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1 ADVANCED TECHNOLOGY, SUPERIOR PERFORMANCE AND EXCEPTIONAL SERVICE It all starts with Your essential guide to automotive batteries, 2013/2014

2 NOW IT S EVEN EASIER TO FIND EXACTLY WHAT YOU NEED This catalogue is an essential guide to the facts you need about the extensive range of VARTA products, technology and services, including the revolutionary VARTA Start-Stop Service Program (VSSP). How and where to find the right VARTA battery On our homepage, at key in the vehicle manufacturer and model, or selected performance features, and the online Product Finder quickly finds what you need. Then, when you re armed with the name of the product, simply enter your country and postcode, and our Retailer Search gives you a list of local dealers. 2

3 CONTENTS ABOUT VARTA VARTA Start-Stop Plus and VARTA Start-Stop VARTA START-STOP APPLICATIONS AND OE COMPETENCE VARTA Start-Stop Service Program [VSSP] VARTA Dynamic Trio Powerframe Grid Technology Ecosteps VARTA TAXI Specifications Technical Information 3

4 Why you can trust VARTA batteries AND CONFIDENTLY RECOMMEND US TO YOUR CUSTOMERS Over the last century, vehicle technology has evolved enormously and VARTA has been at the forefront of developing both world-class battery technology and innovative services. As a result, we have built an unparalleled reputation and earned the trust of Original Equipment (OEM) and Aftermarket customers around the world. Today, you ll find our products in millions of cars, heavy commercial vehicles, motorcycles, powerboats, motorhomes... So every day, millions of people and businesses around the world rely on VARTA. And when you choose any one of our products, you can too. VARTA products are designed to deliver superior power and reliability, less corrosion and greater efficiency for a longer battery life, all resulting in lower cost of ownership. Our comprehensive range includes: For standard automotive use, the Dynamic Trio has our patented PowerFrame stamped grid technology For vehicles with Start-Stop features, our Start-Stop range with advanced AGM technology ensures greater fuel efficiency and extremely reliable cycling performance For commercial vehicles and heavy commercial vehicles, our Promotive Trio combines high durability and exceptionally reliable performance with low Total Cost of Ownership For motorbikes, jetski, quads and snowmobiles, the Powersports range supports many applications For boats and caravans, the Professional range offers excellent reliability and best value for money and discharge cycles 4

5 Many leading car manufacturers trust VARTA. And with unrivalled experience, innovation, performance, service and support to count on, so can you and your customers. It all starts with VARTA 5

6 THE INDUSTRY-LEADING START-STOP RANGE, MADE TO DRIVE YOUR BUSINESS FORWARD By 2015, the majority of new vehicles manufactured and sold in Europe will contain Start-Stop technology. VARTA is the world s leading supplier not only of Start-Stop batteries, but also a ground-breaking Start-Stop Service Program. Let us help you grow your business and increase your profits. Powerful Start-Stop Plus for high performance cars Our VARTA Start-Stop Plus, powered by AGM technology, is specifically designed to meet the huge energy demands of vehicles equipped with advanced Start-Stop systems, such as regenerative braking. This is a battery that delivers optimal performance, faster conductivity and reliable starting power, even when the charge is low. Designed for advanced Start-Stop functionality State-of-the-art AGM technology to meet OE manufacturer requirements 3 x higher cycling endurance High deep discharge The latest technology for entry level Start-Stop vehicles When it comes to Start-Stop vehicles, entry-level doesn t mean basic. Which is why our VARTA Start-Stop battery provides extraordinary levels of reliability, battery life and consistency in performance. With this battery s optimised EFB technology you get dependable energy, every single day. Designed for entry-level Start-Stop functionality Latest EFB technology to meet OE manufacturer requirements 2 x higher cycling endurance Why vehicles with Start-Stop systems need specific Start-Stop batteries With Start-Stop vehicles, it s vital to fit the right battery. That s because the wrong battery impairs the Start-Stop function and noticeably reduces battery life. In fact, tests show that conventional batteries lose between 7 % and 16 % of available capacity after just one week s use in a Start-Stop equipped vehicle. 6

