Consumer Automotive Financial Services in Emerging Global Markets
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1 Consumer Automotive Financial Services in Emerging Global Markets Report prospectus February
2 Prospectus contents Page What is the research? What methodology has been used? How do dealership surveyed break down? Which manufacturer brands have been investigated? What is the report structure? What are the key features of the research? How can the research be used? How can the PartnerBASE be used? Who can use the research? What are some of the key findings? What is the cost and format? How can the research be purchased?
3 What is the research? Finaccord s report titled Consumer Automotive Financial Services in Emerging Global Markets investigates the market for automotive financial services linked to sales of new and used passenger cars in ten important global markets. In addition to analysing the USD 182 billion market for finance and leasing services, the study also covers ancillary automotive financial services markets namely creditor insurance, motor insurance, road assistance, extended warranties and GAP insurance. The revenues generated from high margin ancillary products, which Finaccord quantifies for the first time in any published study, are crucial to enhancing the profits of a variety of market participants including dealers, manufacturers and independent finance providers. The report draws on a survey of 765 leading car dealerships in ten countries, namely Argentina, Brazil, China, India, Indonesia, Mexico, South Africa, South Korea, Taiwan and Thailand, as well as an analysis of the approach to consumer automotive financial services of leading manufacturer groups typically representing around 30 automotive brands, in the same countries. The PartnerBASE database that accompanies the report details each of the marketing initiatives for consumer automotive financial services traced by Finaccord for both dealers and manufacturers. Together, the report and database will provide you with the definitive guide to current and future opportunities in consumer automotive financial services in ten emerging global markets. 3
4 What methodology has been used? Finaccord s survey of dealerships in emerging global markets was carried out between November 2011 and January The research embraces the following information: whether automotive financial services are marketed to purchasers of new and used vehicles; if so, how many providers are used? if so, what are the identities of the providers used? if so, how do these differ between manufacturer-branded providers and independent suppliers? if so, what are the average take-up rates for buyers of new and used cars? The results of this research provide unique data for dealer penetration rates, operating models, provider share of partnerships, and both average and overall customer take-up rates for dealerintermediated finance / leasing, creditor insurance, motor insurance, road assistance, extended warranties and GAP insurance in each country. Moreover, Finaccord s manufacturer brand survey pinpoints programs organised by manufacturers or their local importers in each country for the same products, identifying the extent to which these are offered through captive entities or in association with external partners. As such, this constitutes a unique report with an unrivalled level of detail about countries that are key to the future of the automotive industry. 4
5 How do dealerships surveyed break down? South Africa, 7.8% Indonesia, 8.5% Taiwan, 7.8% China, 13.1% India, 12.0% Multimarque, 25.6% Toyota, 8.8% Volkswagen, 5.8% Hyundai, 5.6% Chevrolet, 5.1% Thailand, 9.2% Brazil, 10.8% Maruti Suzuki, 5.0% Honda, 4.8% Argentina, 9.8% South Korea, 10.5% Mexico, 10.5% Other groups, 25.0% Finaccord s universe of dealerships includes 765 respondents in total spread across ten important emerging markets including manufacturer-owned dealerships, franchised dealerships, multi-marque dealerships and new and used car supermarkets. For a full list of the organisations contacted for the research and included in PartnerBASE, please contact Finaccord. Mitsubishi, 2.6% Ford, 4.7% Nissan, 3.9% Fiat, 3.1% 5
6 Which manufacturer brands have been investigated? Manufacturer brands investigated through the local offices of the manufacturers themselves or those of their importers in at least one of the countries covered in this report are as follows: Acura Chery Geely Jinbei MG Škoda Alfa Romeo Chevrolet Gleagle Karry Auto MINI Smart Alpheon Chrysler Great Wall Kia Mitsubishi Soueast Motor Aston Martin Citroën Hafei Automobile Lamborghini Nissan Spyker Audi Daihatsu Haima Land Rover Opel SsangYong Baojun Dodge Hawtai Landwind Peugeot Subaru Bentley Effa Hindustan Motors Lexus Porsche Suzuki Besturn Emgrand Honda Liebao Proton Tata Motors BMW Englon Hongqi Lifan Motors Ram Tobe Buick FAW Hyundai Lincoln Rely Toyota BYD Fengshen Infiniti Luxgen Renault Troller Cadillac Ferrari Isuzu Mahindra & Mahindra Renault Samsung Volkswagen Chana Fiat JAC Maruti Suzuki Riich Volvo Changan Force Motors Jaguar Maserati Roewe WuLing Changfeng Ford Jeep Mazda Saab Zhonghua Changhe FXauto Jiangling Mercedes-Benz Seat Zotye Auto 6
