33 marketing brains. 45 local case studies. 2-DayAppies Malaysia 2018 Conference.

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1 33 marketing brains. 45 local case studies. 2-DayAppies Malaysia 2018 Conference. ADAM WEE ABDULLAH Chief Judge APPIES Malaysia Group CMO & Group Chief Customer Experience Officer CIMB Group PAUL STEWART Special Advisor, Strategy & Transformation, Speaker, Author TMI (based in New Zealand) SAMIR DIXIT Managing Director Brand Finance Asia Pacific DAMIEN CUMMINGS Chief Executive Officer Peoplewave Singapore ABDUL SANI Group Chief Marketing Officer RHB Banking Group BEN MAHMUD Head of Retail Marketing (Malaysia) Shell Malaysia Trading CHAI HUI FUNG Regional Nando s Chickenland DANNY CHIN Chief Marketing Officer redone Network ERIC WONG CMO, CIO & CHRO Marketing IBM Asean IRIS CHANG Country Marketing Head Grab Malaysia JEAN LER Chief Marketing Officer QSR Brands (Pizza Hut) JOHN D. CHACKO President & VP Asia International Advertising Association (IAA) KAREN ONG Fonterra Malaysia KHAIRUL HISHAM Head of Brand Strategy & Performance PETRONAS LAI SHU WEI VP - Mass Market Marketing & Operations Telekom Malaysia LEE LIM MENG L Oréal Malaysia ERIC WONG Chief Customer & Marketing Office Prudential Assurance Malaysia Berhad LIM IMUN GM, Marketing MunchWorld Marketing LINDA HASSAN Head of Marketing Domino s Malaysia & Singapore MANDY PHANG Sunsuria Berhad MELISSA WONG Hawley & Hazel Malaysia MICHELLE NUNIS Campbell Soup NOREEN SABRINA Head of Brand Communications MDEC PHILIP WHITTAKER CEO & Chief Commercial Officer Themed Attractions Resorts & Hotels REMA CHETTY Marketing & PR Director Volvo Car Malaysia SANTHARUBAN T. SUNDARAM VP - Marketing Etika Holdings SCHRENE GOH Head of Marketing (Global Market) Malaysia Airlines SPENCER LEE Commercial Director AirAsia Berhad SUTAPA BHATTACHARYA GM, Strategic Communications & Branding Tenaga Nasional Berhad TAI KAM LEONG Head of Branding & Partnerships Maxis TIMOTHY JOHNSON SVP of Marketing Product & Partnerships INTI International University & Colleges VINCENT CHONG Unilever Malaysia ZALMAN AEFENDY Chief Marketing & Communications Officer Hong Leong Bank Berhad

2 Find out what marketers really want by listening to their feedback at APPIES. Imagine if you had the chance to listen and learn from some of the best marketing minds and campaigns in the country. Listen, learn and ask questions about the strategies, the thinking, the opportunities, the challenges, and most importantly, discover what the campaign results were. So you know about the TED Talks, ya? You log in to get inspired about life and the things you love most. Have you heard a TED Talk about Malaysian marketing successes? Have you seen a TED talk that lets you ask questions? Some people say The APPIES is like the TED of Marketing. Because at The APPIES you get inspired and learn almost the same way. But there s more... you get up close with the presenters, you can ask questions and what they are saying is relevant to what your job is all about, great advice you can take home immediately... YES, instant ROI!

3 For every minute you wait, you lose sixty seconds of APPIENESS. People also say The APPIES is like a 2-Day MBA in Marketing. Here s why... Because you get to enrich your brain power with over 50 marketing case studies across 6 industry categories. And if you think MBAs are more than that, you are right. But do you have 24 months on your hands? Now imagine all this happening on April 16th & 17th. 30 Malaysian marketing THOUGHT leaders JUDGING, TOP presentations, from people who will tell you what you must know, not just what you need to know.

4 You present to one or two clients in a day. How about presenting more than 10 clients in one day? Who Should Attend Business thinkers, marketing and creative professionals from malaysia and across the region. Leading marketing companies, communications agencies, media specialists and digital pros. MNCs, GLCs, SMEs and SMIs keen on jump-starting their marketing agenda in the marketplace. Benefits 31 Top Marketers are judging over two full days 4 Guest Speakers and Learnings Session with Judges 50 successful 100% Malaysian marketing case-study presentations HRDF-Claimable

5 REGISTRATION FORM CONTACT INFORMATION Organisation DATE 16 th & 17 th April 2018 Address Information VENUE Ballroom 1 & Ballroom 2 LG Level EASTIN KUALA LUMPUR ADMISSION FEE RM2, % GST per delegate GROUP RATES: 10% discount for purchase of 5 passes and above 15% discount for purchase of 10 passes and above 20% discount for purchase of 20 passes and above PARTICIPANT S DETAILS * Due to the classroom style format of this Conference, delegates will be shuttling in between presentation halls based on topics, campaigns and their interests. As such delegates will have to be patient with available seating during the 20 minutes presentation slots. Delegates will be given Conference Badges upon registration. This badge is required for admission to the presentation halls. There will be no replacement for lost badge. CLAIMABLE CHEQUE PAYABLE TO: SLEDGEHAMMER COMMUNICATIONS (M) SDN BHD W 22B, Jalan Tun Mohd Fuad 1 Taman Tun Dr. Ismail Kuala Lumpur, Malaysia Bank Transfer to RHB Bank Berhad Swift Code: RHBBMYKL FOR ENQUIRIES: T: F: E: ruby@adoimagazine.com Registration & Payment Full payment is required upon registration. Registrations without full payment will be treated as provisional and will not be guaranteed a training place. Payment can be made via a crossed cheque payable to Sledgehammer Communications (M) Sdn Bhd at least 7 days before course commencement. Cancellation NO CANCELLATION is allowed but a replacement delegate can be sent. Sledgehammer Communications (M) Sdn Bhd reserves the right to change or cancel the conference due to unforeseen circumstances. ORGANISED BY ZEITGEIST MEDIA PARTNERS

INVITED GUEST SPEAKERS:

INVITED GUEST SPEAKERS: www.appies.com.my MEET THE JUDGES FOR APPIES MALAYSIA MARKETING AWARDS 2019 APPIES MALAYSIA IS AN ANNUAL 2-DAY MARKETING CONFERENCE AND AWARDS FESTIVAL SHOWCASING, SHARING AND CELEBRATING THE COUNTRY S