7 Features Start-Stop Plus Start-Stop Number of battery types 5 Types 5 Types Primary function Advanced Start-Stop functionality Entry Start-Stop functionality Cold cranking power CCA 135 %* CCA 115 %* Battery technology AGM Absorbent Glass Mat EFB Enhanced Flooded battery Positive grid/negative grid PowerFrame /Casted grid PowerFrame /Expanded grid OE quality Meets OE requirements Meets OE requirements Cycling endurance 3 x higher* 2 x higher* Capability of deep discharge High* Middle* *Compared to conventional batteries There s an increasing growth in demand for Start-Stop batteries Percentage (%) of batteries fitted in EU By 2015 around 70 % of vehicles manufactured and sold in Europe will include Start-Stop technology. That s 30 million vehicles and counting don t get left behind Conventional batteries Start-Stop batteries

8 Outstanding performance for advanced Start-Stop vehicles with AGM technology This market-leading product is designed especially for high-performance, premium Start-Stop vehicles with regenerative braking and other fuel-saving technologies. With this battery fitted, they ll perform at their peak, time and time again. That s because for optimal performance of these advanced vehicle systems, it s essential to have the right battery technology. Which is why VARTA partners with leading manufacturers to develop innovative solutions for Start-Stop vehicles. Today, VARTA is the market leader supplying virtually all leading manufacturers with AGM Technology batteries for their original equipment. Constructed with advanced Absorbent Glass Mat (AGM) technology Perfect for vehicles with advanced technology like regenerative braking AGM technology prevents corrosion due to acid stratification Highest performance, extreme cycle life and spill-proof Electrolyte held in the glass fleece separator exerts a uniformly high contact pressure Plug with pressure safety valves and lid with single point venting Positive plate set Positive plate Plate block Thicker more robust case and lid Negative plate Negative plate set Negative grid Detail of AGM fleece texture PowerFrame grid Positive plate with fleece separator 8

9 Advanced performance for entry level Start-Stop vehicles with EFB technology Vehicles with a standard, entry-level Start-Stop function still place big energy demands on a battery. And this sophisticated product featuring EFB technology is specifically designed to meet them with ease, providing twice the cycle life of standard lead-acid batteries. Constructed with Enhanced Flooded Battery (EFB) technology Specifically developed for standard entry-level Start-Stop vehicles EFB uses special polyfleece scrim to hold additional active material Enhanced cycle performance versus conventional flooded batteries Positive set of plates Plate block Negative set of plates Negative plate Negative grid Positive plate inside a pocket separator Positive plate with polyester scrim material PowerFrame grid 9

10 TOP PERFORMANCE WHATEVER THE VEHICLE VARTA Start-Stop Plus batteries are designed to meet the highest energy requirements. Which makes them as effective for Start-Stop vehicles as they are for other special vehicles with high demands. Whether the journey is short, has frequent stops or requires electronic equipment, like satellite navigation to be powered while stationary, VARTA Start-Stop Plus batteries deliver optimum power, energy efficiency and starting performance. The advantages at a glance OE specifications for high performance and luxury vehicles Specifically designed for extreme power demands Extra-long service life Totally maintenance free Perfect for: Police/emergency vehicles High-end luxury cars High-performance cars Executive class vehicles with high equipment levels Hybrid vehicles (12 V) 10

11 VARTA. THE DRIVING FORCE BEHIND START-STOP It s a fact that the majority of top car manufacturers trust VARTA products to always deliver. Our strength lies in developing strong working relationships with car makers to develop the best batteries for the best new vehicles. Recently, close collaboration with top names such as Audi, BMW, Ford and Mercedes-Benz, has led VARTA to develop advanced Start-Stop batteries. Major Automotive Manufacturer Contracts Honda AUDI BMW EfficientDynamics Ford ECOnetic GM ecoflex HYUNDAI Blue Drive KIA EcoDynamics Land Rover Mercedes-Benz BlueEFFICIENCY MINI MINIMALISM SEAT Ecomotive SMART micro hybrid drive Volvo DRIVe 11