7 What is the report structure? 0. Executive Summary: providing a concise evaluation of the principal findings of the report. 1. Introduction: offering a rationale, a detailed description of methodology and definitions. 2. Overview: including an overview of the markets for providing finance / leasing, creditor insurance, motor insurance, road assistance, extended warranties and GAP insurance in conjunction with the purchase of new and used passenger vehicles across the ten countries. Analyses include: comparisons of the size and segmentation of automotive financial services markets; dealership penetration rates, operating models and competitor dynamics; average customer take-up rates at the point of sale; and prevalence of manufacturer-branded programs. 3. Argentina: comprising an in-depth analysis of the market for consumer automotive financial services including: an overview of sales of new and used passenger cars; size, segmentation and growth of automotive finance and leasing; revenues from ancillary financial services; dealer survey results including analysis of the balance between manufacturer-branded / tied and independent / non-tied providers; and manufacturer survey results, including operating models and provider share of partnerships, weighted by brand sales, for manufacturer-branded programs. 4-12: Brazil, China, India, Indonesia, Mexico, South Africa, South Korea, Taiwan and Thailand (for all, contents as for Argentina). 7
8 What are the key features of the research? Key features of this report include: coverage of the six distinct sectors within consumer automotive financial services, namely finance / leasing, creditor insurance, motor insurance, road assistance, extended warranties and GAP insurance; provision of hitherto unpublished market size and segmentation data for each of these markets generated from Finaccord s proprietary Global Automotive Financial Services Model; clear analysis of the market for consumer finance and leasing services related to new and used car sales by distribution channel, differentiating between the point of sale and direct lenders; presentation of unique data from the survey of dealerships illustrating average customer take-up rates for consumer automotive financial services at the point of sale in each country; identification of the partners used for consumer automotive financial services by both dealerships and manufacturers, or their local importers, with contextual commentary concerning key competitors. 8
9 How can the research be used? You may be able to use this report and the PartnerBASE that accompanies it in one or more of the following ways: understand how the total market for consumer automotive financial services related to purchase of new and used passenger cars fits together in ten emerging global markets; appreciate the magnitude of the opportunity in consumer automotive financial services and how this breaks down by both product and distribution channel; identify key opportunities and gaps in the market - what automotive financial services are customers most likely to buy and to what extent are their preferences served by dealers and manufacturer brands? adjust your own company s strategy in accordance with this analysis; evaluate the partnership strategy of your organisation and how it can secure a higher share of the market for consumer automotive financial services in ten key global markets by re-evaluating its approach to distribution alliances with dealer groups and manufacturers. 9
10 How can the PartnerBASE be used? Select country Search by type of automotive financial service Brand Country FINANCE AND LEASING Product offered? Operating model Partner(s) Tata Motors India Yes Captive finance provider + multiple partners HDFC Bank, ICICI Bank, SBI, Tata Motors Finance Tata Motors South Africa Yes Multiple partners Nedbank, Standard Bank, WesBank Tobe Taiwan No Toyota Argentina Yes Captive finance provider Toyota Financiera Toyota Brazil Yes Captive finance provider Banco Toyota Look up specific brands Choose operating model Identify product partners Note: for this report, PartnerBASE also covers 765 dealerships. Finaccord Ltd., 2012 Web: info@finaccord.com 10
11 Who can use the research? 1. Automotive manufacturers: this research provides a wealth of unique and valuable benchmarking data allowing you to assess objectively your performance in consumer automotive financial services and to counter the threat from non-captive competitors; 2. Finance and leasing providers: what are the opportunities to increase or build market share of consumer automotive finance and leasing for consumers in each country in both the point-ofsale and direct lending channels? 3. Insurance, warranty and assistance firms: what is the potential to introduce insurance, warranty or assistance programs in each country marketed either through manufacturer brands or through dealers? 4. Management consultancies: are you helping a manufacturer, finance / leasing provider, insurer, warranty company or assistance firm with its strategy or evaluating how it can develop its business in consumer automotive financial services? Understand the current status of automotive financial services in ten emerging global markets, saving time and effort on researching the subject yourself. 11
