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1 Co-located zone Shanghai international trade fair for automotive parts, equipment and service suppliers Expansive exhibition area New zones, new opportunities ,000 sqm 6,000 Exhibitors 130,000 Visitors 130 Delegations
2 Five advantages of exhibiting 1 5 Located in the heart of the world s automotive industry powerhouse China is currently the world s largest automotive producer. In 2016, about 28 million units 1 of cars were produced and the spare parts industry enjoyed a constant growth of 12.4% CAGR from , with an expected global share of 38.8% in Furthermore, the automotive aftermarket in the surrounding region is thriving too, Asia-Pacific ranks as the fastest growing market with a CAGR of 8.3% from 2015 to Quality speaks for itself statements from the industry Automechanika Shanghai is a highly efficient event and the best place to introduce new ideas, communicate business direction and discuss strategies with other industry players. In this four-day event, we can meet lots of business partners and media and achieve many goals in a short period of time, in one single place. Mr Philippe Thegner General Manager, Hella Trading (Shanghai) Co Ltd References: Automotive Manufacturing Industry Market Report, 12 Jan China Association of Automobile Manufacturers. xiehuidongtai/ / html. Retrieved 22 Feb Auto Parts Manufacturing Market: Global and China Markets Analysis and Forecast 3 Jan / html. Retrieved 22 Feb The Global Automotive Aftermarket Trends, Drivers & Projections, Feb Global Industry Analysts, Inc. MarketResearch/Automotive_ Aftermarket_Market_Trends. aspp. Retrieved 30 Mar Automechanika brand represents expertise and a wealth of resources The world s second largest Automechanika show is celebrating its 13 th edition in China. The show leverages extensive resources through the organisation s network worldwide and receives unwavering support from 43 international supporters and associations. 3 Biggest to date in Asia, showcasing a full coverage of automotive products and supplies in OE and Aftermarket A full spectrum of products and services on display in Parts & Components, Electronics & Systems, Accessories & Customising, Repair & Maintenance and Tyre sectors. 4Tap into top international decision makers in one place 70% of the attendees are top management and 87% either have partial or full influence on purchase decisions*. Over 130,000 professional buyers from 140 countries and regions are expected. *Source: Visitor Survey 2016 Every single day we ve been fully packed with meetings with suppliers. This trade fair is a great opportunity to meet new suppliers and to talk face-to-face with our current suppliers. This is the most comprehensive fair in Asia and is the place where everyone comes to distribute to big and small companies. Mr Paweł Jachacy Vice Commercial Director, InterCars The auto aftermarket is growing rapidly and we really need a comprehensive international platform to see what s going on in the industry and what we should do within the next year. Automechanika Shanghai is such a show at the right time in the right place. I can see exhibitors pay high attention to this show as many of them chose to announce their new achievements at the fair. Mr Lu Taiping General Manager, Henan Huitai Auto Parts Stock Co Ltd
3 Zoning guide Parts & Components Parts and materials are advancing for market needs Representing the biggest part of the show, this section showcases the spare parts manufacturers, suppliers and distributors of the products from powertrain, chassis, bodywork, standard parts and interior to remanufacturing parts and charging accessories. Parts and components made of higher heat resistant, stronger but lighter materials, with advanced technologies and designs are on display. Accessories & Customising The fastest growing segment is on the move Spaces displaying car tuning, visual and audio equipment, and car care will be further expanded. Experience sharing, interactive activities and open forums for car customisation will be on offer extensively during the show, providing excellent opportunities to broaden skills and knowledge of participants. Other exhibits include accessories for motor vehicles, technical customising, visual customising, infotainment, special equipment and trailers. Electronics & Systems Digital trends are high on the agenda In addition to showcasing engine electronics, vehicle illumination, on-board power supply systems, intelligent traffic systems (ITS) / vehicle safety and comfort electronics, a specialised Connectivity Zone is on display to emphasise digital trends of car connectivity and smart technology. This theme depicts a window into the future on advanced areas such as autonomous driving, security management and in-car well-being. Repair & Maintenance Growing in specialty for the trends of higher complexity The inflow of smart technology and connectivity in the automotive industry also transformed diagnostic and repair processes, by which data can be sent directly from the car to the workshop. Therefore, more sophisticated testing equipment and data-driven services are required. In addition to seeing a host of new workshop technologies, visitors can also find general workshop equipment and tools, bodywork repair, painting and corrosion protection, infrastructure for car washing, vehicle care, reconditioning and charging.