12 THE ADVANCED BATTERY AT THE HEART OF THE START-STOP SYSTEM Everyday driving, especially in the city with frequent stops, puts a considerable strain on a Start-Stop battery. In fact, it s not uncommon to start and stop four times every kilometre. This means that the battery must cycle on and off constantly, and often needs to start the vehicle with only a partial charge. A Start-Stop battery will often use energy from the alternator or regenerative braking to quickly restore energy. As a result, the Start-Stop battery is specifically designed to power these countless starts without any significant loss in capacity. Because we ve worked with original equipment manufacturers for decades, you can be sure a VARTA Start-Stop battery will always perform at its best. Energy flow of the START-STOP PLUS Battery Energy flow of the START-STOP Battery Energy flow of the CONVENTIONAL Battery Start-Stop batteries are designed to meet intense cycle requirements caused by a high number of starts. Conventional batteries are not a solution and their installation may lead to premature failure. 12

13 TECHNICAL CHALLENGES FOR THE WORKSHOP There s a lot more to replacing a Start-Stop battery than simply removing the old one and installing a new one. Connected to the on-board electronics by a battery management system (BMS) or intelligent battery sensor (IBS), the battery is the heart of the Start-Stop system and key to maximising the environmental benefits. In order to maintain comfort and keep consumption down, many vehicle manufacturers link the installation of a new battery in a Start-Stop vehicle to a memory reset. To do so, it s vital to have the right diagnostic tool. But that s not all. Selecting the right battery and the various installation processes (see photo) present further challenges. So it s essential to have up-to-the-minute installation instructions to prevent damage to the vehicle s electronics or mechanical components and to ensure quick, reliable starts. So how many independent workshops are properly equipped to replace Start-Stop batteries? We asked 1,200 top European workshops if they felt ready. And because almost 60 % said no, we developed a unique service program to support both workshops and wholesalers. Read on for details of how VARTA gives you reliable answers to every Start-Stop question to help you profit from this fastgrowing sector. 13

14 SmarT technology, services and support for your business The VARTA Start-Stop Service Program (VSSP) is designed specifically for independent workshops. This comprehensive program provides everything your business needs to replace Start-Stop batteries professionally and profitably. The VARTA Start-Stop Service Program (VSSP) As the number of vehicles with Start-Stop systems and batteries rapidly increases, so does the demand to replace them. The VARTA Start-Stop Service Program (VSSP) makes changing these batteries far easier and safer. The program gives technicians the technical training and tools to choose and install the right products. And they can test the batteries and run diagnostics on the relevant control devices, delete fault codes and reset the memory. They ll also see step-by-step instructions on how to remove and install the right battery in every Start-Stop vehicle currently available. VSSP 2.0 Unrivalled VARTA Start-Stop and Start-Stop Plus batteries These innovative products have been developed in close collaboration with the world s leading vehicle manufacturers. So no wonder the majority of Start-Stop vehicles are factory-fitted with VARTA. A state-of-the-art replacement tool: VSSP 2.0 This sophisticated tool tests the technical function of the battery, provides a Start-Stop system diagnosis, and makes deleting fault codes and memory resets simple. The program also displays clear, vehicle specific installation and removal instructions. And the tool even provides an assessment of the replacement battery and confirms installation is 100 % complete. As VSSP 2.0 receives information from a secure online VARTA partner area, you can be sure this invaluable resource is always up to date. Full training by automotive training experts exponentia You ll get both practical courses and online training, covering everything from avoiding common installation errors to explaining the results of diagnostic testing to your customers. With such comprehensive training, you and your colleagues will quickly be able to benefit from the growing Start-Stop market. The most precise information, always available With VARTA, you can rely on a continually updated Start-Stop service program database. This provides accurate information about specific vehicles, and battery fitting, plus correct removal and replacement procedures. 14

