Vienna PIlot. OREGIN, February 2001

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1 Vienna PIlot OREGIN, February 2001

2 Presentation Outline road mobility: threats - opportunities Automotive Cluster Vienna Region Vienna Pilot: urban automotive mobility & mobile e-commerce response to Growth 4th Call (Galileo) EGNOS & UMTS testbed

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5 A neuralgic junction Major European transport axes 100% increase of EC freight traffic until 2010 Lissabon Infrastructure planned until 2015: TEN - Trans European Networks km high-capacity roads km rail tracks additional air-routes and waterways London Oslo Milan Vienna Ukraine Thessaloniki

6 Vienna Region fast growing economy 16 Million inhabitants Czechia Slovakia Austria Hungary Threat for road mobility transit routes problem heavy increase of regional truck, bus and car traffic environmental impact

7 Without infrastructure upgrades travel distance / hour Collapse traffic jam costs in Austria: 19 Bio decrease in competitiveness negative impacts on labor, environment and prosperty

8 travel distance / hour Vision (there s no alternative) infrastructure 10 government conveyances 10 industry Development of infrastructure and conveyances

9 Opportunities: M-commerce and m-multimedia Infotainment Tourism services Fleet management Enterprise networks & mobile office Emergency services Mobility management Tolling Car status / maintenance...

10 Vienna Region Automotive Cluster: SWOT high market attractivity infotainment safety after sales accessories comfort 42-V-technol low high competitiveness of Vienna Region Industry low

11 Sub-cluster SatNav Made in Europe Infomobility / UMTS Pilot project and field trials in Vienna Region Automotive Cluster Vienna Region

12 VIENNA PILOT?

13 Urban Automotve Mobility Mobile Com Sat Positioning & Multimedia & Navigation Mobile e-commerce Vienna Pilot Targets field trial involving 100+ vehicles and drivers hybrid testbed: UMTS + EGNOS advanced browser and cockpit equipment traffic monitoring and driver guidance services safety & emergency management systems in-vehicle multimedia business and leisure information use of geographic info

14 Synergy of Programmes Space Agencies Progs. Innovation Labs EU RTD Programmes Vienna Mobile Com & SatNav Pilot Automotive Cluster Industry Promotion Funds Industrial RTD

15 Interested Parties in Austria S E I B E R S D O R F

16 Driver Guidance GPS / EGNOS Testbed traffic information info center jam warning UMTS Testbed optimised route planning

17 Multiple sensors and simulation supply more or less extensive network information

18 Floating Car Data supply detailed information about the whole network

19 Destination: DOWNTOWN 40 min 18 min stop and go ahead! Station next exit

20 GPS / EGNOS Testbed Emergency Management 2: accident location detection 1: automatic alarm control centre UMTS Testbed 4: operations order 3: contact

21 Business and Leisure Information

22 GPS / EGNOS /... GSM/ GPRS / UMTS... BROWSER & COCKPIT EQUIPMENT Com Receiver Com Network Corporate Server Public Server Geo Server Maps Fleet Operator CLIENTS Traffic Info CLIENTS System Architecture 24 h Security Home Office Shopping News Road Assistance Car Dealer Entertainment Insurance Public Transportation Yellow Pages

23 Value Chain: Car Navigation GNSS chip-set / receiver supplier GNSS antennae Digital maps Non-GNSS HW + SW components Focus of Vienna Pilot Car-nav system supplier Car manufacturer after sales Mobile com provider Telematic service provider User = car driver Source: Structural Analysis of the Satelite Navigation Application Segement Technomar GmbH, November 2000

24 Participants, Work, Responsibilities Task Type of Industry Equipment Manufacturer & Supplier Navigation., Coms., Telematics Infrastructure Providers GIS Experts and Data Producer Corporate and public service providers Users (drivers, passangers) System design requirements Market observatory User consultation Tools /equipment development User tests / testbedding

25 Programme Logic System Design User Consultation Tools development Testbed Pilot Deliverables Business Cases Products Operational Services End of Pilot

26 Vienna Mobility Research Initiatives Funding Vienna Pilot Com & SatNav EU & international Following Good practice : Competitive National & international peer reviews Incentives for industry Industry National & Regional

27 Growth 4th Call: Galileo Vienna Pilot will respond to task 2.3.3/9: large scale pilot road mobility urban & intermodal personal mobiligty Invitation of international partnership

28 Invitation to OREGIN Members S E I B E R S D O R F contributions RAMS Galileo Local Elements Definition automotive requirements Impact of Interoperability Certification Detailed Service Definition other other Pilots Pilots Frequencies

29 Thank you! S E I B E R S D O R F Gerhard Triebnig gerhard.triebnig@arcs.ac.at

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