K NEX Adds 6 Inspiring Items To Its Mighty Makers Building Set Line STEAM Based Sets Are Designed To Encourage and Empower Girls 7+!

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1 Contact: Kate Loffio K NEX Brands kloffio@knex.com K NEX Adds 6 Inspiring Items To Its Mighty Makers Building Set Line STEAM Based Sets Are Designed To Encourage and Empower Girls 7+! Hatfield, PA February 2016 K NEX Brands, the US construction toy company focused on Building Worlds Kids Love, is excited to add 6 new items to its wildly successful Mighty Makers line of construction toys. Designed to inspire and empower girls through creative, story-based construction sets, Mighty Makers encourages girls to build BIG ideas! Each Science, Technology, Engineering, Art, and Math ( STEAM ) based Mighty Makers set features colorful rods, connectors, panels, and engaging instructions that follow the life of the included female figure. Jess Jammin Garage Building Set Rock out while building and learning about the math behind the music with the Mighty Makers Jess Jammin Garage Building Set! STEAM themed set has 48 parts and pieces, including buildable drum set and guitars, Jess figure and her gerbil, Pi. Suggested retail price is $8.99. Ages 7+. Available Fall 2016 on knex.com and at toy Marissa s Turtle Tours Building Set Surf s up! Hit the beach with the Mighty Makers Marissa s Turtle Tours Building Set and learn about entrepreneurship! STEAM themed set features 55 parts and pieces, including paddle board, scuba equipment, surf shop, buildable Marissa figure and her pet turtle, Scooter. Suggested retail price is $8.99. Ages 7+. Available Fall 2016 on knex.com and at toy

2 Hailey s Star Gazing Adventure Building Set Get ready for an out of this world building experience with the Mighty Makers Hailey s Star Gazing Adventure Building Set! Learn about astronomy with Hailey and her pet rabbit, Stella. STEAM themed set features over 54 parts, including a telescope, backpack, campfire, buildable tent, Hailey figure and her rabbit. Suggested retail price is $8.99. Ages 7+. Available Fall 2016 on knex.com and at toy Runway Designer Building Set Don t just walk the runway, design the runway! Bring the geometry of design and creative flair of fashion together with the Mighty Makers Runway Designer Building Set! This innovative set teaches design concepts through the interactive, story-based building instructions, and features 127 pieces, including fashion tools, sewing machine, body form, additional outfits, buildable design studio, Audrey figure, and Audrey s pet cat, Lacey. Suggested retail price is $ Ages 7+. Available Fall 2016 on knex.com and at toy retailers nationwide. Director s Cut Building Set Lights. Camera. Action! The Mighty Makers Director s Cut Building Set truly puts the a in STEAM, while bringing the art of filmmaking to life. Follow the interactive, story-based building instructions and learn about the science behind making a movie. Bonus online instructions show how you can incorporate a mobile device into the set to make your own movie. Set features 320 parts and pieces, including buildable camera and stand, theater with seats, Lily and her dog, Zoom, and adjustable bands that fits most mobile devices. Suggested retail price is $ Ages 7+. Mobile device not included. Available Fall 2016 on knex.com and at toy retailers nationwide.

3 World Travels Building Set Calling all jet setters, get ready to travel around the globe! The Mighty Makers World Travels Building Set features story-based building instructions that teach geography concepts. This multi-model set features ideas for over 13 builds, over 417 parts and pieces, including made in the USA K NEX rods and connectors, buildable Ava figure and her red panda, Bamboo. Suggested retail price is $ Models can be built one at a time. Ages 7+. Available Fall 2016 on knex.com and at toy Popular items from 2015 continuing in 2016 are: Up, Up and Away Building Set Fly high in the sky with Ava and her bird, Jay, with the Mighty Makers Up, Up and Away Building Set. Ava loves all things that can fly. Help Ava create a butterfly, build an airplane, or invent her very own flying contraption! Decorate the STEM themed builds using the included accessories and get ready to take flight. The Mighty Makers Up, Up and Away Building Set includes 140 colorful K'NEX parts and pieces, featuring a cock pit seat, star snaps, and Ava's goggles. Set also comes with full color instructions for four different aviation themed builds, and an exploration card that challenges builders to investigate additional themed concepts. All K'NEX rods and connectors are made in the USA. Suggested retail price is $ Ages 7+. Most models can be built one at a time. Available now on knex.com and at toy Fun on the Ferris Wheel Building Set Ride all the rides with Emily and her bear, Cocoa, with the Mighty Makers Fun on the Ferris Wheel Building Set. Help Emily build her own amusement park with a Ferris Wheel, Pirate Ship ride, and boardwalk game. Set includes 324 K'NEX parts and pieces, 2 figures -- Emily and Cocoa --, Ferris Wheel seats, star snaps, and more! Also features full color building instructions with ideas for three different mechanical engineering themed builds, and an exploration card which challenges builders to explore additional mechanical engineering concepts.

4 All K'NEX rods and connectors are made in the USA. Most models can be built one at a time. Suggested retail price is $ Ages 7+. Available now on knex.com and at toy Home Designer Building Set Don t just play with your dream house build it from the ground up! The Mighty Makers Home Designer Building Set invites builders to follow the included blue prints, and join Brianna and Sophia as they build different houses -- a Colonial, a brownstone, or a cottage. Use the included flowers, flower pots, seats, tables, lamps and more to decorate the houses. Set features 433 K'NEX parts and pieces, 2 figures -- Brianna and Sophia --, and accessories. Also comes with full color instructions for four different architecture themed builds, and an exploration card that challenges builders to explore additional concepts. All K'NEX rods and connectors are made in the USA. Most models can be built one at a time. Suggested retail price is $ Ages 7+. Available now on knex.com and at toy Inventor s Clubhouse Building Set Invent anything you can imagine with Emily and Audrey with the Inventor s Clubhouse Building Set from Mighty Makers. Emily and Audrey meet up in the Inventor s Clubhouse and let their imaginations soar! By building objects they see in everyday life, these girls are inspired to invent their own contraptions. Use the 528 included pieces to help Emily build a flapping bird, like those she sees outside of the Clubhouse windows, or, help Audrey build an animation machine to watch her drawings come to life. Take a ride on the Clubhouse zip line to get those creative juices flowing. The building opportunities are virtually endless with this exciting set! The Inventor s Clubhouse Building Set also features full color instructions for ten different engineering themed builds, and an exploration card that challenges builders to explore additional concepts. All K'NEX rods and connectors are made in the USA. Most models can be built one at a time. Suggested retail price is $ Ages 7+. Available now exclusively at Toys R Us.

5 About K NEX Brands Founded in 1992, K NEX Brands, the world s most innovative construction toy company, was established to make and sell what has become one of the world s leading integrated construction systems for children, and is America s STEM building solution. Winner of over 350 international awards and recognitions, K NEX is focused on Building Worlds Kids Love and encourages youngsters to imagine, build and play. From the living room to the classroom, K NEX has building toys specially designed for every age group and skill level. The K NEX family of brands includes K NEX Building Sets, K NEX Thrill Rides, K NEX Education, K-FORCE Build and Blast, Beasts Alive, Mighty Makers, Mario Kart Wii, Mario Kart 7, Mario Kart 8, Super Mario, Plants vs. Zombies, Lincoln Logs and Tinkertoy, under license from Hasbro, and more. Since 1992, The Rodon Group, a subsidiary of K'NEX Brands, L.P., has manufactured over 36 billion parts for the K'NEX building toy system. Join us as we help build the leaders of tomorrow. For more information, please visit or ###