15 Continuous marketing support To support the independent workshop, a range of marketing resources are designed to be used at all retail levels, helping to establish a successful business model and build loyalty among customers. The full backing of the award winning VARTA brand As vehicle systems become more advanced, trust in unbranded workshops is reducing. But with the VARTA name to count on, it s easier to boost customer confidence. And because VARTA is an experienced OE manufacturer, able to provide the most up-to-date knowledge, any garage business can feel reassured too. For more information, visit A unique roadside assistance program VARTA Start-Stop batteries embody outstanding quality. That s why we provide a VARTA mobility guarantee for anyone who buys a VARTA Start-Stop battery. The exclusive guarantee gives your customers the reassurance of: Two years complete protection in the event of a battery fault 24-hour hotline to ARC customer service team Europe-wide, on-the-spot breakdown assistance: jump-starting, towing service to the nearest qualified workshop To register, all a customer has to do is visit and input their VARTA guarantee number, which comes with the leaflet from the workshop where their VARTA Start-Stop battery was installed. And to make it easy for workshops, this is the same number on the final report in the VSSP

16 For exceptional power across every application, there s only one dynamic Trio Each battery in our popular VARTA Dynamic Trio range is designed for specific uses and between them they cover a huge number of applications. But there s one thing they all have in common: state-of-the-art PowerFrame stamped grid technology. The product of low-emission manufacturing, this patented, next generation grid technology delivers optimum energy flow, unparalleled performance and uncompromising reliability. As a result, whatever the demands you place on a battery, and no matter what the application, you can be sure there s a VARTA battery for the job. SILVER Dynamic High-performance, highly equipped vehicles require the greatest demands from their battery. That s where our SILVER Dynamic battery excels. Ultra reliable, it meets or exceeds all OE requirements, has extremely high reserve capacity and superb cold start performance. In short, this is a premium SLI battery that always delivers. Key benefits Designed for high-performance vehicles with extremely high power demands Exceptional cold cranking power up to 122 % PowerFrame grid technology for longer life Exceeds OE requirements BLUE Dynamic Looking for a solid all-rounder? Look to BLUE Dynamic. Our best-selling replacement parts battery meets OE specifications, delivers best in class starting power and cold start performance, and has a large load capacity. This high quality product is ideal for vehicles of every class. Key benefits Designed for vehicles of all classes Optimal cold cranking power up to 110 % PowerFrame grid technology for longer life Meets OE requirements BLACK Dynamic Cars with standard levels of electrical equipment may need less battery power, but they still demand superior starting, consistent performance and absolute reliability. And that s exactly what you get with BLACK Dynamic, a tried and trusted choice in the aftermarket. Key benefits Designed for vehicles with less complex power demands 100 % cold cranking power PowerFrame grid technology for longer life Meets OE requirements 16

17 Features Silver Dynamic Blue Dynamic Black Dynamic Number of battery types 11 types 25 types 13 types Primary function Engine start Engine start Engine start Cold cranking power CCA 122 %* CCA 110 %* CCA 100 %* Battery technology Flooded/SLI Flooded/SLI Flooded/SLI Positive grid/negative grid PowerFrame /Expanded PowerFrame /Expanded PowerFrame /Expanded OE quality Exceeds OE requirements Meets original equipment Meets original equipment * Compared to conventional batteries 17

18 See the true strength inside every VARTA battery No other battery is constructed quite like VARTA. Our patented PowerFrame stamped grid technology is far more robust than both conventional moulded and expanded metal grids. This unique grid is designed for the perfect current flow and ensures low resistance and optimum conductivity. Which means every VARTA battery recharges quickly, has extremely high starting power and exceptional corrosion resistance. In short, it s built for exceptional performance throughout its long life. Structurally strong Built for strength, PowerFrame patented grid technology is up to 66 % more durable and more corrosion resistant than other grid designs. Patterned for power The PowerFrame grid design provides superior cranking power with up to 70 % better electrical flow than other grid technologies. Clean construction PowerFrame manufacturing uses 20 % less energy and produces 20 % fewer greenhouse gases than other manufacturing methods. Lasts longer and performs better than standard metal designs Most batteries use low-tech bookmold and expanded metal grids, which are highly susceptible to corrosion. Naturally, that affects battery performance and can cause batteries to stop working way before they should. With the PowerFrame grid, a VARTA battery will continue to perform at its very best, long into the future. Bookmold Expanded metal 18