4 REIFEN Zone NEW to strengthen tyre products and offer exciting new sales opportunities REIFEN, the world s leading trade fair for the tyre sector will join Automechanika Shanghai 2017 as a co-located zone for the first time. The new zone creates synergy effects between tyre and aftermarket service segments, which are growing ever closer together. The high-quality tyre products include tyres, wheels and wheel rims, tyre repair, used tyres, tyre management and systems, sales equipment and storage of tyres. Exhibitors will be able to reach a wider audience of the consolidated industry, including international decision makers from the manufacturing industry, workshops and the automotive trade. Meanwhile, tyre dealers can offer more automotive services and car dealers can expand the range of tyres offered through attending the show. Automechanika Shanghai is a place where key market players gather from around the world; it is a place to strengthen your market position. ACDelco AISIN Alight AMSOIL APG BAIC Balance Bantam BASF Baturu Beissbarth Bilstein BorgWarner Bosch Botny BPI Brembo Bright Bullsone Candid Carlas CARORI Chery Chief China Changan China North Industries Continental Automotive ContiTech CORTECO Cummins Dana DAYCO Dcenti DENSO Dometic DuPont EAE Automotive FAW FAWER F-Diesel Federal Mogul FIX AUTO Fly-Eagle Foshan Lighting Gates Unitta Gold Phoenix GSP Hella Hengst Hitachi Huf Interstate Batteries ITW Jingzhongjing Jonnesway KYB Launch Tech Lawrence Liqui Moly MA-FRA Magneti Marelli MAHLE MANN+HUMMEL Mercedes-Benz Motul MS Motorservice NAVECO NGK NTN-SNR OLYMPUS OSRAM Panasonic Potevio RAV Rowe SAIC Motor Sankyo SATA Schaeffler SDS SK Snap-on Sofima SONAX STP STRONA SUMEC Tech International Technovector Telwin Tenneco TOJUST Totron U-DRIVE Valvoline VIE Walker Wanda Weichai Xianghong ZF Key player list of past editions.
5 Prism to the future New focused areas that shed light on auto developments Biggest scale ever 330,000 sqm New sources of power are making inroads Concerns over pollution and greenhouse gases and the stricter regulations on car emissions resulted in an industry-wide change in the way cars are powered. According to a Goldman Sachs report 1, by 2025, 25% of cars sold will have electric engines, up from 5% today. The development of alternative power sources such as hybrids, electric vehicles and fuel-cell vehicles are at a quantum pace. Visitors can learn about the latest advances in innovative mobility concepts, as well as practical and affordable new energy solutions at Automechanika Shanghai. Innovations for tomorrow s mobility Robotics, automation, artificial intelligence, wireless communications and cloud computing are the buzzwords which set to reshape the next generation of transportation to become safer, more convenient and more energy efficient. Numerous IT-based applications and infrastructure supporting connected cars, fleet management, diagnostic technology and more will be highlighted at Automechanika Shanghai. Service sector - a new growth trajectory The growing consumer awareness over the importance of preventive maintenance and the increase in longevity of cars make aftermarket service more important than ever. The global automotive aftermarket is projected to reach US$ 1 trillion by The future services provided will be significantly higher in complexity, increasing in service orientation and new product innovations. Automechanika Shanghai is an ideal place for the service sector to make new contacts, expand their target groups and extend the range of services provided. Connectivity NEW! REIFEN Zone / Wheels & Rims Customising Electronics & Systems Parts & Components Electronics & Systems Accessories & Customising REIFEN Zone West Hall Parts & Component 4.1 Hall 3Hall Repair & Maintenance, Service Station & Car Wash North Hall 2Hall 1 Hall Overseas Pavilions E-mobility & Infrastructure Overseas Pavilions / Powertrain East Hall Remanufacturing References: 1 CARS Goldman Sachs. goldmansachs.com/ our-thinking/technologydriving-innovation/cars Retrieved 13 Feb The Global Automotive Aftermarket Trends, Drivers & Projections, Feb Global Industry Analysts, Inc. MarketResearch/ Automotive_Aftermarket_ Market_Trends.asp. Retrieved 30 Mar Motorsport & High Performance Accessories / Car Care Workshop & Car Wash Equipment / Tools 4.2 Hall 7.1 Hall 5.2Hall 6.2 Hall 5.1Hall 6.1 Hall Painting & Corrosion Protection / Workshop & Diagnosis Equipment South Square 8.1Hall 7.2 Hall Chassis / Body Chassis / Body 8.2Hall Powertrain / Air Conditioning / Chassis Powertrain / Air Conditioning / Chassis Auto Manufacturing Subject to change, as of May 2017
