share 6.4% 5.6% 1.7% Entry Luxury Car 5.1% 20.0% -16.7% 2.7% Segment Share 17.5% 8.9% 6.9% Source: Bloomberg Industries

9 Brand Loyalty in U.S. Jan-Nov FY2013 Make Bought Traded-in a Toyota Toyota 60.7% Honda 7.9% Ford 4.2% Nissan 4.2% Chevrolet 2.7% Hyundai 2.7% Subaru 2.0% Kia 1.7% Jeep 1.6% Lexus 1.4% Source: Edmunds.com

10 Brand Loyalty in U.S. Jan-Nov FY2013 Make Bought Traded-in a Honda Honda 61.8% Toyota 8.3% Nissan 4.1% Ford 3.5% Hyundai 2.8% Chevrolet 2.4% Subaru 2.2% Kia 1.9% Volkswagen 1.6% Mazda 1.5% Source: Edmunds.com

11 Brand Loyalty in U.S. Jan-Nov FY2013 Make Bought Traded-in a Nissan Nissan 48.2% Toyota 8.9% Honda 7.8% Ford 5.6% Chevrolet 4.4% Hyundai 4.0% Kia 3.1% Jeep 2.5% Dodge 1.9% Subaru 1.8% Source: Edmunds.com

12 Incentives in U.S. FY2013 Total U.S. New Vehicle Incentives in 2013 $2, % $1, % $1, % $2, % Source: Edmunds.com, Bloomberg Industries

13 Key Metric Score Card by Automaker in U.S. FY2013 Volume Pricing Incentives Total Industry +7.5% +.06% +8.3% Toyota +7.4% +0.2% +13.8% Toyota +7.3% -0.4% +9.9% Lexus +12.2% -0.3% +31.0% Honda +7.2% +3.7% -20.1% Honda +7.4% +3.8% -21.5% Acura +5.9% +3.4% -13.7% Nissan +9.4% -1.4% +5.0% Nissan +10.8% -0.3% -0.1% Infiniti -2.9% -2.9% +41.5% Source: Bloomberg Industries

14 2 of 3 Luxury Vehicle Purchases are Entry Segments Segment Luxury Share 2013 Volume % Change Entry Luxury Car 41.9% 699, % Entry Luxury SUV 25.2% 420, % Mid-Range Luxury Car 13.8% 231, % Mid-Range Luxury SUV 12.9% 215, % Premium Luxury Car 3.3% 54, % Premium Luxury SUV 3.0% 49, % Source: Bloomberg Industries

15 Luxury Brands in U.S. TTM January 2014 Source: Bloomberg Industries Segment Luxury Share TTM Volume % Change Mercedes 18.7% 312, % BMW 18.6% 311, % Lexus 16.4% 275, % Cadillac 10.8% 180, % Acura 10.0% 166, % Total luxury volume +10.5% in 2013 Audi 9.4% 158, % Infiniti 7.1% 118, % Lincoln 5.0% 83, % Land Rover 3.0% 50, % Jaguar 1.0% 17, %

16 Key Metric Score Card for Luxury Brands in U.S. TTM January Brand Volume Pricing Incentives Mercedes 18.7% -5.8% +14.3% BMW 18.6% -6.1% +8.1% Lexus 16.4% -7.6% +33.0% Cadillac 10.8% -0.5% +11.2% Acura 10.0% +3.9% -15.0% Audi 9.4% -2.2% +14.8% Infiniti 7.1% -3.2% +37.0% Source: Bloomberg Industries

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