19 ecosteps is the responsible, sustainable way to recycle batteries is a recycling program run by Johnson Controls in which certified retailers and workshops ensure professional recycling and contribute to environmental protection. The used batteries are directly fed into an effective recycling process according to the highest environmental standards. Johnson Controls recycling process ecosteps closes the recycling loop preserving resources and protecting the environment. It s an initiative that s also easy to sign up to, administrate and benefit financially from. RECYCLING PROCESS CLOSED-LOOP Johnson Controls delivers new batteries to wholesalers. Used batteries are recycled into new batteries. Retailers receive new batteries from wholesalers. Johnson Controls collects used batteries from wholesalers. New batteries sold and installed. Used batteries returned. Wholesalers collect used batteries from retailers. For wholesalers and workshops: a better way to sell batteries With our ecosteps initiative, it s easy to demonstrate your commitment to the environment, meet all current legal obligations, increase profits and offer lower prices. Once you ve signed up, all you have to do is keep the spent batteries you replace with new products. We ll pick them up when we next make a delivery and recycle them safely and responsibly. And each spent battery you return will help your business save money. That s because we ll credit your account, lowering your costs of new VARTA batteries. To learn more and discover the countries involved, please visit: 19

20 The new cost saving solution for every taxi When you re relying on a vehicle to make a living, it s essential it never lets you down. With our new VARTA TAXI batteries with AGM technology you get the reassurance of a product built to excel in journeys with frequent starts and stops. And as our batteries are both long lasting and maintenance free, you re free to spend more time on the road earning money. In short, when it comes to cost per cycle, our VARTA TAXI batteries offer significantly better value for money. Key benefits 3 x times longer lifetime compared to conventional batteries 3 x higher cycling durability compared to conventional batteries Significant better value of cost per cycle Original equipment specification Specially designed for extreme power demands Specification chart VARTA Code Short code 20-hour capacity (Ah) Cold start current A (EN) Overall dimensions in mm Case size Weight (kg) Layout Terminal type Base hold-down... D27 2 L W H TA H5/L B TA H6/L B TA H7/L B TA H8/L B TA H9/L B13 20

21 See how the VARTA Taxi battery with AGM technology pays for itself Our Taxi battery with AGM technology will, quite simply, keep your cab on the road for longer and help you maximise your income. But that s not all. This highly efficient product costs far less per cycle than a standard battery. Battery Lifetime Up to 3 x longer * Tests in many different countries conducted under extreme climatic conditions all demonstrate that the VARTA TAXI battery with AGM technology lasts up to three times longer than conventional batteries. The test measured the life of the batteries by the number of kilometres on the clock. Laboratory Test: Comparing cyclic stability > 3 x The VARTA TAXI battery also impresses in the lab, boasting a service life that s more than three times longer than that of conventional batteries. Volts Number of cycles completed Price comparison: Cost per cycle Choosing a VARTA TAXI battery with AGM technology is bound to pay off, even if the purchase price is higher than those of competitors products. Once the number of cycles is taken into account, it becomes apparent that the VARTA TAXI is better value. It can withstand up to three times more cycles than conventional batteries, resulting in a significantly lower price per cycle. Average market price Cycles per cycle SLI AGM Cost Euros per cycle (Estimated) Conventional starter battery VARTA TAXI battery 0.00 *Compared to conventional batteries 21