12 What are some of the key findings? 1. Across the ten countries combined, the number of both new and used passenger cars financed have increased strongly since 2007 Volume of passenger cars financed (million) 30 Used cars 24 New cars 18 Cash Source: Finaccord Global Automotive Financial Services Model Direct lender Point of sale Finaccord Ltd., 2012 Web: info@finaccord.com 12
13 What are some of the key findings? (cont.) 2. Most manufacturer brands in Thailand offer road assistance, with AXA Assistance holding the largest share of provider mandates, weighted by new car registrations % of manufacturer brands offering road assistance and operating model 100% 80% 60% 40% 20% 0% Product offered Operating model (see legend) legendtrick Internal assistance provider Multiple partners External assistance provider Source: Finaccord Global Automotive Financial Services Survey Weighted provider share of partnerships, % Tokio Marine Sri Muang, 7.1% Sompo Japan, 7.1% Mitsui Sumitomo, 7.1% Bangkok Insurance, 7.1% Auto Assist (Mondial Assistance), 24.2% AXA Assistance, 47.3% Finaccord Ltd., 2012 Web: info@finaccord.com 13
14 What are some of the key findings? (cont.) 3. Car dealers in South Africa offer a wide range of automotive financial services to consumers % of dealers offering various automotive financial services Finance and leasing Creditor insurance 98.3% 93.2% Motor insurance 56.7% GAP insurance Extended warranties Road assistance 91.7% 91.7% 100.0% Source: Finaccord Global Automotive Financial Services Survey 0% 20% 40% 60% 80% 100% 14
15 What are some of the key findings? (cont.) 4. Key findings from the executive summary include: across the ten countries in question, the total value of the consumer automotive finance and leasing market in 2011 broke down between USD billion in gross advances and assets leased attributable to new cars and USD 58.7 billion attributable to used vehicles; revenues available to the automotive trade from the ancillary consumer automotive financial services investigated totalled approximately USD 22.1 billion in 2011, almost 90% of which was attributable to motor insurance; the automotive trade was responsible for distributing more than 70% of the value of personal motor insurance for passenger cars in China, India and Indonesia in 2011; international protagonists such as Allianz, AXA, BNP Paribas Cardif, HSBC, MAPFRE, Santander and Zurich, among others, are building partnerships with manufacturer brands and local importers in order to consolidate their position in markets that are often fragmented. 15
16 What is the cost and format? Consumer Automotive Financial Services in Emerging Global Markets is available as a standard Adobe Acrobat PDF document and / or hard copy. The PartnerBASE that accompanies it at no further charge is in Microsoft Excel format. Costs for this research set and other titles about automotive financial services are as follows: REPORT Consumer Automotive Financial Services in Emerging Global Markets Automotive Finance and Leasing for Consumers in Emerging Global Markets Automotive Finance and Leasing for Consumers in Europe Consumer Automotive Financial Services in Eastern and South-Eastern Europe Consumer Automotive Financial Services in Northern and Central Europe Consumer Automotive Financial Services in Southern and Western Europe Extended Warranties for New and Used Cars in Emerging Global Markets Extended Warranties for New and Used Cars in Europe Manufacturer-Branded and Dealer-Intermediated Motor Insurance and Road Assistance in Emerging Global Markets Manufacturer-Branded and Dealer-Intermediated Motor Insurance and Road Assistance in Europe PRICE * GBP 3,995 GBP 1,995 GBP 2,495 GBP 2,495 GBP 2,995 GBP 2,995 GBP 1,995 GBP 2,495 GBP 1,995 GBP 2,495 For UK-based clients, VAT at the prevailing rate will be added to the basic price. Costs quoted are for a single site user licence only. For a corporate user licence, please see the next slide for further details. Invoices can be paid in EUR, at the prevailing exchange rate, if preferred. 16
17 How can the research be purchased? Simple. Just go to the relevant area of the Finaccord web site available at and fill in the online order form, clearly indicating: report required type of corporate user licence, if required * billing name address and address purchase order number, if applicable Please allow up to one working day for the delivery of electronic copy by . * For the corporate user licence please choose one of the following options: 1. One office, one country: no supplement over and above basic cost of reports ordered 2. Multiple offices, one country: additional 20% over and above basic cost of reports ordered 3. Multiple offices, two to ten countries: additional 50% over and above basic cost of reports ordered 4. Global (unlimited offices in unlimited countries): additional 100% over and above basic cost of reports ordered VAT at the prevailing rate will be added to the price of any corporate user licence acquired by UK-based buyers. 17
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