6 Exhaustive visitor invitation campaigns reaching far-flung corners of the world Strength in worldwide marketing network entices expansive and diverse target buyers We ensure your successful trade fair experience with our multifaceted and finely orchestrated promotion efforts in China and worldwide Automechanika Shanghai s marketing campaign exploits a comprehensive range of communication options to reach target audience and maximise exhibitors presence before, during and after the show. Trade media and outdoor advertisement campaigns Press activities worldwide Targeted direct marketing activities Personalised invitations Promotional campaigns at global auto-related trade fairs Website and social media networks with high level of visitor engagement Mobile applications Free information materials you can use to invite your customers Automechanika Shanghai continues to make skilful use of the reputation and vast industry network of its organisation, as well as its partners to optimise the results of visitor invitations. It also leverages the resources of the extensive support from media partners, trade associations, industry parties and worldwide sales offices, to reach the potential buyers even in the far-flung reaches of the world. Over 130 officially-organised visitor groups from around the globe are in attendance each year. In addition, the Premium Buyers Club specially invites high-calibre buyers with full purchasing authority and high purchasing power from leading companies worldwide. A way to attract more attention at the show We offer various sponsorship and advertising opportunities for you to attract more attention during the show. Wide-ranging options from on-site and website advertising and publications to event sponsorship are on offer. Exclusively for the exhibitors, these opportunities will help enhance your profile and the effectiveness of your participation at the fair. Free marketing tools Personalised invitations Online exhibitor search Postcard Web banners
7 2016 facts and figures Automechanika Shanghai 2016 continued to shatter records. Exhibitors, visitors and fringe programme events participants came out in full force for the annual exhibition. The record-breaking figures for Automechanika Shanghai 2016 are as follows: High satisfaction and return rate, the figures speak for themselves 96% visitors are satisfied or very satisfied with the show* 88% visitors intend to visit again in the next edition* 87% visitors with authority in purchasing decisions 5,756 exhibitors from 42 countries and regions participated (7% increase), with 18 overseas pavilions Chinese visitors by geographical origin 312,000 sqm of exhibition space covered 13 halls (12% increase) 120,671 visitors from 140 countries and regions (10% increase), 25% of which were from overseas C D E F G A A 51% Eastern China B 16% Southern China C 15% Northern China D 7% Central China E 5% Northeast China F 4% Southwest China G 2% Northwest China 130 delegations (20% increase), of which 22% were from overseas B Overseas visitors by geographical origin (by continents) 56 fringe programme events covered different sectors of the entire industry chain (6% increase), facilitating direct interaction between exhibitors and visitors D E F G H A 42% B 28% C 9% Asia Europe Middle East C A D 8% North America E 5% South America F 4% Africa G 3% Oceania H 1% Central America B Business nature Agent/ dealer/ distributor/ wholesaler 42% Service provider 29% Retailer Manufacturer 8% 10% Car manufacturer Trade association/ government agency Private & official fleets Research institution/ university/ polytechnic 5% 3% 2% 1% *Source: Visitor Survey 2016
8 Fair facts Automechanika Shanghai 2017 Date Opening hours :00 17: :00 15:00 Subject to change, as of May 2017 Venue Admission National Exhibition and Convention Center (Shanghai), China Free of charge. For trade visitors only. Stand rental prices Zone A Standard package (min 12 sqm) Raw space (min 36 sqm) Zone B Standard package (min 12 sqm) Raw space (min 36 sqm) Accessories & Customising Hall Standard package (min 12 sqm) Raw space (min 36 sqm) REIFEN Zone Standard package (min 12 sqm) Raw space (min 36 sqm) RMB 2,550 / sqm RMB 2,250 / sqm RMB 2,000 / sqm RMB 1,700 / sqm RMB 1,200 / sqm RMB 900 / sqm RMB 1,200 / sqm RMB 900 / sqm *Media package fee of RMB 1,500 is compulsory for all exhibitors. Contact Sales / auto@hongkong.messefrankfurt.com Programme of events mathilda.song@china.messefrankfurt.com Sponsorship ext 537 / 535 sponsorship@hongkong.messefrankfurt.com Messe Frankfurt (HK) Ltd 35/F, China Resources Building 26 Harbour Road, Wanchai, Hong Kong Tel : auto@hongkong.messefrankfurt.com More information about Automechanika Shanghai Connect with us on
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