22 Specification charts Whether it s a second-hand car or the latest high-end model, including those with Start-Stop functions, our specification charts make finding the right battery for every vehicle quick and easy. Start-Stop Plus with AGM technology For high performance vehicles with advanced Start-Stop systems VARTA Code Short code 20-hour capacity (Ah) Cold start current A (EN) Overall dimensions in mm Case size Weight (kg) Layout Terminal type Base hold-down... B51 2 L W H D H5 / L B E H6 / L B F H7 / L B G H8 / L B H H9 / L B13 22

23 Start-Stop with EFB technology For entry-level Start-Stop vehicles VARTA Code Short code 20-hour capacity (Ah) Cold start current A (EN) Overall dimensions in mm Case size Weight (kg) Layout Terminal type Base hold-down... B60 2 L W H D H5 / L B D T6 / LB B E H6 / L B E T7 / LB B F H7 / L B13 SILVER Dynamic with PowerFrame grid technology For high-performance, highly equipped vehicles VARTA Code Short code 20-hour capacity (Ah) Cold start current A (EN) Overall dimensions in mm Case size Weight (kg) Layout Terminal type Base hold-down L W H C T4 / LB B C H4 / L B D T5 / LB B D H5 / L B D H5R / L2R B E T6 / LB B E H6 / L B F T7 / LB B F H7 / L B H H8 / L B I H9 / L B13 23

24 BLUE Dynamic with PowerFrame grid technology For cars equipped with many additional electronic devices VARTA Code Short code 20-hour capacity (Ah) Cold start current A (EN) Overall dimensions in mm L W H Case size Weight (kg) Layout Terminal type Base hold-down A B19H B A B B A B19R B B H3 / L B B T4 / LB B B B B B B24R B B B24S B B B24RS B C H4 / L B D T5 / LB B D H5 / L B D H5R / L2R B D D B D D23R B E D B E D26R B E T6 / LB B E H6 / L B E H6R / L3R B F T7 / LB B F H7 / L B G H8 / L B G D B G D31R B01 24

25 BLACK Dynamic with PowerFrame grid technology For new, and not so new cars, with less electronic equipment VARTA Code Short code 20-hour capacity (Ah) Cold start current A (EN) Overall dimensions in mm L W H Case size Weight (kg) Layout Terminal type Base hold-down A H3 / L B A T4 / LB B B E B B E2R B B H4 / L B B H4R / L1R B C T5 / LB B C H5 / L B C H5R / L2R B E T6 / LB B E H6 / L B E T6 / LB B F T8 / LB B F H8 / L B13 PowerFrame grid technology is used in all VARTA branded batteries bearing the PowerFrame logo. Technical information Technical diagrams Layout 0 Terminal types 1 3 ø 19,5 H 18 ø 14,7 H 18 Base hold-down B00 B01 B13 10,5 1 pos. pos. 10,5 100 max ø 17,9 H 18 ø 13,1 H 18 10,5 neg. neg. Adapter types JIS adapter SAP Ford adapter SAP VW adapter SAP

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28 Backed all the way by a global market leader VARTA is powered by Johnson Controls Power Solutions, the global leader in lead-acid automotive batteries and advanced batteries for Start-Stop, hybrid and electric vehicles. In fact, our 50 manufacturing, recycling and distribution centres supply more than one third of the world s lead-acid batteries to major automakers and aftermarket retailers. And through our innovations, we are building the advanced battery industry for hybrid and electric vehicles too: we were the first company in the world to produce lithium-ion batteries for mass-production hybrid vehicles. Our commitment to sustainability is also evidenced by our world-class technology, manufacturing and recycling capabilities en Great Britain Johnson Controls Batteries Ltd. Aston House, 3rd Floor Oak End Way Gerrards Cross SL9 8BR United Kingdom Tel.: +44 (0) Fax: +44 (0) vb-uk-enquiries@jci.com Export Johnson Controls Autobatterie GmbH & Co. KGaA Am Leineufer 51 Germany Hannover Tel.: +49 (0) Fax: +49 (0) export@varta-automotive.com

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